ActionIQ
Our mission is to unlock the power of data to transform customer engagement and create authentic human connections.
Hybrid

Product Marketing Manager

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As Product Marketing Manager, you are a key member of our growing Product Marketing organization and will contribute to the success of ActionIQ’s Customer Data Platform. In this role, you will work cross-functionally with Sales, Customer Success, Product Management, and Demand Generation to drive product marketing activities that help grow ActionIQ’s market share within a competitive market space.

You will help to empower the strategy and execution of ActionIQ’s go-to-market initiatives, including through customer advocacy activities, creation of content supporting product positioning and industry trends, and increasing brand and product visibility through thought leadership activities. You are collaborative, communicative, and clearly versed in product and customer use cases. You possess outstanding presentation and communication skills alongside strong product and customer use case knowledge.

The Team

Marketing at ActionIQ plays a critical role in our efforts to educate the market on the value of our solution, foster deep customer relationships and generate new business opportunities. We spend our time conducting market and customer research, writing thought leadership content and finding the best pathways to conversations with prospective customers. As a member of the team, you’ll join a fast-paced, results-driven group of marketers that are passionate about taking our product to the next level of growth.


One year from now you will have

  • Established direct relationships with customers and driven voice of the customer into organizational strategy, content and enablement.
  • Designed & delivered unique programs and content to drive engagement among customers and extended stakeholder community of advisors, influencers, partners and more.
  • Delivered product marketing assets and sales/organization enablement around buyer personas, client use cases, sales collateral, release communications and more.

Responsibilities

  • Customer & Community Advocacy: Build relationships with customers and develop advocacy initiatives to deliver high-value content and generate references, testimonials and case studies
  • GTM: Develop go-to-market strategy, collateral, sales material, and competitive intelligence information to enable the success of sales, success, partnerships team members
  • Content: Produce and deliver high fidelity external-facing content including thought leadership, presentations, and more by partnering with internal design teams
  • Presentation: Develop and present content at industry conferences, internal and external partner trainings, analyst workshops, and other events
  • Demand: Work with demand generation team to develop proper messaging for campaigns and review ideas to drive lead generation activity
  • Awareness: Collaborate with PR, AR, corporate marketing, and events teams on thought leadership, messaging, and product announcements to drive awareness and demand

Requirements

  • 3-5 years experience developing core product marketing and go-to-market materials (marketing clouds and/or CDP a plus)
  • Expertise in B2C enterprise marketing technology stack, first-party customer data and marketing use cases
  • Excellent written and presentation skills, including experience in client-facing discussions
  • Ability to implement and support project execution with minimal guidance amidst multiple priorities and goals
  • Proven track record of distilling complex concepts and crafting compelling positioning and thought leadership content
  • Hands-on ability to design and create a range of marketing assets, including pitch decks, one-pagers and more

Benefits

  • Work with a fun, inclusive, and smart team of people as we build a NYC-based enterprise software company!
  • Competitive compensation package, including significant equity component
  • Backed by top-tier VCs (Sequoia, Andreessen Horowitz, FirstMark Capital)
  • Top notch health insurance benefits, including 12 weeks paid parental leave for both parents.
  • We are currently working remotely due to COVID, but we will be opening a beautiful new office right on Madison Square Park! All NYC-based employees will be expected to return to the office 3 days per week beginning after Labor Day.
  • Check out our latest blog about our return to work here.
  • Work from Home stipend to optimize office set up

ActionIQ is committed to building an inclusive, equitable, and diverse organization. We embrace equal opportunity for all applicants and seek to foster a culture of belonging for our employees. We recognize and appreciate that the more inclusive we are, the better we will function as a team. AIQ welcomes qualified applicants of any race, color, ancestry, religion, sex, national origin, gender identity, gender expression, age, marital or family status, disability, military veteran status, and any other status or background. Join us on our journey to build a product that will help our customers deliver memorable experiences that will drive loyalty and growth.

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What are ActionIQ Perks + Benefits

ActionIQ Benefits Overview

We offer benefits catered to the whole person, from top of the line healthcare coverage and wellness programs to employee experiences and professional development opportunities, our employees are at the center of all that we do. As an Actionite, you’ll have the opportunity to explore, enhance and expand your skill set through conferences, workshops, experiential learning, cross-team collaboration and more.

We operate in a hybrid model for our NYC based employees (in office: M, W, Th and remote: Tu, Fr) along with two remote seasons during the year where our employees can work from anywhere.

Culture
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Hybrid work model
In-person all-hands meetings
Bi-weekly meetings where we all come together to learn more about the latest in the organization from leadership and colleagues.
In-person revenue kickoff
Flexible work schedule
Our working hours are 10-6pm EST but this is flexible based on your location and your team’s ways of working.
Remote work program
For employees who are not fully remote we offer two remote seasons during the year where all employees can work from anywhere. https://www.actioniq.com/blog/actioniqs-new-ways-of-working
Diversity
Documented equal pay policy
Hiring practices that promote diversity
Structured hiring processes and practices, Diverse hiring panels, Gender decoder for job descriptions, Interview training for all hiring managers and teams
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Provided through Navia
Disability insurance
Dental insurance
Two plan options through Guardian.
Vision insurance
Provided through Guardian/VSP XPHealth vision discounts
Health insurance
Choice of four EPO & PPO plans through Anthem BCBS
Life insurance
Wellness programs
One Medical Membership, Gym Reimbursement through Anthem BCBS
Mental health benefits
Employee Assistance Program (EAP) Care Concierge Spring Health
Financial & Retirement
401(K)
Provided through Empower Retirement. Sofi and Origin Financial (personal finance and financial planning tools)
Company equity
Equity options are granted to our employees and executives upon the date of hire. Options are fully vested after 4 years of employment.
Charitable contribution matching
Employee donations of up to $500 per fiscal year will be matched.
Child Care & Parental Leave Benefits
Generous parental leave
All new parents are eligible for 12 weeks of 100% paid parental leave following a child’s birth.
Family medical leave
ActionIQ provides all qualified employees with 4 weeks paid leave to care for a seriously ill family member (child, spouse, parent, sibling, or registered domestic partner).
Vacation & Time Off Benefits
Generous PTO
We have a flexible PTO policy and encourage employees to take PTO to maintain work-life balance. We trust employees to communicate time off so colleagues feel supported and prepared.
Paid holidays
Company-wide vacation
Every year the company is closed from December 24th through the 1st of the year for a winter break.
Office Perks
Commuter benefits
Provided through Navia
Company-sponsored outings
Free snacks and drinks
Fully stocked kitchen at 11 Madison Ave.
Some meals provided
Family style and boxed style lunches provided Mon, Wed, Thurs.
Company-sponsored happy hours
Bi-monthly social hours following All Hands Meetings
Meditation space
Mother's room
Professional Development Benefits
Job training & conferences
ActionIQ offers employees professional development opportunities like Onsite training courses and the ability to attend job related conferences and seminars.
Lunch and learns
We set aside time for our employees to learn from each other, gain perspective, and foster an environment of curiosity. (Culture Talks, Curiosity Series, Data Bytes)
Promote from within
Online course subscriptions available

Additional Perks + Benefits

From covering the cost of a One Medical membership for all employees to ensure quality, affordable and accessible health care to commuter benefits and a company-wide winter break, ActionIQ offers perks that take care of the whole person and their families.

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