Senior Technical Content Marketing Manager
Databases are the beating heart of every business in the world.
Cockroach Labs is the team behind CockroachDB, an open source, distributed SQL database. We strive to build infrastructure that keeps pace with the world, so developers can focus on what matters most: building the best products. Come and join us on our mission to Make Data Easy. Are you ready to aim high and build to last?
The Role
We are looking for a Senior Technical Content Marketing Manager to be responsible for producing and editing the highest-quality, engaging, shareable content that represents Cockroach Labs and CockroachDB. You will create technical white papers, blog posts (for Cockroach Labs and third-party blogs), videos, and more across multiple digital channels to attract, engage, and convert visitors, combining your unmatched storytelling skills with a passion for technology to generate attention for CockroachDB.
This role will blend your journalistic, technical knowledge, and creative skills with your ability to incorporate content strategy, planning, and execution to engage users, prospects, and key influencers in the infrastructure industry. The ideal candidate is a prolific and talented technical content creator with a portfolio that showcases strong writing and content creation skills, a record of hitting deadlines, and a mind for how to create a digital conversation that will engage target audiences.
- Drive interest by creating technical content, including white papers, presentations, blog posts, and videos.
- Provide thorough reviews to ensure content is error-free and aligned with brand guidelines.
- Collaborate across functions and silos to meet content marketing business objectives.
- Distribute content through appropriate channels to achieve goals.
- Optimize content to improve search engine ranking, visitation, and conversion rates.
- Assist with PR initiatives and product launches.
- Manage and develop editorial calendars and workflows.
- Provide accurate and timely project reporting on content marketing activities.
In your first 30 days, you will learn about existing technical content assets and marketing processes at Cockroach Labs. You will work closely with the Director of Content to chart a course for improvements and consistency across all content. You will also be introduced to your creative resources, understanding their strengths and opportunities so you can leverage adequately.
The next 60 days will focus on taking your engagement from assessment mode to implementation mode. You will begin developing a process, strategy, and cadence for technical blog content, and creating and executing marketing campaigns.
After 3 months, you'll be fully integrated into the team. While you will continue to deepen your understanding of CockroachDB, you will be setting and implementing priorities in coordination with the Director of Content and the marketing team.
You
- 5+ years of experience in content development, journalism, or other writing/editing.
- Excitement about Cockroach Labs’ mission and an interest in database technology.
- Ability to work cooperatively with, and gain the respect of, software developers.
- Excellent writing skills.
- Ability to evaluate the structure of a piece and revise it to improve structure, flow, and clarity.
- Passion for writing and storytelling with a strong portfolio of writing samples — both long and short form.
- Ability to independently manage multiple projects, prioritize effectively, and meet deadlines.
- Up-to-date knowledge of SEO, SEM, and analytics best practices.
- BS degree or equivalent experience.
Cockroach Labs is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status. If you need assistance with applying for a position, please email our office at [email protected].