Marketing Analyst

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Here’s the thing—we hate traditional job descriptions. In our experience, they’re a terrible representation of what a job really entails and never paint a true picture of what it’s like to work at an organization.

That’s why, at Fundera, we do things differently. Instead of presenting you with some run-of-the-mill job description, we offer potential candidates our Job Spotlights. This gives us a chance to tell you the story of us, why you should work here, and what the role is really like.

Who’s Fundera and Why Should I Care?

Fundera is the go-to financial resource for small businesses. We’re here to help entrepreneurs achieve their financial goals and grow businesses as big as their aspirations.

As a catalyst for smart financial decisions, our combination of proprietary technology and financial expertise provides business owners with tailored solutions based on their unique needs and eligibility—helping them prosper, create more jobs, and, ultimately, grow the economy.

Armed with one of the most experienced and passionate leadership teams in the business and backed by the industry’s leading investors, we’ve made a big impact on Main Street in just a short amount of time (Fundera launched in 2014 and has helped 35,000+ small businesses find their best financial solutions and secure over $1 billion in funding).

We’re experiencing massive growth year over year, and our impact on America’s job creators grows with us. We’re looking to further our impact and need incredible, ambitious, mission-oriented people to get there.

If you want to make a difference, if you want to create a workplace and life you love, and if you want to learn more and grow faster than you will at any other point in your career, you should keep reading.

What Is It Like to Work Here?

The easiest way to answer this is to check out our great rating on Glassdoor, take a deep dive into a few of our employee profiles, or look into some of our recent awards, like Crain’s Best Places to Work. Also, don’t forget to peep our Instagram.

For more detail, though, here are a few of our favorite things:

1. We want people who elevate the game - and offer meaningful equity in our fast-growing company to compensate for top performers.

2. We offer generous medical, dental, and vision insurance—you shouldn’t have to stress about your health. (And less stress makes you healthier, right?!)

3. Yes, your Fundera family is very important, but yours at home matters most. That’s why we offer incredibly generous maternity and paternity leave, have a family-friendly office, and love nothing more than seeing our Fundera kiddos at company events and socials.

4. Everybody needs a little R&R—but we want our team to have more than just a little. You’ll get flexible PTO and we mean legitimately flexible PTO.

5. We sponsor regular catered lunches with really cool speakers (like the founders of Birchbox, CityRow, and Percolate). We also regularly host company happy hours, and other events such as employee-led trivia and visits to customers. It’s important to bring our team together as much as possible.

6. Transparency is what our product is built on—and so is our culture. Whether that means regular all-hands meetings, board decks circulated every month, or a highly accessible leadership team, we’re all stakeholders in this company and never forget that.

Ultimately, at Fundera, you get to come to work with a group of supportive, talented, ambitious individuals who will teach you something new every day, whilst building a product that will truly and actually change the lives of America’s small businesses and job creators. We think it’s pretty cool, and think you will, too.

Is This Role Right for Me?

Fundera’s Marketing Analyst will support the marketing team to better understand our customers & current performance better, and inform new tests and strategies to drive growth through ad-hoc and automated reporting and analysis.

As Our Marketing Analyst, You'll Get to...

  • Analyze our historical performance, build context around trends, and establish insights that inform future optimizations across our paid, owned, and earned marketing channels and strategies.
  • Help us understand the ROI of our investments, the incrementality of their impact, and make decisions around budgeting these resources to efficiently grow our business.
  • Improve our current marketing attribution framework and apply insights from various testing methods.
  • Advance our new implementation of Looker for cross-departmental reporting and leverage it to help our team make better decisions.
  • Help design tests pre-launch and conduct post-mortems to ensure statistical rigor in our interpretations of the data when making decisions. Develop a library of testing results that the broader company can view and learn from to inform related test strategies and ideas.
  • Leverage 1st and 3rd party data to better segment our customers, see what makes them behave differently, identify the largest areas of opportunity for growth, and support the team in prioritizing strategies to drive impact.
  • Work cross-functionally with other business analysts across sales, business development, finance, and operations to improve and align our data and reporting strategies across the company

We're Looking for People Who Have...

  • Must have 3 years of marketing analytics experience, including working with digital (mandatory) and offline (preferred) marketing channels, email marketing, and key marketing financial metrics (e.g. ROAS, payback, marginal return).
  • Must have knowledge of, and experience with statistics, marketing attribution, SQL, and the marketing technology landscape.
  • Proven track record of establishing useful reporting and analysis for team members, self-serving on data collection and analysis needs.
  • Experience working within a business with a sales-assisted conversion funnel is a plus
  • Experience with Looker is a plus

What Should I Do If I’m Interested?

If working at Fundera gets you excited, we want to hear from you, regardless of whether you think this role is a fit. If you think you’ve got the relevant experience, apply to be our Marketing Analyst.

DISCLAIMER: Fundera does not accept unsolicited resumes from recruiters. Fundera is not responsible for fees from recruiters or other agencies except pursuant to written agreements with Fundera and authorization access granted on a per job basis through the use of Fundera’s agency portal link.

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FiDi is no longer so financial! Many tech startups are in the buildings surrounding ours and the neighborhood itself continues to transform!

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