Marketing Manager

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Founded in 2014, Even Financial is a B2B fintech company that is transforming the way financial institutions find and connect with consumers, enabling any company to add financial products to their business. As the leading search, comparison, and recommendation engine for financial services, Even seamlessly bridges financial services providers (such as SoFi) and channel partners (such as TransUnion) via its simple yet robust API and embeddable solutions. Even turns any consumer touchpoint into a comprehensive financial services marketplace with full compliance and security at scale. Even was named one of "America's Best Startup Employers'' by Forbes for 2021 and placed in the Top 50 of the 2020 Deloitte Technology Fast 500, which recognizes the fastest growing tech companies in the world. In February 2021, Even was acquired by MoneyLion, a mobile banking and financial membership platform that empowers people to take control of their finances.


Even Financial is seeking a talented marketer to join its fast-growing team and help take the company to new heights. In this position, you’ll thrive in a challenging and creative environment, and grow with a strong and supportive team that is committed to excellence at every level. As a part of the Marketing & Creative Services team you'll work closely with your teammates - as well as teams across the company in Sales, Business Development, Product, Engineering, Business Intelligence, Compliance, Security, Account Management and Strategy - to a) create, execute, and nurture the overall marketing strategy, b) develop and maintain our target audiences, and 3) further build up the Even brand for sustainable growth in terms of users, revenue, and brand health indicators.

Responsibilities

  • Drive the implementation of marketing campaigns including direct, media, online and offline advertising and promotions, PR/communications, and promotional activities
  • Develop innovative marketing initiatives based on research, analysis, and knowledge of the space
  • Own content development, management and execution across entire company presence (web, brand, PR, social, ads, emails, partner requests and sales collateral etc)
  • Develop and manage company messaging hierarchy, content calendar, content strategy and social strategy
  • Effectively engage, manage, execute and support in all areas of marketing (brand, PR, creative services, ads, sales, channel, data, events, content), all marketing related initiatives across the company (business development, product, engineering, account management, strategy, admin, executive), as well as marketing needs with our partners
  • Analyze and develop expertise in the market dynamics of the products and services categories by identifying internal and external sources of market knowledge (research companies, internal database, internet, personal networking), compile and analyze data in partnership with other internal resources
  • Ad hoc marketing requests

Requirements

  • BA / BS degree in Marketing, or a related field, and/or equivalent experience
  • 5 years of professional experience in a marketing field with the proven ability to deliver outstanding and highly creative marketing results
  • Superb knowledge of FinTech, a general passion for the Tech and Finance industries, its trends, technologies, and direction
  • Strong aptitude for determining the optimal way to position products in the market
  • A proven track record of increasing company revenue and awareness through well-executed marketing efforts
  • Motivated and creative, with the ability to self-manage and have strong influencing and interpersonal / communications skills
  • Ability to work in a fast-paced, team-oriented environment delivering projects on time and under budget
  • Prior products and services launch experience
  • Experience with media metrics, their sources, and how they can be analyzed
  • Experience developing / working with proprietary / internal tools and tech, including using CMS’ to manage content across all company presence (web, social, etc)
  • Excellent verbal and written communications skills

Pluses

  • Bachelor’s degree or relevant experience in engineering, business, or publishing
  • Knowledge of SQL, Excel and PowerPoint, Google Analytics, Mode/Tableau (or similar)
  • Previous experience in FinTech / Financial Products and Services and / or working in a digital media agency – specifically a focus on B2B marketing aimed at Banks and Financial Services customers
  • Consulting or event planning and execution background

Full time employees are eligible for the following benefits:

Comprehensive medical/dental/vision packages + life and disability insurance

401K retirement plan

Stock options

Uncapped paid time off (PTO)

Company paid holidays + monthly personal holiday 

Membership to Udemy

Perks including a monthly wellbeing stipend, $200 one time WFH stipend


We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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Location

We’re located in “Silicon Alley”, in the Flatiron/Chelsea district of NYC—a neighborhood booming with tech, great food, and dogs!

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