THE ROLE

To help even more people and transform even more lives Audicus is currently looking for an experienced and tenacious Growth Hacker to drive our customer acquisition efforts over the next few months. You will be reporting directly to the VP of Marketing and take the lead role in driving new user and revenue growth.

YOUR RESPONSIBILITIES

• Run, optimize, and report on our existing 7 figure paid digital media plan (mostly paid search, with some retargeting, native advertising and site partnerships) to reduce CPLs and CACs
• Help build out a new digital marketing funnel for our new membership product that drives an efficient CAC using new channels, new landing pages, new content, new CTAs

WHAT WE ARE LOOKING FOR

• Bachelor's Degree 
• Between 4 to 6 years experience in digital performance marketing
• Experience handling similar paid media investments
• Track record with eCommerce funnels and metrics 
• Track record with DTC or Startup brands
• Strong track record with Lead Generation funnels and metrics 

TOOLS

• Expert experience with paid media (ie Google, Bing, Facebook, Retargeting) and web analytics tools (ie Google Analytics)
• Advanced experience with website tagging tools (ie Google Tag Manager), SEO tools (ie Moz/Google Search Console) and marketing automation platforms (ie Autopilot/Pardot/Hubspot)
• Intermediate experience with web optimization tools (ie VWO/Optimizely/Hotjar), CRM databases (ie Salesforce)
• Some experience with web publishing tools ie (Wordpress and Woo Commerce) and Web Design & Build (ie HTML, CSS and Github)

ABOUT YOU

• Highly data-driven, analytical and detail-oriented
• Very interested in technology and mission-driven business models
• Love testing with a really great, proven approach to it
• Obsess over measurement, especially when testing
• Love creative solutions to difficult problems
• Deeply want to hit targets and win
• Always have another card to play
• At heart, you are a Growth Hacker, who’s always thinking about ways to crack the nut

We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.