Membership Growth Manager

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BuzzFeed News is looking for a creative, motivated membership manager ready to tackle the exciting challenge of growing a community around our award-winning journalism. You will be responsible for growing our membership program and using creative ideas for attracting new members. You will have experience developing and workshopping competitive events and other efforts to help build loyalty with users. 

Building cross-collaborative relationships with colleagues in our data, product, marketing and business teams to grow revenue and measure program expansion will be essential to daily success. You will set big picture goals for the project and track monetization benchmarks. While you will not build the back-end of the program on the website, you should be comfortable collaborating with our tech and product teams and making appropriate recommendations for this project. Experience building programs to build loyalty — whether that’s for a news outlet or a totally different product — is a must

This person, based in New York City, will also be embedded within our newsroom, and will work with the team to help convert our audience into members and build a stronger relationship with them. 

What You’ll Do:

  • Think up unique membership offerings, marketing campaigns and member events
  • Build and be involved in developing membership development ideas from around the company
  • Connect our audience with our journalists and their work by providing high-value experiences and content for our members
  • Experiment with attracting members through a variety of different content formats
  • Plan swarms around scoops and major news alongside editors and reporters, including member-only communications and events
  • Collaborate with business, research, product, and data teams to provide insight into membership program health
  • Establish membership goals and track monetization benchmarks
  • Work with social platforms on membership growth projects
  • Build this project and communicate its vision the broader newsroom

You should:

  • Be enthusiastic about selling BuzzFeed News’s incredible journalism
  • Be excited to sell the news to people who care about the news. You can have a background in journalism, marketing, newsletters, non-profits
  • Have some knowledge of email marketing functions and other functions tied to a membership program
  • Know how to productively collaborate across business, tech and editorial news
  • Be willing to dive into revenue and audience data reporting and measurement

Life at BuzzFeed

BuzzFeed strongly believes that the more diverse our team, the better our work will be. BuzzFeed is committed to equal opportunity employment and celebrates inclusion in all circumstances. At BuzzFeed, you can expect:

  • A supportive, inclusive atmosphere on a team that values your contributions
  • Opportunities for growth and development via work experience and offerings from our in-house Learning Team
  • Employee resource groups, frequent in-office events, volunteer opportunities, and more
  • An attractive compensation package, including salary and equity
  • A generous and well-rounded benefits program featuring PTO and unlimited sick time, comprehensive medical benefits, a family leave policy, access to mental health platforms, retirement plans, gym and wellness discounts, and much more
  • No shortage of snacks, catered lunches, and beverages

BuzzFeed is the leading independent digital media and tech company delivering news and entertainment content to a global audience. We have offices in 17 cities around the world and more than 1100 employees including reporters, video producers, data scientists, engineers, brand strategists, and more. We value a culture of experimentation, teamwork, equality, humble confidence, and hard work (fused with fun). At BuzzFeed, you’ll work with inspiring colleagues to build tools and create content that helps connect people all over the world.

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Location

111 E 18th St, New York, NY 10003

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