Senior Manager, Retail Go-To-Market Strategy

| Greater NYC Area
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The Senior Manager of Retail GTM Strategy will be a key member of the new Sales Strategy and Planning (SSP) team at Harry’s. This individual will be the primary interface between the Harry’s brand marketing team and the customer-facing retail teams, collaborating to translate brand vision (including new innovations and initiatives) into sales fundamental requirements. This individual will develop strategies and plans across all of our retail partners, bringing a broad perspective to brand planning activities that takes the unique requirements and goals of each retailer into account while minimizing cross-channel conflict. This individual will bring the retail go-to-market perspective to all stages of the brand planning process, including initial category ideation, product/assortment development, packaging design, channel placement decisions, pricing decisions, merchandising standards, promotional strategies, and marketing (brand and in-store). The Sr. Manager of Brand Planning and GTM Strategy will also collaborate with the sales analytics and planning teams within the SSP organization to establish KPIs, develop master selling stories, and establish metrics for operational success.

As part of a new team and capability in the Harry’s organization, this individual will have a unique opportunity to develop and refine processes and ways of working that will improve our GTM planning capabilities. As our business grows, this role will be at the forefront of joint value creation between our brands and retail partners and will enable our team to bring an expanding portfolio of great products to consumers.

About the Team

The Retail Sales organization is a critical function that drives the Harry’s brand strategy and growth with our mass market and specialty retail partners. The Retail Sales organization is responsible for all customer development activities at each retailer, cultivating relationships across all functions – merchandising, marketing, store operations, supply chain, and omnichannel development.

Your core responsibilities

  • Partner with each sales channel lead to understand retailer requirements, priorities, and sales fundamentals needed to bring brand goals to life with their customer
  • Lead go-to-market strategy and planning for new innovations and brand initiatives. Develop recommendations for where, how, and when to launch based on retail tiers, brand goals, profitability, trade expectations, and other factors (while minimizing channel conflict).
  • Collaborate with brand teams from early stages of product development through launch. Act as the voice of the retailer in decisions on product, packaging, pricing, merchandising, and promotion plans. 
  • Develop retailer-level business plans for new innovations and programs. Partner with Sales Analytics, Planning, and Shopper Marketing to analyze the full P&L implications of any new initiative. Develop KPIs and scorecards to measure our performance against expectations.
  • Serve as a liaison between retail leadership, commercial leadership, and brand teams. Drive stakeholder alignment on go-to-market plans and priorities. Clearly communicate all success factors, including resourcing requirements.
  • Create compelling presentations to sell new initiatives and programs to retail buyers. Support customer teams in tailoring presentations to specific retailer needs based on business facts, pain points, and recommended solutions to drive improvement in sales productivity and growth.
  • Stand up new processes and ways of working across Brand and Retail teams. Iterate and refine – always be on the lookout for opportunities to improve.
  • Lead big-picture strategy projects that help grow the Harry’s retail business, enhance our selling capabilities, improve our processes, drive efficiencies, and more. Look around corners to find new opportunities or ideas that can help bring our business to the next level.

These might describe you

  • 5-7+ years of experience in an analytical, strategic role such as management consulting, sales / trade strategy, or brand management
  • CPG/Retail experience strongly preferred, MBA is a plus
  • Demonstrated success collaborating and driving cross-functional consensus
  • Strategic mindset, able to see the forest and the trees
  • Analytical, data-driven, comfortable using numbers to tell a story 
  • Insatiably curious and excited about digging into the details, developing expertise across brand, product, consumer insights, and retail strategy
  • Creative problem-solver, excited about developing innovative approaches to go-to-market strategy
  • Passionate about driving great customer and retail partner experience
  • Excellent communication and presentation skills, comfortable and effective when presenting to senior leadership and cross-functional partners 
  • Self-starter, confident, able to manage projects independently once onboarded
  • Extremely organized, dependable and self-motivated with the ability to excel in a fast-paced environment
  • No task too small mentality, scrappy and willing to roll up sleeves and get things done
  • Resilient in the face of change and ambiguity, able to figure it out and lean into creative solutions

Who you will work with

  • Your role will be extremely cross-functional. Your primary connections will be with the customer-facing retail teams, brand marketing teams, sales analytics, and sales planning
  • You'll report to the Director of Sales Strategy and Planning

Harry’s Inc. started in 2013 with simple, fairly priced products that delivered an amazing experience to guys every day. Since then, Harry’s expanded to the UK, developed relationships with retailers such as Target and Walmart, expanded our grooming brand into a personal care powerhouse, and launched a women’s brand called Flamingo.

The key to our success? Our amazing people. From chemists, mechanical engineers, CX associates, to creative directors, sourcing managers, and logistics specialists, Harry’s team is comprised of some of the most brilliant, diverse, and humble people you’ll ever meet.

Our brands answer unmet consumer needs, but our company is a place of inclusion and innovation that attracts some of the brightest minds across industries, geographies, and backgrounds. Whether we have a team of 3 or 300, our core values and our startup mentality remain; we value continuous improvement and learning, teamwork and collaboration, creative problem solving, and open and direct dialogue and feedback. Come for the coffee and free products, stay for the amazing, passionate culture.


Harry’s is committed to bringing together individuals from different backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together.

Harry’s is an Equal Opportunity Employer, providing equal employment and advancement opportunities to all individuals. We recruit, hire and promote into all job levels the most qualified applicants without regard to race, color, creed, national origin, religion, sex (including pregnancy, childbirth and related medical conditions), parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, domestic violence victim status, arrest/conviction record, sexual or reproductive health decisions, caregiver status, credit history immigration status, unemployment status, traits historically associated with race, including but not limited to hair texture and protective hairstyles or any other status protected under applicable federal, state and local laws. Harry’s commitment to providing equal employment opportunities extends to all aspects of employment, including job assignment, compensation, discipline and access to benefits and training.

