At Alt, we envision a world where anything is an investable asset. Using trading cards, we’re establishing a proof of concept to create financial products that traditional financial institutions don’t support or recognize as collateral. Our future plans are to expand into other asset classes to support everything from trading cards, watches, NFTs and even LP interests.

To date, we’ve raised over $100 million from thought leaders at the intersection of culture, community, and capital. Some of our investors include Alexis Ohanian’s fund Seven Seven Six, the founders of Stripe, Coinbase co-founder Fred Ehrsam, BlackRock co-founder Sue Wagner, the co-founders of AngelList, First Round Capital, and BoxGroup. We’re also backed by professional athletes including Tom Brady, Candace Parker, Giannis Antetokounmpo, Alex Morgan, Kevin Durant, and Marlon Humphrey.

Alt is a dedicated equal opportunity employer committed to creating a diverse workforce. We celebrate our differences and strive to create an inclusive environment for all. We are focused on fostering a culture of empowerment which starts with providing our employees with the resources needed to reach their full potential.

What we are looking for:

Alt is looking for a Product Marketing Manager to help grow adoption of Alt’s consumer products. We believe that product and marketing should be synonymous, and we need someone to be the voice of our consumers to shape the way we communicate and connect with them. 

You’ll guide the positioning, naming, competitive analysis, communications, and launch strategy of all future Alt products.. This is a highly visible role that will require you to work with a cross-functional team. We’re looking for someone who likes working on fast-moving teams, can juggle multiple projects, and who’s equally motivated by short and long term team goals.

The impact you will make:

• Define and develop core product positioning, value props, naming, audience definition and sizing for a portfolio of Alt products and features
• Lead the GTM strategy and execution - be the point of contact for communicating GTM updates and reviews with cross functional leadership
• Proactively contribute to product roadmap ideation and requirements gathering to ensure that products meet user needs and are highly marketable
• Provide clear KPIs for product launches that support overarching business goals
• Ensure all marketing requirements are accounted for & considered during roadmap planning
• Establish clear customer segments to represent the voice of the customer 
• Identify opportunities for new or improved products
• Manage product launch go-to-market risk evaluation across policy, privacy, and legal

What you bring to the table:

• Minimum of 3-4 years of product management experience
• Proven experience in both marketing and product organizations 
• Deep understanding of current product and marketing trends
• Enthusiasm for high-level strategic planning, creative thinking, and tactical execution
• Track record of analytical prowess that led to exceptional results
• Comfortable collaborating with both creative and technical teams, with a combination of analytical and creative abilities with a focus on storytelling
• Self-starter who thrives in a fast-paced environment
• Bonus if you are an avid collector, investor, or sports fan

What you will get from us:

• You will be given resources to help grow your personal brand and to position yourself as a thought leader in areas relevant to Alt.
• Ground floor opportunity as an early member of the Alt team; you’ll directly shape the direction of our company. The opportunities for growth are truly limitless.
• An inclusive company culture that is being built intentionally to foster an environment that supports and engages talent in their current and future endeavors.
• Stipend to invest in alternative assets
• 401K, Work from home and Wellness Stipends 
• Unlimited vacation policy
• Generous paid parental leave
• Competitive healthcare benefits, including HSA, for you and your dependent(s)