PRODUCT MARKETING MANAGER

At Current, we’re on a mission to enable our members to create better financial outcomes for themselves. Headquartered in NYC, we’re a leading U.S. fintech and one of the fastest growing companies with over 3 million members. No matter your title, we welcome everyone to build great products, grow quickly, and make an impact together.

ABOUT THE ROLE:

As a Product Marketing Manager, you will champion the voice of the customer when developing product and marketing strategies. You will also be responsible for business impact by working with a cross-functional team of Marketing, Product, Data, Design, Engineering, and Customer Success to accelerate user growth, drive long-term loyalty, and foster brand love. As we launch new products and features, you will quarterback those launches and activate end-to-end go-to-market strategies.

ABOUT YOU:

• You’re a do-er. You must have grit and the willingness to roll up your sleeves and do whatever it takes to achieve an outcome.
• You’re an excellent communicator. You possess exceptional written and verbal communication skills, and have demonstrated the ability to create customer-facing content and messaging that resonates.
• You’re data-obsessed. You always draw on data or user insights to make decisions. You’re also comfortable digging into data for your own analyses to tie actions to business metrics.
• You move quickly. You can ruthlessly prioritize, compromise, ship quickly, and iterate. 
• You are a team-player. You love working with others across a variety of teams and functions, and are not afraid of a little pressure. 
• You are big-pictured and detailed oriented. You can think strategically to advance the company’s long-term vision, while zeroing in on the nitty gritty details of a specific campaign
• You’re comfortable with ambiguity. When the answer isn’t obvious, you know how to leverage data and operate autonomously to take the next step.

RESPONSIBILTIES: 

• Collaborate with Product and Marketing leads to define, manage and execute comprehensive go-to-market strategies for new and existing product initiatives and features.
• Quarterback new product and feature launches by defining the audience types, product positioning, communication architecture, and launch plans.
• Own growth strategies and develop a systematic engine that drives continuous business impact across the user journey
• Create and advance a learning-agenda by taking a hypothesis-driven approach and constantly testing, learning, and iterating
• Become an expert on our customers through user research and working with Analytics to inform your work
• Work closely with teams across the organization including Product Management and Design, Content Marketing, and Paid Acquisition to tell a cohesive story across every user touchpoint
• Work with the Finance and Product teams to set pricing that aligns to the product value proposition and with our users' success    

REQUIREMENTS:

• 4+ years of working in product marketing or product management.
• Experience messaging customers via unified campaigns across Email, In-App Push and SMS
• Familiar with messaging and analytics tools such as Leanplum, Braze, Amplitude, etc..
• Ability to execute in a fast-paced and fluid startup environment.
• Demonstrated experience in building, launching, and iterating new products and features. 
• Have worked with teams and multiple stakeholders to launch features.
• Demonstrated working in a data-driven business environment.
• Experience working with a start-up or fast moving work environment a plus

BENEFITS:

• Competitive salary 
• Stock options 
• 401(k) savings plan with company matching
• Discretionary performance bonus program 
• Medical, Dental and Vision premiums covered at 100% for you and your dependents 
• Unlimited time off and paid holidays 
• Commuter benefits 
• Healthcare and Dependent care FSA benefit 
• Our modern Chelsea-based office with open floor plan, stocked kitchen, and catered lunches