Crossix is a health-focused technology company dedicated to advancing healthcare marketing with analytics and innovative planning, targeting, measurement, and optimization solutions. Positioned at the center of big data, innovative technology, and multichannel media, Crossix, a Veeva Company, provides our clients with insights to help make strategic business decisions and drive improved patient outcomes. Crossix knows that our employees are integral to our success, which is why we have created an inclusive culture where everyone can thrive. Crossix is headquartered in midtown Manhattan with opportunities to work in our NYC office and other locations around the country. Along with competitive salaries and benefits, we invest in opportunities for professional development and career growth, and provide other amenities like a beautiful rooftop, team bonding activities, etc.

What You'll Do

• Lead a team
• Own media channel measurement. Lead a growing team of savvy managers and analysts that produces all marketing effectiveness measurement studies in your major media channel.
• Recruit, develop, and mentor talent
• Champion a dynamic culture of relentless testing, measurement, and optimization
• Own the execution of marketing effectiveness measurement
• Supervise and support team production of high quality analytics deliverables at scale
• Partner with Client Services team to understand client needs; propose and implement analytical frameworks to measure marketing effectiveness via A/B testing
• Lead the effort in understanding patient conversion & adherence behaviors and their correlates
• Interpret analytical results in cross-team conversations to develop data-driven insights and recommendations
• Become a subject matter expert: design, recommend, and consult on analytic methodologies and approaches to address key client questions
• Refine analytical methodology continuously to adapt rigorous methods to fit the needs of a fast-growing business
• Develop and execute your vision for improving your team’s deliverable to internal customers
• Drive operational excellence
• Design and champion new methodologies and re-engineer processes to improve analytical rigor and efficiency of execution
• Identify best practices: Explore and apply new tools and methodologies from other industries and from academic literature
• Work closely with data science teams to develop testing strategies and contribute to advanced analytics projects

What You've Done

• At least 7 years of practical analytics experience with an emphasis on A/B and hypothesis testing
• At least 3 years' experience managing and mentoring a team of analysts or data scientists and managing agile workflows
• Degree in a quantitative field. Empirical research methods, such as statistics, economics, psychology, operations research is strongly preferred.
• Must be intimately familiar with analytic methodologies applicable to marketing effectiveness, including A/B testing, applied regression, multi-touch attribution solutions, etc
• Excellent written and verbal skills
• Ability to interpret data and transform them into insights that answer often unstructured business questions
• Demonstrated experience implementing operational excellence in an analytics environment
• Proficient in at least one programming language used for data analysis (e.g., SAS, R, SQL, STATA, Python, etc)
• Knowledge of pharma marketing a plus
• Deep knowledge of specific media channel business models (e.g., Digital ecosystem, television) strongly preferred

Perks & Benefits

• Flexible PTO
• Allocations for continuous learning & development
• Health & wellness programs

If this role and our exciting company culture seem appealing to you, please apply! We want to continue to grow our diverse team of hardworking and humble people who are passionate about their work. We hope that’s you!