We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our company.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • ScalaLanguages
    • ReactLibraries
    • ReduxLibraries
    • PlayFrameworks
    • Ruby on RailsFrameworks
    • SpringFrameworks
    • ReactFrameworks
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • PhotoshopDesign
    • SketchDesign
    • AsanaManagement
    • ConfluenceManagement
    • JIRAManagement
    • BrazeEmail

Location

West SoHo is cool without being pretentious, convenient and accessible, and nowhere near Times Square!

An Insider's view of Harry's

What are some social events your company does?

Inspired by the Winter Olympics, we're currently holding our own Harry's Olympics. It's completely ridiculous and incredibly fun! We also have happy hours, breakfasts, lunch and learns, and team offsites. I love joining smaller groups that connect me with people I don't work with everyday.

Maia

Senior Associate, Creative Projects

What kinds of technical challenges do you and your team face?

As Harry's expands beyond razors, we are focused on building a platform that can support multiple brands, which is transforming our technical infrastructure. We're also collaborating with our data analytics team to better understand our customers, both present and future, and serve personalized and curated experiences to them.

Natalie

Software Engineer

How do you make yourself accessible to the rest of the team?

Besides working in an open office (where I’m quite literally always accessible), each week my co-founder & I speak at our all-hands meeting, allowing us to openly share what’s on our minds. We host Q&As, Fireside Chats, Lunch N’ Learns, & I co-sponsor our Women’s Employee Resource Group, where I work with folks at all levels within the company.

Andy

CEO

What are Harry's Perks + Benefits

Harry's Benefits Overview

At Harry's we're committed to providing our team with a benefits package that enhances the well-being of our employees and their family, both now and in the future. Everyone has different needs, but we are happy to have benefits such as medical, dental, vision, FSA, as well as a 401K, access to Eden Health, and a quarterly wellness reimbursement. That's not to mention our bountiful snacks and catered lunch and breakfast once a week.

Culture
Volunteer in local community
We participate in local events such as charitable races and local school events!
Partners with Nonprofits
Some of our partners include: Headstrong, which provides mental health care for military veterans and their families; Stop Soldier Suicide; CALM, and City Year.
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Highly diverse management team
Our management team is a representation of our staff! We have a VP and C-Suite that is comprised of 50% women, and have hired from underrepresented communities throughout the leadership group.
Unconscious bias training
We partner with Paradigm to deliver yearly unconscious bias training, and supplement with the People team's own efforts.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Our FSAs are designed to stretch your dollars farther. These accounts trim off as much as 30% from your health care or dependent care costs because the money you put into an FSA comes out pre-tax.
Disability Insurance
Harry's automatically provides a certain level of coverage for you, plus you have the option to purchase additional insurance for yourself and your dependents.
Dental Benefits
We have two plans, one Standard and one Enhanced, with both plans covering preventative care at no cost.
Vision Benefits
Our vision plan has Warby Parker as an in network provider!
Health Insurance Benefits
We have three health plans based on your needs with varying deductibles, and no-to-moderate premium costs.
Life Insurance
Wellness Programs
We offer a variety of benefits - access to Eden Health, a Wellness Reimbursement Program, and a new fitness reimbursement program through our new medical provider.
Retirement & Stock Options Benefits
401(K) Matching
Harry's provides our 401K through Betterment. We match 2% of contributions up to 4% of an employee's annual salary.
Company Equity
Every employee is offered a standard welcome grant of equity based on their level, with vesting over a 4 year period. Additionally, we have annual continuation grant bonus programs!
Child Care & Parental Leave Benefits
Generous Parental Leave
We offer 16 weeks of paid leave for all new parents, which applies to birth, adoption, and all paths to parenthood.
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
"My Time" - a flexible time-off policy that includes vacation, sick, and personal time.
Paid Volunteer Time
You have the opportunity to volunteer up to five full days per year. We also set aside 1% of sales to go back to charitable organizations and causes.
Sabbatical
A four-week, fully paid sabbatical after five years at Harry's. Unplug, unwind, and come back refreshed and ready to tackle the next big challenge.
Paid Holidays
10 company-paid holidays per year.
Perks & Discounts
Casual Dress
Our casual dress code includes jeans, our comfy Harry's hoodies, and no judgement every day of the week. Dress up, dress down, feel comfortable.
Commuter Benefits
We offer pre-tax commuter benefits through WageWorks.
Company Outings
Harry's has an annual company-wide offsite, holiday party, and other celebrations based on our big milestones!
Stocked Kitchen
Other snacks and drinks are provided, not to mention cold brew on tap.
Some Meals Provided
We provide catered breakfast every Wednesday before our company-wide Team Meeting, and catered lunch every Thursday.
Happy Hours
Join the #happyhours slack channel to plan the next casual outing!
Pet Friendly
Harry's pet policy is dog-friendly daily.
Fitness Subsidies
We give $150 a quarter towards health and wellness.
Professional Development Benefits
Lunch and learns
Our CEO's Jeff and Andy host quarterly AMAs during lunch! In addition, other teams will share out what they're working on as various share-outs, beer & learns, and lunch & learns.
Cross functional training encouraged
Promote from within
Continuing Education stipend
We have an incredible L&D program that allows you to use a yearly stipend for continuing education or other L&D-related expenses.

Additional Perks + Benefits

The best thing about Harry's is we're constantly improving based on employee feedback. Our employee engagement survey, plus consistent feedback loops with our employees means that every year we are getting better and better. In 2019 we implemented a 401k match, more transparent People processes, an L&D stipend, and much more!

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