Senior Associate, Amazon Growth Marketing

| Greater NYC Area
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About the Team

The Growth team at Harry’s manages digital and offline marketing channels to acquire new customers and drive sustained, profitable growth for the Harry’s brand in North America. Our mission is to build delightfully personalized experiences in grooming that leverage the direct relationships we have with our customers to make their lives easier. We are directly responsible for the P/L of the Amazon and direct-to-consumer lines of business, and focused on omni-channel performance into the future. We are an enthusiastic group of hard-working individuals who think strategically about how to scale Harry’s in a measured, cost-effective manner.

About the Role

You will own the strategy, execution, and optimization of Amazon performance marketing for Harry’s, including paid advertising, SEO, and product detail page testing. You will work directly with the Sr. Manager of Amazon, a best-in-class Growth team, and cross-functionally with other teams at Harry’s to identify ways to profitably grow the Amazon businesses. Your areas of ownership will expand across time.

Commitment: This is a full-time position based in NYC with flexibility to work remote in 2021.

Responsibilities:

  • Drive meaningful sales growth on Amazon using all available tools and resources and a test & learn approach. Direct ownership of AMS paid advertising, SEO, and detail page optimization.
  • Independently perform daily bid, budget, and keyword optimizations within AMS while monitoring and reporting out on trends in key performance metrics for both paid and organic sales
  • Develop a learning plan of testable hypotheses across different Amazon growth levers.
  • Collaborate with designers and copywriters to build better ads and detail page experiences.
  • Own reporting & analytics for Amazon generating the needed monthly, weekly, and daily reports to analyze and interpret data to uncover successes and opportunities
  • Work with Sr. Manager of Amazon to build the Amazon sales forecast and marketing budget and set and manage monthly and yearly goals for advertising ROI.
  • Stay on the cutting edge: compile industry research, competitive landscape information, information about new tools; produce recommendations for how we can take advantage of these. 
  • Manage relationships with external partners and internal teams at Harry’s including Web Design, Product & Engagement, Creative, Brand, S&OP, Insights, Analytics, and others.

This might describe you:

  • 2+ years of experience in digital performance marketing (preferably managing Amazon ad campaigns) at a DTC / ecom / CPG company, or performance media agency.
  • Intensely data-driven in your approach to solving problems, with a persistent desire to look for opportunities through data analysis, go multiple levels deep, understand, and take action.
  • Hustle mentality; highly self-motivated and self-directed in your work with a bias towards action and a willingness to take on tasks no matter how big or small.
  • Insatiably curious and motivated by learning and mastering new things; constantly testing & learning to figure things out; willing to take calculated risks to move forward.
  • Ability to independently prioritize time and stay organized in a fast-paced work environment.
  • Clear, concise communicator who can tailor a message to any audience; asks good questions.
  • High degree of familiarity with Amazon tools including Vendor/Seller Central and AMS; experienced with analytical tools like Excel.
  • You thrive on direct, honest, and supportive feedback
  • Zero ego team player, always thinking about how to help those around you excel
  • Sense of humor -- we take our work seriously and ourselves un-seriously

Who you will work with:

  • Report to Sr. Manager of Amazon on the Growth team
  • Work side-by-side with a best-in-class Growth team
  • Internal teams at Harry’s including Web Design, Product & Engagement, Analytics, Creative, Brand Marketing, S&OP, Customer Insights, Analytics, and others
  • External vendors and agency partners who support across various marketing channels and tools

Harry’s Inc. started in 2013 with simple, fairly priced products that delivered an amazing experience to guys every day. Since then, Harry’s expanded to the UK, developed relationships with retailers such as Target and Walmart, expanded our grooming brand into a personal care powerhouse, and launched a women’s brand called Flamingo.

The key to our success? Our amazing people. From chemists, mechanical engineers, CX associates, to creative directors, sourcing managers, and logistics specialists, Harry’s team is comprised of some of the most brilliant, diverse, and humble people you’ll ever meet.

Our brands answer unmet consumer needs, but our company is a place of inclusion and innovation that attracts some of the brightest minds across industries, geographies, and backgrounds. Whether we have a team of 3 or 300, our core values and our startup mentality remain; we value continuous improvement and learning, teamwork and collaboration, creative problem solving, and open and direct dialogue and feedback. Come for the coffee and free products, stay for the amazing, passionate culture.


Harry’s is committed to bringing together individuals from different backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together.

Harry’s is an Equal Opportunity Employer, providing equal employment and advancement opportunities to all individuals. We recruit, hire and promote into all job levels the most qualified applicants without regard to race, color, creed, national origin, religion, sex (including pregnancy, childbirth and related medical conditions), parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, domestic violence victim status, arrest/conviction record, sexual or reproductive health decisions, caregiver status, credit history immigration status, unemployment status, traits historically associated with race, including but not limited to hair texture and protective hairstyles or any other status protected under applicable federal, state and local laws. Harry’s commitment to providing equal employment opportunities extends to all aspects of employment, including job assignment, compensation, discipline and access to benefits and training.

We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our company.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • ScalaLanguages
    • ReactLibraries
    • ReduxLibraries
    • PlayFrameworks
    • Ruby on RailsFrameworks
    • SpringFrameworks
    • ReactFrameworks
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • PhotoshopDesign
    • SketchDesign
    • AsanaManagement
    • ConfluenceManagement
    • JIRAManagement
    • BrazeEmail

Location

Usually you will find us in West SoHo (NYC) or London. During the COVID-19 pandemic, we are work from flexible until September 2021!

An Insider's view of Harry's Inc.

