Senior PR and Communications Manager

| Greater NYC Area
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As the Senior PR Manager/PR Lead at Skillshare, you'll be responsible for the development and execution of our business and consumer press strategy. This includes securing key media placements, managing inbound requests, proactively pitching stories as well as maintaining and strengthening relationships with reporters.

The ideal candidate is a strategic storyteller with the vision to develop Skillshare’s overall messaging. They are an excellent communicator with strong existing media relationships as well as the ability to create new ones. They are ambitious, adept at managing multiple projects, and have a high attention to detail. Above all else, we’re looking for someone with a “can-do” attitude who wants to work in a startup environment and always finds a way to make things work.

What you'll do:

  • Develop and execute the day-to-day operations of our consumer and business press strategy
  • Draft press releases, develop pitches, craft talking points and grow media list
  • Build and cultivate relationships with key media and press outlets for outbound pitching as well as managing inbound press requests
  • Prepare management/executive team for media interactions, internal communications and public appearances
  • Monitor and analyze success metrics, share of voice, and overall brand awareness
  • Secure coverage with key media outlets and keep Skillshare top of mind for reporters and journalists
  • Lock in press strategy that drives coverage and results for the business
  • Develop and execute the day-to-day operations of our consumer and business press strategy
  • Own company Online Reputation Management and recruitment marketing

Why we're excited about you:

  • You’re a self-starter and are motivated by autonomy
  • Proven track record representing consumer brands
  • Have an existing network of top tier reporters
  • Extremely organized and detail oriented
  • Clear verbal and written communication skills
  • Inspiring storyteller, creative thinker, and compelling communicator

Why you're excited about us:

  • Impact: You will be the driving force behind our PR strategy, which will be a key component to the growth of our brand and business.
  • Growth: You’ll have the opportunity to wear a lot of hats and take on more responsibility over time.
  • Our team: We have a passionate, talented team that is a lot of fun to work with.
  • Our mission: We’re doing work that matters – connecting lifelong learners around the world and empowering them to pursue their creativity.
  • Flexibility: We believe that doing your best work means living a full life. That means different things for everyone, so we optimize for trust, invest to support remote teams, have an unlimited vacation policy (with a required minimum!), and encourage work-life balance.

About Skillshare:

Skillshare is an online learning community whose mission is to connect curious, lifelong learners everywhere – and, in so doing, build a more creative, more generous, and more prosperous world. Today, our community has grown to millions of members who come to Skillshare to learn creative and entrepreneurial skills, network with peers, and even teach a class themselves. We are backed by Union Square Ventures, Spark Capital, Amasia, Spero Ventures, and Burda Principal Investments.

Skillshare is committed to building a diverse team that reflects a variety of backgrounds, perspectives, and skills. We work to ensure a consistent interview process, fair compensation, and inclusive work environment for all.

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Location

Fully Remote

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