About Us:

SmartAsset is an online destination for consumer-focused financial information and advice that powers SmartAdvisor, a national marketplace connecting consumers to financial advisors. Reaching approximately 75 million people each month (as of Sept. 2021) through its educational content and personalized calculators and tools, SmartAsset’s mission is to help people make smart financial decisions. Ranked on the Inc. 5000 and Deloitte Technology Fast 500™ lists of fastest-growing companies in 2021, SmartAsset recently closed a $110 million Series D round, valuing the company at over $1 billion. SmartAsset was also named to Y Combinator’s list of Top 100 Companies of all time and Forbes’ list of America’s Best Startup Employers in 2020. For more information, please visit SmartAsset.com.

About You:

SmartAsset is looking for a Public Relations Associate to join our growing team.

Responsibilities:

• Coordinate with internal teams, including Editorial, Data and Design, to help produce unique, data-driven studies that focus on consumer-related personal finance and wealth management topics. 
• Identify relevant media contacts for outreach and establish ongoing relationships.
• Establish and maintain relationships with media contacts and influencers.
• Develop compelling pitch copy for each data-driven study and secure media coverage. 
• Coordinate and staff interviews with reporters, as well as prepare and brief spokesperson(s).
• Monitor, track and analyze SmartAsset’s online media coverage. 
• Follow the news cycle and identify media opportunities for relevant SmartAsset spokespersons.

 Required Skills and Experience:

• 1-2 years of public relations experience, either at an agency or in-house.
• Must be very organized with great attention to detail; able to juggle multiple projects with different deadlines.
• Experience conducting ongoing media outreach, preferably to business, tech and consumer media.
• Strong writing skills, creating newsworthy pitch copy that ties into current events. 
• A love for the news media and an interest in personal finance and wealth management.
• A bachelor’s degree.
• Proficiency in Google Suite (GMail, Sheets) and Microsoft Office (i.e. Word, Excel).
• Social media and basic SEO knowledge. 

Perks:

• Virtual happy hours and team social activities
• Generous benefits package with cost of some medical and dental plans covered at 100%
• 401(k) plan with match that immediately vests
• Professional education reimbursement program
• Paid Parental Leave