Senior Manager, Events & Social Media

Who we are

DoubleVerify is the leading independent platform for digital media measurement software and analytics that authenticates the quality and effectiveness of digital media for the world’s largest brands and media platforms. DV provides media transparency and accountability to deliver the highest level of impression quality for maximum advertising performance. Since 2008, DV has helped hundreds of Fortune 500 companies gain the most from their media spend by delivering best in class solutions across the digital ecosystem, helping to build a better industry. Learn more at www.doubleverify.com

What you’ll do

As DV continues to grow rapidly in size and complexity, the business has identified the need to strengthen its marketing team with the additio­­­­­n of a Sr. Manager, Events and Social Media. This individual will be responsible for developing and executing a 12-month plan for event participation across regions where DV has a presence, including: North America, EMEA, APAC and LATAM. Working together with regional marketing coordinators, sales lead and PR partners, the plan will cover earned, owned and paid opportunities, as well as a plan for activation and KPI measurement for each event. This individual will also be responsible for managing DV’s marketing-related social media programming and strategy.

You will handle events from start to finish, leading a dedicated in-house team and external contractors. As the primary point of contact for events, you will coordinate with regional sales leaders and marketing coordinators, regional PR partners and outside vendors. Our ideal candidate has 5+ years’ event management experience, has successfully worked on events with 500+ attendees, and has a great deal of self-sufficiency in accomplishing their duties. Our goal is to increase the quality and quantity of events we attend and host, raising our profile and delivering measurable results.

To be successful, you will:

• Develop and enhance internal processes for participation and evaluation of events
• Coordinate with vendors, exhibitors and stakeholders during event planning
• Work with internal leadership and event vendors to define event topics and pitch earned and paid opportunities
• Align social media efforts with event topics, participation and thought leadership
• Establish a clear approach to measuring event success

Who you are

• Bachelor's degree in marketing, communications or a related field
• 5+ years’ B to B marketing experience with particular experience overseeing and executing events
• Developed processes for evaluating events and measuring KPIs; experience doing so as part of an integrated, automated marketing program a plus
• Strong written and verbal communication skills
• Ability to work independently and/or facilitate communications across functional teams
• Experience thriving in a fast-paced, team-based environment