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Job Summary

Bread is a technology company that aims to transform the way the world shops online. We build tools, technologies and APIs that allow e-commerce merchants to integrate installment loan financing and other alternative payment products  anywhere in their customers’ shopping journey. Bread was started in 2014 by financial technology veterans, and has experienced explosive growth to date. We’re backed by top investors including Menlo Ventures, Bessemer Venture Partners, Kinnevik, among others.

We’re seeking an experienced Senior Product Marketing Manager to join our fast-growing team. The role will report to the Head of Marketing and will lead go-to-market strategies for new product and feature launches and own product-market positioning. The role will require you to be highly collaborative and work with senior leaders across marketing, product, sales, analytics, and merchant success . The ideal candidate will have demonstrated experience in influencing product roadmaps and crafting messaging to improve the effectiveness of marketing and sales efforts.

Job Description

Your Role at Bread:

• Lead cross-functional efforts to bring new features and products to market
• Develop clear and concise product positioning, product messaging, and value prop to be used across multiple marketing and sales touchpoints
• Be the voice of the market through research and qualitative feedback to understand how retailers evaluates and adopts products and services throughout their customer lifecycle
• Be an expert on our competitive landscape, assist in market segmentation and opportunity sizing, and responsible for identifying areas of opportunities and investment
• Drive and execute multi-channel go-to-market strategies and campaigns for new Bread features, products, and services
• Build compelling content to serve both internal teams and external markets 
• Establish proper KPIs to track adoption and awareness of new Bread products and features and develop a plan to continually drive adoption and usage
• Ensure stakeholder alignment across product, engineering, sales, marketing, and success 

What We’re Looking For:

• 6+ years of total work experience, with 3+ in product marketing in a B2B startup or fast-paced SaaS environment
• Experience in crafting messaging and positioning for B2B audiences to effectively differentiate the product 
• Track record of crafting and executing go-to-market plans from ideation to launch to drive new product or feature adoption
• Strong analytical background with a proven history of using data to drive decisions
• Proven ability to influence and lead projects across cross-functional teams
• Previous experience in either the retail, e-commerce, or fintech space a plus

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About Alliance Data Card Services

Alliance Data Card Services provides market-leading private label, co-brand, general purpose and commercial credit card programs, digital payments and Comenity-branded financial services. Using the industry’s most comprehensive and predictive data set, advanced analytics, and broad-reaching capabilities, Alliance Data Card Services has been helping partners increase sales and provide greater value to their customers for more than 30 years. Follow Alliance Data Card Services on Twitter, Facebook, LinkedIn and Instagram.   

About Bread®

A division of Alliance Data, Bread is a leading digital payments company that works with merchants and partners to personalize payment options for their customers. Through its full-funnel recommendation engine, Bread empowers merchants to sell more, improve conversion and lift average-order-value. Follow Bread on Twitter, Facebook and LinkedIn.

Alliance Data Card Services and Bread are a proud part of the Alliance Data enterprise, a FORTUNE 500 and S&P MidCap 400 company headquartered in Columbus, Ohio with more than 8,500 associates worldwide.

• Alliance Data offers a competitive salary, a comprehensive selection of benefit options including 401(k).

• All job offers are contingent upon successful completion of credit and background checks.

• Alliance Data is an Equal Opportunity Employer.

• Alliance Data will provide accommodations to applicants needing accommodations to complete the application process.

• Any applicant offered employment will be required to establish that they are legally authorized to work in the United States for Alliance Data.

• Alliance Data participates in E-Verify.

• Alliance Data will consider for employment qualified applicants with criminal and credit histories in a manner consistent with the requirements of all applicable laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.

• Alliance Data complies with the Americans with Disabilities Act (ADA), as amended, and all applicable state/local laws.  Applicants with disabilities may contact Alliance Data to request an arrange for accommodations.  If you need assistance to accommodate a disability, you may request an accommodation at any time.  Please contact the Recruiting Team at [email protected].