Marketing Manager
Overview
Are you a future marketing superstar? We are looking for an entry level full-time Marketing Manager to join our dynamic and fast-paced marketing team. This position is a critical part of the team that is responsible for supporting demand generation campaigns in North America. You will be managing and executing marketing efforts as well as report on key activities and campaigns to drive demand. You’ll work closely with the regional Sales, Business Development and international marketing teams to deploy product- and segment-specific campaigns and content using email automation, website, blog, events, and more.
Tasks At Hand
- Support our demand generation team through development of fully-integrated, multi-channel campaigns both online and offline - from ideation to execution.
- Execute monthly webinars and events from start to finish.
- Write copy for social media and digital campaigns, including tweets, LinkedIn posts, landing pages, and emails.
- Coordinate key marketing activities from email to digital to events and optimize campaigns to drive demand generation performance.
- Segment customer and prospect lists for marketing campaigns based on campaign focus.
- Create landing pages, forms, header imagery, workflows, segmented lists – everything needed from end to end to run a successful campaign.
- Support on and analyze metrics for marketing programs using Google Analytics, HubSpot, and Salesforce reports.
Must Haves
- Bachelor’s degree in Marketing, related field or equivalent experience is required.
- 2+ years of professional marketing experience including campaign, project and event management.
- Experience with marketing automation tools such as Hubspot or Marketo.
- Strong organization and time management skills, with the ability to maintain a high level of productivity autonomously.
- Excellent written and verbal communication skills and enjoy copy editing.
- Interest in B2B SaaS technology.
Nice To Have
- Experience working at a start-up or B2B SaaS companies.
- Hands-on experience with Salesforce.
- Working knowledge of HTML and CSS preferred.
- Experience with content management systems.
You are
- Optimistic and works well within a team and across departments
- Enthusiastic. A fun and energetic co-worker
- Organized and can meet business objectives on time with high-quality work
- Entrepreneurial and flexible, with a problem-solving approach
- Self-starter with drive, initiative, and ability to take ownership of projects
- Able to prioritize and multi-task several projects at once
- Detail-oriented. Supremely well organized with attention to detail.
- A Team Player. Ability to work effectively and cross-functionally within all levels of management, both internally and externally.
What matters to Smartling?
To help our clients grow their businesses and to help you grow as an individual both professionally and personally.
- Competitive salary and Employee Stock purchase plan.
- An opportunity to learn and advance your career.
- An energetic, value-driven, and fun culture and team spirit.
- Take a break when you need it – Flexible PTO.
- Company paid medical/dental/life insurance.
- Commuter Benefits.
- Convenient office in the middle of Manhattan- just blocks from Penn Station and Grand Central.
- Team outings (Baseball games, happy hours, etc.)
Smartling, Inc. is an equal opportunity employer. No third party recruiters.