Senior SEO Content Manager at Noom

| Greater NYC Area
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Noom Inc., a leader in mobile health coaching, combines the power of technology with the empathy of real human coaches to deliver successful behavior change at scale. Our mobile applications cover chronic/pre-chronic disease (diabetes, hypertension, and obesity to name a few), reaching more than 45 million users worldwide, and transforming millions of lives. The SEO team is at the forefront of this mission, tackling one of the hardest challenges in healthcare today: helping people to take that initial (and biggest!) step towards living a healthier lifestyle. This is where you come in.

The Senior Content Manager will be the second hire on our SEO Team and will own Noom’s acquisition content strategy. You’ll work cross-functionally with content writers, acquisition, engineering, design, and other stakeholders to create and optimize content for users and bots.

What You'll Do:

  • Develop and implement a diverse content strategy that drives traffic and helps inform people about the benefits of a healthy lifestyle. 
  • Maintain a clearly defined roadmap, KPIs, content strategy, and processes to own content creation for domestic and international web properties.
  • Conduct ongoing keyword research, discovery, and optimization to help guide content creation and optimization strategies. 
  • Manage the content lifecycle workflow from creation through approvals, editing, publishing/activation, measurement, curation, and maintenance.
  • Identify and fix technical SEO issues, including architecture, crawlability and indexability, broken links, etc.
  • Optimize title tags, meta descriptions, headings, canonical tags, hreflang tags, structured data markup, internal linking, and URL structure.
  • Manage a team of freelance writers to generate articles, posts, and other content types that you find will drive traffic.
  • Utilize industry leading tools to streamline your research and strategy, including: seoClarity, Ahrefs, ScreamingFrog, Search Console, Mixpanel, and Google Analytics.
  • Identify opportunities for conversion and implement testable CTAs.
  • Communicate initiatives and results to the wider organization.

What We're Looking For:

  • At least 6 years of SEO content experience
  • Extremely detail oriented
  • Experience with A/B testing and optimization on landing pages
  • Deep understanding of acquisition KPIs
  • Have a growth marketing/optimization mindset; deeply analytical 
  • Demonstrated problem-solving capabilities and intellectual curiosity
  • Must be a proactive team player who enjoys working with peers and other key stakeholders to design and execute against evolving business needs
  • Editing and copywriting skills 
  • Basic HTML, CSS, and Javascript knowledge to identify technical issues

What Makes This Job Amazing:

  • You’ll be helping millions of people lead healthier lives every day.
  • You’ll be a part of Noom's rocketship-- revenue has grown 20x in the last 2 years and we are growing fast.
  • You’ll have wonderful benefits including healthcare/dental, wellness budget, daily gourmet meals prepared by our onsite chefs, and onsite yoga
  • You’ll experience huge learning & professional growth opportunities. Noom believes in supporting your professional and personal growth: we’ll cover the cost of books, courses, conferences… you name it!
  • You’ll add to our transparent, high-performing, and close-knit culture
  • This is a full-time position that offers a competitive salary, equity, and benefits. We guarantee you will learn a tremendous amount in a short time. For those who value and excel in transparent, high-intensity, and high-impact environments, there is significant opportunity for advancement.
  • We work on problems that affect the lives of real people. Our users depend on us to make positive changes to their health and their lives.
  • We base our work on scientifically-proven, peer-reviewed methodologies that are designed by medical professionals.
  • We are a data-driven company through and through.
  • We're a respectful, diverse, and dynamic environment and you'll be able to work on a variety of interesting problems that affect the lives of real people.

This Is A Full-Time Position Based In Our NYC Headquarters or Remote.


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Location

229 W 28th Street, New York , NY 10001

An Insider's view of Noom

How would you describe the company’s work-life balance?

When I first started at Noom, I’ll admit to a bit of skepticism, “Wouldn’t it be better to just receive more salary in lieu of these benefits?” In my first six months as an employee at Noom, I’ve seen (and taken advantage of) these benefits and can attest to the difference it makes on life both in and outside the office.

Randy

Data Analyst

How has your career grown since starting at the company?

I started at Noom eight years ago. It was my first real job out of college, and I’ve been fortunate to have held many positions since starting. Starting as Noom’s office administrator, I am now the product manager. Noom has supported my growth at every stage.

Stacey

Product Manager

What unique initiatives do you have that encourage innovation?

At Noom, rapid iteration isn’t limited to just features. For example, the way we conduct feedback. At most companies, feedback employees get is limited to performance reviews that come yearly or bi-yearly. We conduct weekly 1:1s with mentors, tech leads, and product managers—to get feedback on both our performance and help the company grow.

Rose

Growth Engineer

What are Noom Perks + Benefits

Noom Benefits Overview

In addition to full-time compensation, Noom’s full-time employees have access to early equity packages. With a growing international community, all Noom employees have the option to work remotely. Whether this means staying in your PJs all day or working from a remote island in the Carribean. Additionally, Noom employees receive access to comprehensive health insurance, and perks include daily lunch prepared in-house for employees at its NYC headquarters, weekly yoga sessions, weekly and monthly team bonding, an annual offsite, and more.

Culture
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Diversity Employee Resource Groups
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Team workouts
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Stocked Kitchen
Some Meals Provided
Happy Hours
Recreational Clubs
Relocation Assistance
Fitness Subsidies
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Time allotted for learning
Online course subscriptions available
Customized development tracks
Paid industry certifications
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