Senior CRM Manager at noom

| Greater NYC Area
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Noom Inc., a leader in mobile health coaching, combines the power of technology with the empathy of real human coaches to deliver successful behavior change at scale. Our mobile applications cover chronic/pre-chronic disease (diabetes, hypertension, and obesity to name a few), reaching more than 45 million users worldwide, and transforming millions of lives. The Growth team is at the forefront of this mission, tackling one of the hardest challenges in healthcare today: getting people to take that initial (and biggest!) step towards living a healthier lifestyle. This is where you come in. 

WHAT YOU’LL BE DOING

The Senior CRM Manager we are seeking will be excited about developing campaigns and testing hypotheses to grow our customer base and retain existing subscribers. You’ll have access to multiple data sources including consumer behavior analytics, user research, and experiment performance to maximize conversion rate, retention rate, and revenue per customer. 

Your work will have an immediate and tangible impact on the business and the lives of the people we serve. You will work cross-functionally with marketing, engineering, design and senior leadership to rapidly execute and iterate. The growth team moves very quickly, and you’ll be exposed to new challenges on a daily basis. 

Alongside all the fun perks of working at a cutting edge startup with international reach, you will be given autonomy to test new ideas, continuous learning opportunities, as well as the opportunity to collaborate with executive management in your efforts.

WHAT WE’RE LOOKING FOR

  • 5+ years of hands-on CRM experience (email, push, sms, etc.) 
  • Strong editing and copywriting skills
  • Experience with A/B testing and optimization for conversion and engagement
  • Ability to create and edit HTML & CSS email templates
  • Deep understanding of growth KPIs (acquisition and retention) and complex campaigns
  • Experience with marketing automation or CRM tools (e.g. Braze, Marketo, etc.)
  • Growth marketing/optimization mindset; deeply analytical 
  • Demonstrated problem-solving capabilities and intellectual curiosity
  • Ability to closely manage timelines on concurrent campaigns supporting diverse business goals
  • Dedication to quality assurance; always ensuring campaigns and deliverables go out correctly

 NICE-TO-HAVE

  • Knowledge of Mixpanel and/or Looker or other BI tools
  • Experience in a startup strongly preferred
  • Experience marketing a b2c subscription product
  • Experience with deliverability, inboxing, ip warming, and monitoring (250ok, etc.)

WHAT MAKES THIS JOB AMAZING

  • You’ll be helping millions of people lead healthier lives every day.
  • You’ll be a part of Noom's rocketship-- revenue has grown 20x in the last 2 years and our team is growing fast.
  • You’ll have wonderful benefits including healthcare/dental, wellness budget, daily gourmet meals prepared by our onsite chefs, and onsite yoga
  • You’ll experience huge learning & professional growth opportunities. Noom believes in supporting your professional and personal growth: we’ll cover the cost of books, courses, conferences… you name it!
  • You’ll add to our transparent, high-performing, and close-knit culture

This is a full-time position that offers a competitive salary, equity, and benefits. We guarantee you will learn a tremendous amount in a short time. For those who value and excel in transparent, high-intensity, and high-impact environments, there is significant opportunity for advancement.


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Location

229 W 28th Street, New York , NY 10001

An Insider's view of noom

How would you describe the company’s work-life balance?

When I first started at Noom, I’ll admit to a bit of skepticism, “Wouldn’t it be better to just receive more salary in lieu of these benefits?” In my first six months as an employee at Noom, I’ve seen (and taken advantage of) these benefits and can attest to the difference it makes on life both in and outside the office.

Randy

Data Analyst

How has your career grown since starting at the company?

I started at Noom eight years ago. It was my first real job out of college, and I’ve been fortunate to have held many positions since starting. Starting as Noom’s office administrator, I am now the product manager. Noom has supported my growth at every stage.

Stacey

Product Manager

What unique initiatives do you have that encourage innovation?

At Noom, rapid iteration isn’t limited to just features. For example, the way we conduct feedback. At most companies, feedback employees get is limited to performance reviews that come yearly or bi-yearly. We conduct weekly 1:1s with mentors, tech leads, and product managers—to get feedback on both our performance and help the company grow.

Rose

Growth Engineer

What are noom Perks + Benefits

noom Benefits Overview

In addition to full-time compensation, Noom’s full-time employees have access to early equity packages. With a growing international community, all Noom employees have the option to work remotely. Whether this means staying in your PJs all day or working from a remote island in the Carribean. Additionally, Noom employees receive access to comprehensive health insurance, and perks include daily lunch prepared in-house for employees at its NYC headquarters, weekly yoga sessions, weekly and monthly team bonding, an annual offsite, and more.

Culture
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Team workouts
Retirement & Stock Options Benefits
401(K)
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Recreational Clubs
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Time allotted for learning
Online course subscriptions available
Customized development tracks
Paid industry certifications
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