What kinds of technical challenges do you and your team face?

As Harry's expands beyond razors, we are focused on building a platform that can support multiple brands, which is transforming our technical infrastructure. We're also collaborating with our data analytics team to better understand our customers, both present and future, and serve personalized and curated experiences to them.

Natalie

Software Engineer

What makes someone successful on your team?

Passion, creativity, and thoughtfulness—with a splash of silliness. You have to be willing to move quickly, test-learn, and be different (even if we fail sometimes)

Nicole

Head of Creative and Communications

How do you make yourself accessible to the rest of the team?

Each week my co-founder & I speak at our all-hands meeting, allowing us to openly share what’s on our minds. We host Q&As, Fireside Chats, Lunch N’ Learns, & I co-sponsor our Women’s Employee Resource Group, where I work with folks at all levels within the company.

Andy

Co-Founder & Co-CEO

How do your team's ideas influence the company's direction?

The People Team works to build and sustain a values-driven work culture that is centered around our employees by being progressive, fair and inclusive, and steeped in learning and development. We design and run thoughtful, people-first benefits and processes. We invest in our people's growth.

Nate

Executive Assistant to CPO and Head of DE&I

What are Harry's Inc. Perks + Benefits

Harry's Inc. Benefits Overview

We’re committed to providing our team with benefits that enhance their mental, physical, and overall well-being. Everyone has different needs, but we are happy to have benefits such as medical, dental, vision, FSA, as well as a 401K, access to Eden Health, and a quarterly wellness reimbursement. That's not to mention our bountiful snacks and catered lunch and breakfast once a week.

Culture
Volunteer in local community
We participate in local events such as charitable races and local school events!
Partners with Nonprofits
Every year, we set aside 1% of our sales to donate to charitable organizations that share our ambition to bring quality mental health care to men everywhere.
Friends outside of work
Eat lunch together
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Our management team is a representation of our staff! We have a VP and C-Suite that is comprised of 50% women, and have hired from underrepresented communities throughout the leadership group.
Unconscious bias training
We partner with Paradigm to deliver yearly unconscious bias training, and supplement with the People team's own efforts.
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
The Advocates, African Ancestry Collective, All Equals Women's Group, DNA (People of Color at Harry's), Fuerza Latina, and Pride at Harry's
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Our FSAs are designed to stretch your dollars farther. These accounts trim off as much as 30% from your health care or dependent care costs because the money you put into an FSA comes out pre-tax.
Disability Insurance
Harry's automatically provides a certain level of coverage for you, plus you have the option to purchase additional insurance for yourself and your dependents.
Dental Benefits
We have two plans, one Standard and one Enhanced, with both plans covering preventative care at no cost.
Vision Benefits
Our vision plan has Warby Parker as an in network provider!
Health Insurance Benefits
We have three health plans based on your needs with varying deductibles, and no-to-moderate premium costs.
Life Insurance
Wellness Programs
We offer a variety of benefits - access to Eden Health, a Wellness Reimbursement Program, and a new fitness reimbursement program through our new medical provider.
Mental Health Benefits
Online and In-Person Mental Health resources, as well as Company wide mental health days!
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Harry's provides our 401K through Betterment. We match 2% of contributions up to 4% of an employee's annual salary.
Company Equity
Every employee is offered a standard welcome grant of equity based on their level, with vesting over a 4 year period. Additionally, we have annual continuation grant bonus programs!
Child Care & Parental Leave Benefits
Generous Parental Leave
We offer 16 weeks of paid leave for all new parents, which applies to birth, adoption, and all paths to parenthood.
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
"My Time" - a flexible time-off policy that includes vacation, sick, and personal time. Additionally, we offer 16 weeks of paid parental leave, plus four weeks of customized re-boarding
Paid Volunteer Time
You have the opportunity to volunteer up to five full days per year. We also set aside 1% of sales to go back to charitable organizations and causes.
Sabbatical
A four-week, fully paid sabbatical after five years at Harry's. Unplug, unwind, and come back refreshed and ready to tackle the next big challenge.
Paid Holidays
10 company-paid holidays per year.
Paid Sick Days
Perks & Discounts
Casual Dress
Our casual dress code includes jeans, our comfy Harry's hoodies, and no judgement every day of the week. Dress up, dress down, feel comfortable.
Commuter Benefits
We offer pre-tax commuter benefits through WageWorks.
Company Outings
Harry's has an annual company-wide offsite, holiday party, and other celebrations based on our big milestones!
Stocked Kitchen
Other snacks and drinks are provided, not to mention cold brew on tap.
Some Meals Provided
We provide catered breakfast every Wednesday before our company-wide Team Meeting, and catered lunch every Thursday.
Happy Hours
Join the #happyhours slack channel to plan the next casual outing!
Pet Friendly
Harry's pet policy is dog-friendly daily.
Fitness Subsidies
We give $150 a quarter towards health and wellness.
Home Office Stipend for Remote Employees
Professional Development Benefits
Lunch and learns
Our CEO's Jeff and Andy host quarterly AMAs during lunch! In addition, other teams will share out what they're working on as various share-outs, beer & learns, and lunch & learns.
Cross functional training encouraged
Promote from within
Continuing Education stipend
We have an incredible L&D program that allows you to use a yearly stipend for continuing education or other L&D-related expenses.

Additional Perks + Benefits

The best thing about Harry's is we're constantly improving based on employee feedback. Our employee engagement survey, plus consistent feedback loops with our employees means that every year we are getting better and better. In 2019 we implemented a 401k match, more transparent People processes, an L&D stipend, and much more!

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