Marketing Director

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EquityZen is an early-mid stage financial technology company, backed by leading venture and private equity investors. We’re looking for a Marketing Director who is eager to help us as we redefine private markets. Join us if you love building marketing strategies and teams and are excited to gain exposure to all parts of the venture capital and startup ecosystems.

Our platform enables large, private companies to deliver liquidity to their shareholders while providing investors access to invest in these proven, pre-IPO companies. EquityZen has served over 300 pre-IPO technology companies and is proud to be considered a liquidity provider for 1 out of 2 of the largest unicorns. A testament to EquityZen's secure, paperless, and industry-defining online investment platform, we have successfully completed 23,000+ private placement transactions. Focusing on automating an antiquated offline process has allowed us to lead the charge in building more efficient, cost-effective, and transparent private markets. Watch this short video to learn more: equityzen.com/press.

WHAT YOU’LL DO

  • Develop and execute EquityZen’s marketing strategy including performance marketing, PR, social media, content marketing, and product marketing
  • Build out the Marketing team, starting with providing management and leadership for a performance marketer, and then developing and executing a hiring plan to grow the team
  • Own our marketing KPIs and budget, using data to track marketing performance and generate insights to grow the business and improve our unit economics and client experience
  • Collaborate with Product and Revenue teams to define, manage, and execute comprehensive go-to-market strategies for new and existing offerings
  • Work with internal Legal function to ensure a compliant marketing operation

THE RIGHT STUFF

  • Bachelor’s degree in Marketing, Communications, or related field
  • 7+ years’ experience working in digital marketing, including experience in performance, growth, and/or product marketing
  • Data-driven mentality with the ability to analyze data across various mediums and tools including Mixpanel and Excel
  • Demonstrated ability to craft and manage marketing budgets
  • Proven success executing strategic marketing campaigns aimed at both customer acquisition and engagement and across various digital channels such as Google AdWords and email marketing
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • GolangLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ReactLibraries
    • ReduxLibraries
    • DjangoFrameworks
    • TensorFlowFrameworks
    • Google AnalyticsAnalytics
    • MixpanelAnalytics
    • SketchDesign
    • FigmaDesign
    • AsanaManagement
    • IntercomCRM
    • SalesforceCRM

Location

We have a beautiful space just doors from the New York Stock Exchange! Right in the heart of where good things happen for EquityZen.

An Insider's view of EquityZen

What's the biggest problem your team is solving?

Our team is tackling the challenge of creating greater accessibility to Pre-IPO marketplaces. By developing technologies that streamline the process of private investing, we generate value for shareholders and investors. Additionally, by creating intuitive experiences we attract market participants with varying financial management expertise.

Shanie

Senior Front End Engineer

What are EquityZen Perks + Benefits

EquityZen Benefits Overview

Our benefits emphasize our 'Be Human' value, placing our employees first by providing excellent health care, generous leave policies, and a 401k match program.

Culture
OKR operational model
Team based strategic planning
Open office floor plan
Quarterly engagement surveys
In-person all-hands meetings
Monthly town hall meetings with company leadership.
Diversity
Mandated unconscious bias training
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Starting in 2022, we are excited to be offering a match of up to 4% of an employee's base salary - 100% of the first 3% of contributions and 50% of the next 2%.
Company equity
Performance bonus
Charitable contribution matching
Our Founders generously matched donations in 2020 to support our belief in the fight against racial and social injustice.
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Vacation & Time Off Benefits
Unlimited vacation policy
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Free snacks and drinks
EquityZen offers a fully stocked kitchen including coffee, tea, and snacks. We're always open to suggestions to keep things fresh.
Some meals provided
EquityZen brings in a catered lunch every Friday. Cinco de Mayo? Bring on the tacos!
Company-sponsored happy hours
Professional Development Benefits
Job training & conferences
Promote from within
Online course subscriptions available
Paid industry certifications
EquityZen ensures that everyone has the licenses and certifications they need to do their job.

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