PR & Communications Manager

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About the Company:

Industrious is the largest premium coworking solution and flexible workspace provider in the U.S, with 50+ locations in 33 cities across the country. We partner with companies big and small to create productivity-driven workplace experiences that complement beautiful spaces with world-class hospitality. We are committed to the vision that everyone deserves to experience the pride and meaning that you get out of a great day at work. With $142 million in funding to-date, we are well-positioned to continue our rapid growth in the US and beyond.

As we enter our next phase of growth, our experienced leadership team is looking for hard-working people at all levels who are ready to join a warm, collaborative, and positive team dedicated to reclaiming the workplace experience. For more information, visit www.industriousoffice.com.

About the Role:

We’re proud of our members and our team, and we have a lot of stories to tell as we shape our brand. As our growth takes off this year, it’s critical that we share our progress with potential customers and partners, future teammates, and investors to continue establishing ourselves as the company that will redefine the future of how people find, create, and manage their workspaces.

As our PR & Communications Manager, you will work closely with our Head of Brand & Marketing to define how we talk about ourselves to the outside world and take the lead in executing that strategy. This means internalizing and sharpening our messaging, coming up with storylines, angles, and content for earned and thought leadership pieces consistent with our brand, writing on behalf of the company or other team members, and pitching us to others. You need to be excited about diving between the big picture and execution while prioritizing ruthlessly, focusing on our team and company goals, and keeping track of the latest changes and news in commercial real estate and the future of work.

Tactically, you will take the lead managing our agencies, coordinating announcements with our partners, handle press inquiries, answer statements from press, assist in social media content creation, and use your extensive knowledge of editorial calendars and thought leadership to further Industrious’ goals.

Responsibilities:

  • You know how PR works
    • You have at least 5 years of PR, media relations, content creation, and/or writing experience; agency experience is a plus
    • You have a network of personal contacts within the business, tech, and lifestyle spaces and a proven record of media placements
    • You have a track record of managing relevant vendors and partners
  • You can do the strategic, the operational, and the creative
    • You have experience developing PR strategy for fast-growing brands, zeroing in on messaging, and developing creative angles through which to tell Industrious’ story
    • You have experience working closely with in-house marketing teams
    • You’re a storyteller at heart, and you love writing and brainstorming about the future of work
  • You’re excited to jump into an ever-evolving and ever-growing team and company
    • You thrive in ambiguity and have a knack for simplifying things into practical processes
    • You are excited about joining a bold, ambitious team
    • You are outcomes focused and tenacious of driving results
    • You like to build systems, figuring out what we need from the ground up
    • You are already familiar with basic PR tools like Cision/MuckRack, and social platforms

Requirements:

  • 5-7 years in-house communications experience, preferably in a fast-paced, high-growth startup environment
  • Experience managing agencies
  • Experience working on marketing and brand partnerships
  • Desire to learn, coach and be coached
  • Strong writing and content development skills
  • Experience working with a premium brand
  • Experience working in a fast-paced, high-growth startup
  • Bachelor’s degree

Perks:

In addition to our incredible team, there are lots of other fun reasons to work with us.

  • Daily breakfast, snacks, coffee, tea, and drinks at all Industrious locations
  • Health care, including vision and dental
  • 401K plan
  • Smart casual dress code
  • Generous vacation time
  • Paid parental leave
  • Team outings (ex. Dinners, rock climbing, yoga classes and more!)
  • Company-wide outings and retreats (previous locations have included New Orleans & the Hamptons)

Industrious by the Numbers:

  • Annual growth rate (2015-2018): >120%
  • Average Net Promoter Score (NPS): >70%
  • Gross member churn: <5%
  • Number of employees: 160
  • Number of locations: 12 (2016), 23 (2017), 54 (2018), 115 (2019E)
  • Funding to date: $142 million
  • Employee engagement: 15-30% above industry benchmarks 

We kindly request that you do not call Industrious locations for employment inquiries.

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Location

215 Park Avenus S FL 13, New York, NY 10003

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