Product Marketing Manager, Business Segment (Remote Eligible - USA) at Dashlane

| Greater NYC Area
Sorry, this job was removed at 7:32 a.m. (EST) on Saturday, September 11, 2021
Find out who's hiring in NYC.
See all Marketing jobs in NYC
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

Due to the ongoing pandemic, our interview and onboarding processes will remain fully remote until further notice. At times like this, we're even more committed to providing you support and flexibility while you interview and onboard for your new job. 

About Dashlane

Dashlane is an app that gives you a shortcut for everything you do online. Log in instantly, fly through forms, and breeze through checkouts on every device you own. Dashlane works across every operating system, device, and browser, opening the walled gardens that normally inhibit our digital experience.

Our team in Paris, New York, and Lisbon is united by our passion for improving the digital experience and the belief that with the right tools, we can help everyone realize the promise of the internet. Dashlane has empowered over 15 million users in 180 countries to dash across the internet without compromising on security.

About the role

Our Product Marketing team’s mission is to connect people and technology through experience-focused storytelling and lifecycle communications. This starts with deep customer insights and empathy, and informs Dashlane’s product strategy, go-to-market efforts, and campaigns that attract, engage, and delight new and existing customers.

We’re looking for an experienced Product Marketing Manager to lead product marketing for our mid-market business segment. Reporting to the Director of Product Marketing, you will be responsible for representing the voice of the business customer in the organization, clarifying our market opportunity, and shaping how we go to market today and what we build tomorrow. You’ll also work on segmenting audiences, mapping user journeys, and crafting narratives for product launches and always-on GTM motions.

Location:

At Dashlane, depending on your role, you'll be able to opt to work from the office or remotely. Due to legal constraints, at the moment Dashlane can only hire remotely in one of the three countries we have offices (Portugal, France and the USA).

This position’s location is flexible within the US, and you can also opt to work in our NYC office.

At Dashlane you will:

  • Be a champion for the customer, using quantitative and qualitative data to understand customer mindsets, needs, and pain points, and distill them into clear opportunities for the organization
  • Own Go-To-Market strategies, including key messaging development and tactical plans, ensuring that all customer-facing teams are on-message and maximizing each channel
  • Drive product awareness, adoption, and retention in partnership with Product, Sales, and Marketing
  • Optimize existing GTM strategies and customer journeys to deliver on growth and adoption goals 

Requirements:

  • 4+ years of professional experience in B2B or B2B2C focused Product Marketing or another relevant role.

We're also looking for someone who is:

  • Self-motivated: You have a bias towards action and are comfortable in a changing work environment.
  • Accountable: You want to own the outcome and make an impact on business-critical growth and usage metrics.
  • Entrepreneurial: You’re excited by the pace of a start up; you crave responsibility and want to shape the vision and direction of your work; you’ll do what it takes to make a project successful.
  • Organized: You’re extremely detail-oriented, able to set up and project manage complicated processes, and can keep track of projects that will occasionally traverse between our B2B and B2C businesses.
  • Collaborative: You understand that we go faster and farther together and thrive in cross-functional environments.

Diversity, Equity, Inclusion and Belonging at Dashlane:

As a truly international company—founded in Paris and split between Paris, New York, and Lisbon—Dashlane thrives off diverse perspectives. We value all aspects of diversity: gender identity, sexual orientation, ability, ethnic origin, social background, age, lifestyle, and more. We are committed to hiring a diverse community and fostering a culture where everyone is heard and belongs.

Your interview experience: 

To know what to expect once you’ve sent your application, read about how we interview and hire at Dashlane in this blog article written by our Talent team. Feel free to browse our blog to find more information about our product and how we work.

Read Full Job Description
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • SwiftLanguages
    • TypescriptLanguages
    • ReactLibraries
    • ReduxLibraries
    • Node.jsFrameworks
    • Microsoft SQL ServerDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • RedisDatabases
    • RedshiftDatabases
    • VaultDatabases
    • HashicorpDatabases
    • TerraformDatabases
    • Google AnalyticsAnalytics
    • Heap AnalyticsAnalytics
    • TableauAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • WrikeManagement
    • SalesforceCRM
    • BrazeCRM
    • SendGridEmail
    • MarketoLead Gen

Location

Our New York office is located in the Flatiron neighborhood, full of restaurants, bars, and shops. It's never hard for us to find a good lunch.

An Insider's view of Dashlane

What’s the vibe like in the office?

Our office always feels vibrant and welcoming! Not only with awesome, creative, talented people and their smiling faces, but also the office's working space and design makes it easy to not only find a quiet corner to create besides your own desk and meeting rooms, but also an open space to share ideas and projects with your co-workers.

Gili

Senior Customer Service Specialist

What kinds of technical challenges do you and your team face?

With new engineers joining our New York team, we are working on new ways to adapt our processes to make everyone's workflow seamless and scalable. For example, as a team, we are all currently working on the migration from Bamboo to Gitlab, which would greatly benefit our team in the long run in terms of time and scalability.

Cynthia

Software Engineer

What does career growth look like on your team?

Dashlane is big enough where we have structured career paths, but small enough where you can easily take initiative, ownership, and make an impact. The career ladder starts at the junior level and progresses to senior software engineer. Afterwards, we support both individual contributor and management career tracks. At each step we value behaviors

Sagar

Engineering Manager

What is your vision for the company?

At Dashlane, we want to create an open and transparent environment, inclusive and multi-cultural. Everyone is the team is encourage to take initiatives, take ownership on new ideas, and deliver quality product to millions of users. We have high expectations for our engineers, while maintaining a flexible and friendly environment.

Jean

Co-founder & VP of Engineering

How does the company support your career growth?

At Dashlane, the whole company is in your corner! From my very first day, everyone was transparent and supportive of my goals. I was walked through everything I needed to do to position myself for success. It is truly refreshing to have the whole team rooting for you; and I’m rooting right back for them!

Russell

Associate Account Executive

What are Dashlane Perks + Benefits

Dashlane Benefits Overview

Here at Dashlane, we care about flexibility. That's why we let Dashlaners decide where they want to work from within countries we operate in - US, France or Portugal - and how much vacation they take with our US Flexible Time Off policy.

If working mostly remotely, Dashlaners are offered an allowance to setup their workspace. For those who prefer to come to work from our office in Flatiron, we offer cold brew on tap, endless snacks, games, lunches and more!

In addition to 16 weeks of fully paid primary parental leave, we offer 4 fully paid weeks of transition to work.
Apart from that, we also offer 401(k) and competitive medical, dental, and vision plans for Dashlaners and their families.

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Diversity manifesto
Mean gender pay gap below 10%
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Relocation Assistance
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Customized development tracks
More Jobs at Dashlane14 open jobs
All Jobs
Finance
Data + Analytics
Design + UX
Dev + Engineer
Marketing
Operations
Product
Sales
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.
Save jobView Dashlane's full profileSee more Dashlane jobs