Marketing and Communications Manager

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Crossix currently seeks an experienced Marketing & Communications Manager, with an entrepreneurial spirit, passion for corporate & product communications, strong copywriting and editing acumen, and proven leadership experience in managing integrated, cross-channel marketing initiatives. The Manager will play an integral role in developing, executing, and optimizing marketing programs that support Crossix’ s product and partner marketing programs, while strengthening our brand positioning and prominence in the marketplace. This role will report to the Vice President, Marketing & Communications.

What You’ll Do

  • Apply your excellent writing skills and content marketing expertise to conceive, plan, write and edit integrated company and product-focused advertising and website copy, thought leadership articles and blogs, press releases, product demos and presentation scripts
  • Develop and continually refine suite of sales support materials, as aligned with company business priorities and strategic objectives
  • Act as the “Crossix Voice” to the external marketplace, focused on ensuring that the company’s core brand values and vision are consistently reflected throughout all communications, including the management of social media accounts
  • Proactively identify new content opportunities that will drive enhanced visibility for the Crossix brand and product suite, while continually optimizing existing communications
  • Develop our media relations strategy and serve as the primary company contact for press-related efforts, seeking placements in print and digital trade publications
  • Maintain deep understanding of Crossix corporate brand and all products within Crossix solution set, and apply this knowledge across all marketing and communications efforts
  • Measure program effectiveness and communicate learnings to key stakeholders
  • What You’ve Done

    • 5-8 years of professional experience, including copywriting and editing experience with corporate, brand, product and partner marketing communications
    • Business-to-Business (B2B) marketing and PR experience required
    • Excellent written, oral communication, and presentation skills (including strong proficiency with PowerPoint)
    • Proven ability to cater writing style and language for different audiences and to transform complex or technical subject matter into easily digestible content
    • Experience managing external resources/vendors
    • You are an analytical, detail-oriented problem solver with proven experience partnering with cross-functional teams to fulfill common objectives
    • Adept at building consensus within an organization where different ideas, opinions, and perspectives exist and are encouraged
    • You have a “Can-do,” results-driven attitude and approach; entrepreneurial self-starter and team player
    • Exceptional project management skills within a deadline-driven office environment
    • Exposure to or interest in the healthcare industry, especially in a small company environment, a plus
    • Exposure to or interest in the power of “Big Data” driven analytics a plus

    About the Team – Crossix delivers hard-to-come-by insights that enable healthcare marketers to plan, measure, and optimize their marketing campaigns with confidence. Using our own proprietary technology and network of health and non-health data, our analyses pinpoint the tactics, programs, and channels that improve performance and boost sales, enabling better healthcare communications. And we do it all while protecting consumer privacy.

    Leadership – With decades of combined experience and an unrivaled track record of healthcare innovation, our leadership team sets the standard for us. Their knowledge and expertise continually challenge us and the industry – through their work, their speaking engagements at conferences and their thought leadership published in the top industry publications.

    Culture – We know that our employees set us apart. Along with competitive salaries and benefits, we invest in creating compelling opportunities for professional development and career growth. We also believe that diversity is essential to building an environment where everyone can feel they belong. We’re continuously building an inclusive company where everyone feels welcome and heard. Come join our rapidly growing team!

    We are an equal opportunity employer and welcome all qualified applicants regardless of race, color, religion, sex, gender identity, sexual orientation, marital status, ancestry, national origin, age, disability, genetic information, or veteran status.

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    Location

    We're in the center of the Garment District--a stone's throw from Bryant Park, with easy access to subways, Penn Station, and Port Authority.

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