Marketing Operations Manager

| Hybrid
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We are looking for a Marketing Operations Manager to lead our demand generation and lead nurture functions. This role will drive success through thoughtful process design and technology implementation. You will support the alignment of our revenue-generating teams through new inbound growth and measurement, and will work to automate important marketing, sales, and customer-facing campaigns.


Who we are:

CreatorIQ is the leading cloud solution for global enterprises to manage and optimize influencer campaigns at scale. We have multinational relationships with companies such as Mattel, Disney, Tiffany & Co, Airbnb, Ralph Lauren, CVS, Dell, Edelman, Creative Artist Agency, and many more. 


What you’ll do:

  • Own, configure, and maintain marketing technology stack (marketing automation, analytics suites, CRM, ads managers)
  • Work cross-functionally with sales operations and content marketing to supercharge outreach touchpoints
  • Create new multi-touch lead generation and nurture campaigns across a wide array of both online and offline channels. Oversee consistent inbound growth and experimentation. Core off-site channels include SEM, email, events (work with events team), and direct mail, among others
  • Manage dedicated performance marketing consultant and agency resources
  • Iteratively improve existing O&O web stack via WebPerf optimization and experimental technologies. For example, multilingual site architecture, technical SEO, landing page development, and tag management
  • Work cross-functionally with product marketing to adopt client segmentation models for dynamic engagement tracks
  • Monitor, analyze, and report on campaign performance across all channels


Who you are and what you’ll need for this position:

  • 4+ years experience with marketing operations or demand generation responsibilities
  • Strong understanding of B2B marketing automation and account-based methodologies, Marketo experience a plus
  • Ability to work with HTML/ CSS/ light Javascript a big plus
  • Experience working within custom Wordpress environments a plus
  • Experience working with a diverse array of performance channels
  • Deep technical understanding of web analytics, tag management, and performance reporting
  • Hands-on, autodidactic marketer with great project management skills
  • Ability to work well in a fast-paced, digital-first environment
  • High EQ, and a “no job too small” startup mentality
  • Ability to not take yourself too seriously and have fun
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
  • People Operations
    • CSSLanguages
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • RubyLanguages
    • SqlLanguages
    • TypeScriptLanguages
    • D3JSLibraries
    • jQuery UILibraries
    • PandasLibraries
    • ReactLibraries
    • ReduxLibraries
    • CircleCIFrameworks
    • DockerFrameworks
    • GraphQLFrameworks
    • JupyterFrameworks
    • KafkaFrameworks
    • LaravelFrameworks
    • Node.jsFrameworks
    • ScikitFrameworks
    • TensorFlowFrameworks
    • TerraformFrameworks
    • AWS RedshiftDatabases
    • ElasticsearchDatabases
    • Microsoft SQL ServerDatabases
    • PostgreSQLDatabases
    • SnowflakeDatabases
    • AWS (Amazon Web Services)Services
    • GitLabServices
    • Google CloudServices
    • Google AnalyticsAnalytics
    • LookerAnalytics
    • FigmaDesign
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • ConfluenceManagement
    • Google DriveManagement
    • Google DocsManagement
    • Google SlidesManagement
    • JIRAManagement
    • Monday.comManagement
    • HubSpotCRM
    • SalesforceCRM
    • SlackCollaboration

Location

Our WeWork in Financial District is central to all major subway lines and boasts a wide range of tasty lunch spots, outdoor venues, and fun Happy Hour

An Insider's view of CreatorIQ

What are some social events your company does?

CreatorIQ does such a great job of getting the team together! In this remote world, so many of us come from all over and CIQ makes it a point to invite everyone. My favorite events include: a Zoom flower arrangement class, mini golf with the team, and learning how to properly play ping pong!

Demetrius

Senior Account Executive, Agency

What does your typical day look like?

My day starts with trainings. Then I review slack channels and emails. I continue my day by working on product solutions for the platform, doing research, brainstorming with the team, and writing down actual feature requirements. After lunch, close to the evening, I have several meeting to finish my day.

Oleksandra

Associate Product Manager

How does the company support your career growth?

Becoming an industry knowledge expert was a goal of mine when I first started at CIQ and our leadership team supported me with the resources and time I needed to achieve my goals. CreatorIQ also provided me a safe space to show up as my authentic self which was a game-changer. My manager was instrumental in fast-tracking my path to leadership.

Sasha

Director of Customer Success East Coast

How do you make yourself accessible to the rest of the team?

I make myself available by fostering a culture of transparency and reliability. If my team asks for something, I respond quickly to either address the concern or provide a timeline for doing so. I never put myself above my team—I make it clear that we're all in this together, and their time is every bit as valuable as my own.

Alex

Director of Content Marketing

How would you describe the company’s work-life balance?

I like to think my managers enforce the work-life balance that I have at CreatorIQ. We can manage our workloads as we see fit, which helps us create a work-life balance that works best. Collectively, the team also contributes to this, as we check in on each other to ensure that we are not overworked and have the support needed to be successful.

John

Sr. Implementation Manager

What are CreatorIQ Perks + Benefits

CreatorIQ Benefits Overview

We offer competitive salary & stock options, highly subsidized health benefits, standing desks, fully stocked kitchen, monthly cell phone stipend, regular happy hours, social events, and more, & dogs welcome!

Culture
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Flexible work schedule
Remote work program
Diversity
Dedicated diversity and inclusion staff
Highly diverse management team
Diversity manifesto
Mean gender pay gap below 10%
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Team workouts
CIQ NY Run Club
Mental health benefits
Financial & Retirement
401(K)
Company equity
Employee stock purchase plan
Performance bonus
Charitable contribution matching
Child Care & Parental Leave Benefits
Generous parental leave
We provide up to 12 weeks of parental leave for the primary caretaker. CreatorIQ also provides 4 weeks of leave for the secondary caretaker.
Family medical leave
Employees who have been with the company for 12 months are eligible for 12 weeks of family medical leave.
Company sponsored family events
CreatorIQ sponsors family-oriented events annually.
Vacation & Time Off Benefits
Generous PTO
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Onsite office parking
Pet friendly
CreatorIQ's pet policy is dog-friendly daily.
Recreational clubs
The company pays 75$ monthly stipend towards holistic health via ThrivePass (benefits including but not limited to: yoga studio/gym membership, massage, acupuncture, mindful app, activewear, ski lift
Fitness stipend
Home-office stipend for remote employees
$250 one time incentive
Professional Development Benefits
Job training & conferences
CreatorIQ offers employees professional development opportunities like the ability to attend job-related conferences and seminars.
Lunch and learns
Promote from within
Online course subscriptions available

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