Marketing Manager

| Greater NYC Area
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Overview

Are you a future marketing superstar? We are looking for an entry level full-time Marketing Manager to join our dynamic and fast-paced marketing team. This position is a critical part of the team that is responsible for supporting demand generation campaigns in North America. You will be managing and executing marketing efforts as well as report on key activities and campaigns to drive demand. You’ll work closely with the regional Sales, Business Development and international marketing teams to deploy product- and segment-specific campaigns and content using email automation, website, blog, events, and more.

Tasks At Hand

  • Support our demand generation team through development of fully-integrated, multi-channel campaigns both online and offline - from ideation to execution.
  • Execute monthly webinars and events from start to finish.
  • Write copy for social media and digital campaigns, including tweets, LinkedIn posts, landing pages, and emails.
  • Coordinate key marketing activities from email to digital to events and optimize campaigns to drive demand generation performance.
  • Segment customer and prospect lists for marketing campaigns based on campaign focus.
  • Create landing pages, forms, header imagery, workflows, segmented lists – everything needed from end to end to run a successful campaign.
  • Support on and analyze metrics for marketing programs using Google Analytics, HubSpot, and Salesforce reports.

Must Haves

  • Bachelor’s degree in Marketing, related field or equivalent experience is required.
  • 2+ years of professional marketing experience including campaign, project and event management.
  • Experience with marketing automation tools such as Hubspot or Marketo.
  • Strong organization and time management skills, with the ability to maintain a high level of productivity autonomously.
  • Excellent written and verbal communication skills and enjoy copy editing.
  • Interest in B2B SaaS technology.

Nice To Have

  • Experience working at a start-up or B2B SaaS companies.
  • Hands-on experience with Salesforce.
  • Working knowledge of HTML and CSS preferred.
  • Experience with content management systems.

You are

  • Optimistic and works well within a team and across departments
  • Enthusiastic. A fun and energetic co-worker
  • Organized and can meet business objectives on time with high-quality work
  • Entrepreneurial and flexible, with a problem-solving approach
  • Self-starter with drive, initiative, and ability to take ownership of projects
  • Able to prioritize and multi-task several projects at once
  • Detail-oriented. Supremely well organized with attention to detail.
  • A Team Player. Ability to work effectively and cross-functionally within all levels of management, both internally and externally.

What matters to Smartling?

To help our clients grow their businesses and to help you grow as an individual both professionally and personally.

  • Competitive salary and Employee Stock purchase plan.
  • An opportunity to learn and advance your career.
  • An energetic, value-driven, and fun culture and team spirit.
  • Take a break when you need it – Flexible PTO.
  • Company paid medical/dental/life insurance.
  • Commuter Benefits.
  • Convenient office in the middle of Manhattan- just blocks from Penn Station and Grand Central.
  • Team outings (Baseball games, happy hours, etc.)

Smartling, Inc. is an equal opportunity employer. No third party recruiters.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • SqlLanguages
    • D3JSLibraries
    • FluxLibraries
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • Backbone.jsFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • CassandraDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • MixpanelAnalytics
    • OptimizelyAnalytics
    • AsanaManagement
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • WordpressCMS
    • HubSpotCRM
    • SalesforceCRM
    • Linkedin Sales NavigatorCRM
    • EquireCRM
    • ZoomInfoCRM
    • YeswareCRM

Location

NY

An Insider's view of Smartling

How would you describe the company’s work-life balance?

My managers and colleagues alike share immense respect for work/life boundaries. As part of a remote organization with teams across different time zones, trust and flexibility are the norm. And when it comes time for a vacation, I know that my team has processes in place to ensure I can truly log off!

Kelly

Sr. Customer Success Manager

How do you collaborate with other teams in the company?

The great thing about collaboration at Smartling is that teams are really focused on outcomes and measured deliverables. This helps everyone know what they need to do to support one another and get positive results.

Andrew

Associate Director, Language Services

What are some things you learned at the company?

I've learned so much at Smartling, but I would say learning about different technical integrations into complex tech stacks has been the most impactful. Having had a very basic understanding, this knowledge has been helpful in growing and closing opportunities! We have an amazing team of Solution Engineers who are always ready and willing to help.

Jose

Sr. Account Executive

How do you empower your team to be more creative?

Simply by focusing on outcomes over outputs. Defining a goal and giving each team member the autonomy to approach it in their own way encourages experimentation, taking risks, and thinking outside of the box.

Grace

Sr. Director, Product

How do you make yourself accessible to the rest of the team?

In our new remote work reality, I make sure to schedule regular check-ins with my team members. I also stay close to Slack where they can reach out at any point. Knowing when to switch from written communication to a call becomes also essential to avoid misunderstanding.

Valerie

Senior Director, Language Services

What are Smartling Perks + Benefits

Culture
Open door policy
OKR operational model
Open office floor plan
Flexible work schedule
Remote work program
Diversity
Mandated unconscious bias training
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Financial & Retirement
401(K)
401(K) matching
Company equity
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited vacation policy
Generous PTO
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Professional Development Benefits
Job training & conferences
Promote from within
Paid industry certifications

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