Marketing Operations Specialist

| Greater NYC Area
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The Job

Data loss can be devastating. Whether it’s caused by human error, bad code, rogue integrations, or malicious intent; all companies are at risk. OwnBackup is the #1 data backup, archiving, and sandbox seeding app on the Salesforce AppExchange. With over 2,000 customers, we are ranked #25 on Financial Times’ list of America’s fastest growing companies, and have raised $100 million in venture funding.

As the Marketing Operations Specialist at OwnBackup, you will keep our systems running smoothly and efficiently. You will be responsible for maintaining and improving the health of our database, from new lead acquisition to email deliverability, as well as our lead management process. You will support the marketing and sales team in managing campaign lists, automating repeatable processes, and reporting on the health of our lead database.

Your Day-to-Day Role
  • Work closely with marketing and sales to ensure data is syncing seamlessly in Salesforce and Hubspot for accurate and up-to-date attribution, provisioning, management, and reporting.
  • Support pipeline and revenue goals by maintaining our lead operational process including lifecycle reporting, scoring and sales alerts
  • Work to automate repeatable processes to consistently optimize and accelerate marketing campaign delivery and workflows
  • Report on the health of our lead database including data quality, accuracy, email deliverability and comprehensiveness. 
  • Gather qualitative feedback from sales and marketing stakeholders to help drive further efficiencies within processes 
  • Help develop and integrate new strategies to ensure real time health of database such as new data sources
Your Work Experience
  • BA/BS degree
  • 1-3 years of Marketing automation experience
  • Experience working in marketing operations software such as Hubspot, Marketo, or Pardot, and are familiar with how they work. Hubspot admin experience is a strong plus
  • Experience with Salesforce CRM, Salesforce campaigns, and reporting, and comfortable building reports and dashboards.
  • Bias toward simplification, without over-engineering our processes and campaign flow.
  • Excellent interpersonal and communication skills with an ability to work effectively cross-functionally and with all levels within the organization.
  • Experience within a startup environment is a huge plus
Important Details

This is a full-time position with an opportunity to be remote for the right candidate supporting OwnBackup's US market.


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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C++Languages
    • GolangLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • SqlLanguages
    • ReactLibraries
    • DjangoFrameworks
    • Ruby on RailsFrameworks
    • Maria DBDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • RedisDatabases
    • BalsamiqDesign
    • JIRAManagement
    • TrelloManagement
    • HubSpotCMS
    • SalesforceCRM
    • HubSpotEmail
    • HubSpotLead Gen

Location

Englewood Cliffs is a borough in Bergen County and our office surrounds world HQs such as CNBC, LG Corp, Unilever, Ferrari, and Maserati.

An Insider's view of OwnBackup

How does your team reward individual success?

At Ownbackup, internal promotions are extremely common. This is a key attainable measurement of success, rewarded based on your current role and interest in growth.
Beyond hitting our sales goals and metrics, we look forward to the opportunity to attend Presidents Club held in Aruba every April.

Tara Draganescu

Account Executive

What does your typical day look like?

My day at OwnBackup starts off pretty great. I commute in on the Manhattan shuttle that OwnBackup offers which makes my life that much easier. When I arrive at our HQ I'm greeted by everyone as I walk through the office. I head to my desk, latte in hand, and conduct my morning recruiter calls, review applications, and sync up with hiring managers.

Shira Jason

Talent Acquisition

How has your career grown since starting at the company?

I have been privileged with many opportunities to tremendously succeed and grow in my professional career at OwnBackup. I originally started as an SDR and after hitting my metrics I moved up to SDR 2, SDR 3, and then ADR (Account Development Representative) & Team Lead. I now am the Business Development Manager of the SDR team in North America.

Shira Osdoba

Sales Development Manager

How do you make yourself accessible to the rest of the team?

Our team is a very intense and process/transactions driven environment. I always make myself accessible on the “call floor”, for meetings, conversations or just brainstorming. I truly believe in an open-door policy where anything & everything is “on the table”. It’s best to talk everything out, instead of holding it in.

Rob Ween

Regional Vice President

What’s the vibe like in the office?

The vibe in the office at OwnBackup is unlike any other place I’ve worked. When you walk in there’s always people around not only working hard but having a great time while doing it. It's the kind of place where you’re always happy to come in and see your friends (colleagues). The kitchen snacks and happy hours don't hurt either.

Adam Layman

Solution Engineer

What are OwnBackup Perks + Benefits

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
OwnBackup has an employee-led committee that strives to enhance our employee experience and maintain our unique and fun-loving culture.
Open door policy
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
401(K)
Company Equity
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Pre-tax discounts for commuting as well as a FREE shuttle from NYC to our NJ Office.
Company Outings
OwnBackup hosts company outings semi-annually, where we gather employees from around the globe in fun locations (usually near a beach), as well as other smaller group outings throughout the year.
Game Room
We have arcade machines and console systems scattered throughout our office.
Stocked Kitchen
Some Meals Provided
We provide free lunch on Fridays
Happy Hours
Happy hours are hosted on a regular basis, and we also celebrate special events and big milestones.
Parking
Free on-site parking
Professional Development Benefits
Promote from within
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