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Marketing Associate, Demand Generation

| Greater NYC Area

Are you a passionate marketer who wants to feel and see their impact? Do you love helping craft and drive marketing strategy in a fast-growing company? Are you never comfortable with the status quo, and always striving for better results?At Namely, we're looking for a Marketing Associate, Demand Generation to join the marketing team and help accelerate Namely's growth. As the Marketing Associate, you'll be responsible for creating and executing on exciting demand generation projects. This includes many aspects of demand generation, including email marketing, social media, partnership marketing, paid marketing, and content creation. You'll also partner closely with all parts of the Sales and Marketing teams to help drive business growth.Responsibilities

  • Create and implement programs to drive demand for Namely’s Sales team.
  • Execute all Namely marketing emails for demand generation and lead nurturing.
  • Run paid marketing channels, including Google Adwords, Bing, social media advertising, syndication vendors, and more.
  • Partner with agencies for various projects including some paid marketing channels and television advertising.
  • Introduce novel ideas for demand generation on a regular basis, to bring the demand generation program into the future.
  • Optimize campaigns and channels to drive more leads for the sales funnel.
  • Analyze and report on all relevant performance metrics.

Requirements

  • Strong writing skills, and experience writing for a range of audiences.
  • Analytical skills and use data to make all decisions.
  • Passion for experimenting, measuring results, and iterating on them.
  • Desire to work across teams on projects that move the needle. You are an experienced project manager and can juggle many projects at once.
  • Knack for innovation, always bringing new ideas to the table, and willing to take risks. You aren’t comfortable with the status quo.
  • Well-versed in demand generation tools (Google Adwords, social media advertising, and Bing ads).
  • Knowledge of search engine optimization (SEO) and how to create content campaigns that rank on Google to drive more organic demand.
  • 1-2 years of experience in digital marketing.
  • Desire to work on a fast growing team that moves quickly, and often changes course based on data.
About Namely
 
Namely is the first HR, payroll, and benefits platform employees actually love to use. People are at the center of everything we do—from our platform to our staff. Why join us? We believe every company and every employee deserves a great workplace, supported by HR technology they use and love. Most importantly, we believe in giving you the tools you need to do the best work of your career.
 
We invite you to fill out the EEO survey below as part of our ongoing diversity initiatives at Namely. Your participation in the survey is completely optional and voluntary, and none of the information you provide will be considered in the hiring process or with respect to any employment decision made by Namely. Namely will have access only to anonymized data submitted through these surveys.
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Technology we use

  • Engineering
  • Product
    • .NETLanguages
    • C#Languages
    • GolangLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • FluxLibraries
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • Ruby on RailsFrameworks
    • Google AnalyticsAnalytics

Location

We're in the heart of downtown, just steps away from the major transportation hubs of Fulton Center and The Oculus, nearby tons of great lunch spots!

An Insider's view of Namely

How does your team reward individual success?

In Sales Development, success is more obvious since it is metric based! We have monthly competitions where prizes range from trips to visit our offices, tickets to sales development meetups or visa debit cards. We also carve career paths and give additional responsibilities to successful individuals.

Daisy

Account Executive

How do you collaborate with other teams in the company?

Namely is an inherently collaborative environment. Engineers will work with other departments on a daily basis, ranging from Product to QA to Customer Success. We don't do this just because it is the nice thing to do. We do it because it is vital to collaborate at all levels to solve some of our hardest problems effectively and efficiently.

Sid

Software Engineer

What makes someone successful on your team?

We stay away from rigid lines of growth, allowing for a wide variety of avenues. Whether that path leads you towards management, taking on more responsibility in your current role, or even to an entirely different department, we're focused on what success and growth means for each individual.

Rick

Sr. Manager, Client Operations

What’s the vibe like in the office?

Work hard play hard! We don't work here because it’s easy, we work here because we want to solve challenging problems and make a difference both within Namely and to our clients. The people here are always willing to go above and beyond for their teammates and take a moment to recognize a job well done.

