Marketing Associate

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Dynamic technology startup YOUPLUS is building AI-powered technology to fundamentally change the way we search and use video. We seek a dynamic Marketing Associate to manage and execute creative marcom materials for our fast-paced, global company.  Based in New York, this position will coordinate between offices in Chicago, London, Bangalore, Singapore and San Francisco.

About You:
You’re resilient, agile, flexible and will thrive in a fast-paced, start-up environment. You’re detailed oriented, a critical thinker and comfortable with navigating ambiguity. You’re eager to learn, open to feedback, a natural collaborator who excels helping firms find their creative voice.  Most importantly you are inspired by what we are trying to achieve and to build a career path for yourself as we grow!

Digital media is your sweet spot. You have past experience in planning, trafficking, reporting and executing campaigns across socials, search, display, video and more.

As a successful Marketing Associate, you have experience in supporting the development of compelling creative and sales marketing materials. You are resourceful, proactive, and efficient while maintaining an approachable and professional presence internally and externally.  In collaboration with our team, you will make Youplus a great place to work and actively contribute to its rapid growth.

About Your Future Work:
Youplus is looking for a Marketing Associate to assist in supporting our organic and paid campaign efforts for our VOISE platform and product portfolio.  This role is both creative and analytical and requires a versatile go-getter that has the ability to balance strategy with execution, while never losing sight of the big picture. You'll help manage our creative programs, owned and paid media, develop organic content for our social pages, assist in coordinating our social influencer programs, and help with events and PR.

The ideal candidate understands each digital media channel inside and out and has agency or client-side experience working directly on acquisition marketing, preferably for an e-commerce client or company. Experience working on social influencer campaigns or PR is a bonus. Working on a small team to promote a groundbreaking product excites you and working cross-functionally to get stuff done is an area you can excel in. 

What You Will Do:

  • Assist in managing our paid marketing agency and work directly with the team to ensure our marketing programs are crushing our sales goals.
  • Conduct specialized research and write, edit, and proofread marketing materials
  • Help keep our social pages current and fresh, while still maintaining and building our brand image and identity.
  • Create, curate, and manage all published content (images, video, articles) for our target audiences
  • Partner with other stakeholders to ensure all social media feeds are in sync
  • Work with both design and creative departments to coordinate compelling visuals to be used across our paid and organic social efforts. *Bonus if you have creative skills to develop your own assets.
  • Use social listening tools, competitive insights, and product knowledge to help inform your creative vision and strategy.
  • Compile reports and presentations for management showing what efforts are in market and how they are performing.

Your Skills and Knowledge:

  • 2+ years experience in digital media or marketing, preferably in acquisition
  • Experience utilizing digital marketing platforms including AdWords, Facebook and Instagram Business Manager, Google Analytics, etc.
  • Strong excel skills. Pivot tables, formulas, vlookups, and custom reports are familiar to you.Very in-tune to the latest trends on Instagram, YouTube, Facebook and Twitter.
  • Creatively minded, especially when thinking about how to give our brand a voice through campaign content and other opportunities you identify.
  • Ability to multi-task, self-manage, and work efficiently under tight deadlines and unstructured departments
  • Strong attention to detail, accuracy, and accountability.
  • Bachelor's degreeFluency with Microsoft Office and some or all of the Adobe Creative Suite programs
  • Voracious consumer of technology news and trends, with a strong interest in AI / emerging tech

About Us:

Founded by a team of serial entrepreneurs with deep expertise in search and video, Youplus is building AI-powered technology to fundamentally change the way we search and use video. Video is growing so fast it drives 74% of traffic on the internet today. People are already consuming over a billion hours of video and conducting more than 5 billion searches for video content every day. 90% of people report that videos influence what they buy and 84% trust video reviews as much as they trust their friends. This vast video web of public opinion remains a black box: unsearchable, unquantifiable, immeasurable.  

With advanced AI and machine learning, VOISE looks inside videos to extract consumer opinions and insights at an unprecedented scale.  Youplus has been operating since 2014 with offices in the US, UK and India, and has released two products on top of the VOISE platform: VISION Consumer Insights Search, and VIEW Video Opinion Stream.  

More than 600 iconic brands and agencies in US, UK and India are already working with Youplus, including Unilever, Proctor & Gamble, Samsung, Coca-Cola, Ebay, BMW, Tyson and Colgate, to name just a few.

Youplus has raised investment from senior executives from Google, Yahoo!, Infosys, UT Starcom and experienced venture funds. Learn more at youplus.com.

Youplus has been operating since 2014 with offices in the US, UK and ASIA.

Youplus is committed to promoting a diverse and inclusive community - a place where we can all be ourselves and succeed on merit.

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Location

600 5th Avenue, 2nd Floor, New York, NY 10020

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