BetterCloud
New York, NY

Senior Director, Product Marketing at BetterCloud

| Greater NYC Area
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BetterCloud is the leader in SaaSOps, enabling companies to discover, manage, and secure their cloud applications in a best-of-breed world. The driving force behind our work is to ensure organizations get the transformative value and benefits of adopting SaaS applications, while ensuring IT has complete control over their environment and can serve as an enabler for the business. Today, we're proud to call 1,700 companies across 60+ countries our customers — but we're just getting started. BetterCloud is headquartered in New York City with offices in San Francisco, CA, and Atlanta, GA.

As the Senior Director of Product Marketing, you will be leading the team’s efforts in driving awareness, consideration, and adoption of BetterCloud products. You will be responsible for developing our product positioning, creating powerful messaging, supporting development of our go-to-market strategy, and leading the execution of key launches and campaigns that push our business forward. This role is cross-functional in nature and will require successful partnership with product, sales, customer success, partnerships and various other teams across the company.

Requirements

  • 7+ years of overall experience in product marketing function with 2-4 years of proven success both building and leading PMM teams.
  • Experience working at a rapidly growing tech leader (public or private) with a prior role focused on enterprise SaaS marketing highly preferred.
  • Excellent communication skills (written, verbal, visual) with demonstrated success building company and product narratives that have resulted in category disruption and measurable impact.
  • A customer fanatic; a candidate that understands that no one can tell our story better than our customers and knows how to work with sales (pre & post) to help bring customer spokespeople to the spotlight in all things marketing.
  • An excellent leader that will play an instrumental role in marketing leadership and contribute to the overall marketing momentum and culture.
  • Strong ability to plan and execute on multiple projects simultaneously.
  • Team player and strong collaborator who knows how to drive success working with diverse teams.
  • Someone well versed in product marketing frameworks, but knows that instinct is what truly drives success.

Responsibilities

  • Lead a growing team of product marketers by aligning their efforts to clear objectives and measuring success against well-defined metrics. 
  • Define the messaging & positioning of our products and features to prospects and customers
  • Drive development of launch strategy and GTM plans for new features and upgrades to BetterCloud’s products 
  • Own the development of the broader BetterCloud story and align the development of all customer-facing marketing assets (e.g. customer case studies, product videos, website copy, blog posts) to support our product story and clearly articulate the benefits of our solution to the world
  • Collaborate closely with Marketing, Product, Sales, Customer Success and Partnerships to create and maintain the cohesiveness of our messaging and positioning
  • Support the enablement of our GTM teams around the user, the product, the market and our competitors 
  • Create and manage research projects to better understand current market trends, the broader competitive landscape and existing user needs
  • Develop and launch targeted campaigns to drive customer acquisition as well as customer retention

Compensation | Benefits

  • Competitive base salary
  • Full benefits package
  • Stock Options
  • Career growth with an industry innovator


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Where we are

We're in the heart of Chelsea where theres lots of great lunch and happy hour spots! Plus, the office is near tons of subways and Penn Station.

Technology we use

  • Engineering
    • C#Languages
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ScalaLanguages
    • AngularJSFrameworks
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What are BetterCloud Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Open door policy
Open office floor plan
Diversity
Highly diverse management team
Unconscious bias training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Professional Development Benefits
Job Training & Conferences
Diversity Program

Additional Perks + Benefits

Competitive salary + full benefits package, stock options, 401K, stocked kitchen, high end tech tools, team outings and more!

Jobs at BetterCloud
8

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All Jobs
Marketing
Operations
Project Mgmt
Sales
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We’re currently hiring an Associate System Administrator dedicated to ensuring we are maximizing the efficiency and capitalizing on the full features and benefits of the system based on the businesses needs.

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BetterCloud Enterprise Customer Success Managers (CSMs) are a critical part of our customer-facing team. Starting with customer onboarding to identify needs and set goals, CSMs manage all elements of the post-sale business relationship with customers, and drive customer usage within our software. Customer Success Managers are trusted advisers on how to use our product and map it to a customer's specific business needs. Our role is to serve as customer advocates by delivering product and partnership feedback to the BetterCloud team. At the end of the day, our mission is to ensure our customers have driven value from our solution and have had a delightful experience in the process.

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As the Director, Customer Operations, you will serve as an individual contributor responsible for aligning the customer experience  strategy to execution with critical focus on improving team efficiency and customer net retention.  We’re looking for someone who can roll up their sleeves and own the deliverables below, with support from our data team.   You will define segmentation, capacity and coverage operating models, and partner with our Finance team on respective customer success compensation targets. You will provide reporting and insights across the complete book of business health and assist with analyzing where we can improve efficiencies across Support and Services (i.e. utilization). You will create reporting, and analysis of leading and lagging indicators across customer segments, and you will assist with training our Customer Success team on all essential systems and processes. This position will report to the Chief Customer Officer.

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BetterCloud is the leader in SaaSOps, enabling companies to discover, manage, and secure their cloud applications in a best-of-breed world. The driving force behind our work is to ensure organizations get the transformative value and benefits of adopting SaaS applications, while ensuring IT has complete control over their environment and can serve as an enabler for the business. Today, we're proud to call 1,700 companies across 60+ countries our

Project Manager

BetterCloud
Greater NYC Area
1 week ago
+28
BetterCloud is the leader in SaaSOps, enabling companies to discover, manage, and secure their cloud applications in a best-of-breed world. The driving force behind our work is to ensure organizations get the transformative value and benefits of adopting SaaS applications, while ensuring IT has complete control over their environment and can serve as an enabler for the business. Today, we're proud to call 1,700 companies across 60+ countries our