Rhiannon

Product Manager

What are Namely Perks + Benefits

Namely Benefits Overview

• Medical
• Dental
• Vision
• Basic Life Insurance
• Voluntary Additional Life Insurance
• Short Term Disability
• Long Term Disability
• Commuter Benefits (Transit / Parking)
• Flexible Spending Account
• Health Savings Account
• TeleHealth
• Employee Assistance Program
• Travel Assistance Program
• Identity Theft
• Health Advocate
• Mindfulness App

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Our FSA plan allows you to set aside a money on a pre-tax basis (up to $2,650) for qualified Medical expenses.
Disability Insurance
We provide both long-term (60% of monthly salary) and short-term (50% of weekly salary) disability insurance by Guardian.
Dental Benefits
We offer Dental PPO through Guardian with 100% of preventative care covered for in-network and out-of-network.
Vision Benefits
Our vision plan through Guardian includes examinations at $10 copay, lenses/frames at $25 copay and $130 allowance for contact lenses within in-network.
Health Insurance Benefits
We provide Cigna health care plans for PPO, PPO Buy-up, and HSA. All preventative care is covered and have an employer contribution of $350 ($700 family) for the HSA plan.
Life Insurance
We offer basic life and AD&D insurance for beneficiaries at 1x an employee's annual salary for the duration of employment.
Pet Insurance
We partner with Nationwide to offer pet insurance that is covered by the employee.
Wellness Programs
We have an Employee Assistance Program, eMindful for virtual mindfulness sessions, Compass for professional health services, HealthiestYou for free app consultations, among Namely Life initiatives.
Retirement & Stock Options Benefits
401(K) Matching
Our 401k retirement plan provided by Empower matches 50% of an employee's contributions of up to 5% of the employee's of their base salary.
Company Equity
We offer company equity to all full-time positions over a four-year vesting period.
Child Care & Parental Leave Benefits
Generous Parental Leave
We offer 12 weeks of paid leave for full-time employees of a year, and 9 weeks paid leave for full-time employees of 6 months.
Flexible Work Schedule
We're flexible and want you to work in the best way you know how—be it sitting or standing, 9 to 5 or burning the midnight oil. We’re here to do great things, and we want you to jump right in.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Our vacation policy is flexible
Paid Volunteer Time
We encourage employees to give back with paid volunteer time through our company-organized volunteer activities.
Paid Holidays
We offer all employees paid time off to observe all major holidays within our calendar year.
Paid Sick Days
Paid sick days are unlimited granted approval from the employee's manager.
Perks & Discounts
Beer on Tap
We have beer on tap from local brews at all time.
Casual Dress
We want you to feel comfortable and your best self when you come to Namely. Wear anything appropriate but be sure to look your best and professional for clients.
Commuter Benefits
We provide pre-tax commuter benefits for all full-time employees to pay for mass transit expenses, such as metro, train, bus and carpooling/ridesharing.
Company Outings
We have company-wide annual holiday parties, summer events for all full-time employees, among other team-specific outings.
Game Room
We have a dedicated game/arcade room with ping pong, foos ball, skee ball, air hockey, video games, piano/guitar, karaoke and more, for all employees to use whenever they need a break!
Stocked Kitchen
We have a full stocked kitchen with unlimited snacks, fruits, coffee, tea, and La Croix. We also take ongoing requests through our kitchen bulletin board!
Parking
We offer the ability to pay for parking with pre-tax contributions.
Recreational Clubs
Our Namely Life initiatives include many clubs for sports, book clubs, activities and more!
Fitness Subsidies
We partner with PeerFit to provide employees credits on a monthly basis to classes at major gyms/studios in the area.
Professional Development Benefits
Job Training & Conferences
We offer a $1,000 stipend for professional development opportunities of your choosing.
Diversity Program
Our diversity and inclusion committee, DiveIN is driven to foster a culture where ideas and experiences are enriched by our differences through ERGs, cultural events, and unconscious bias training.

Additional Perks + Benefits

As one of our company values (Namely Cares), social responsibility is important to us and we encourage employees to actively take part in our Namely Cares initiatives, company-sponsored volunteer activities as well as opportunities to enroll in payroll deductions through BrightFunds.

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