360Learning is looking for a passionate Social Media Lead that will take our social media content and strategy to the next level.

In this role, you’ll live and breathe social media, come up with creative social media campaigns, provide guidance on the latest and most annoying change to the social media algorithms, combine our strong brand vision with the latest trending conversations and pop-cultural references and make us THE company to follow in the L&D and HR world on Instagram and Linkedin. 

You’ll join a growing Content team of 6 other talented content marketers and be coached by the Director of Content. Here's a sneak peek:

Own our social media strategy. Come up with a one-of-a-kind social media strategy

Bring our unique brand voice to life. Work with the rest of the content team to define our tone and copy approach on each social platform

Hands-on execution. Create and manage our social media publishing calendar and community management

Analytics and reporting. Create and own weekly and monthly reports, and post-mortem of campaigns. 

Within 1 month, you will:

• Experience a comprehensive onboarding that includes a deep dive into our teams, culture, and product
• Get to know the rest of the content team and our brand voice and guidelines
• Understand our market and business needs, and map out the role social media should play
• Benchmark what our competitors are doing on social media and come up with ideas that beat theirs

Within 3 months, you will:

• Match our brand vision with social media specificities and create a strategy for each social platform
• Manage our day-to-day operations for social media: writing copy, creating content, community management, social media publishing calendar
• Coordinate with other marketing team members to align on the publishing priorities and frequency of different types of content, balancing awareness and acquisition goals
• Report on social media performance and engagement (net new followers, post engagement, click-through-rates, and other goal achievements)
• Ship your first social media campaign

Within 6 months, you will:

• Define a Social media roadmap and goals for the next 12 months
• Feed the Product Marketing team with insights on which messages resonate with the audience or not
• Align with the Demand Gen team to ensure consistency in organic and paid social media marketing
• Provide guidelines and framework to get more 360Learners to get active on social media

Within 12 months, you will:

• Prove that social media is a key element to 360Learning’s growth with successful, repeatable campaigns and strategies
• Have created a fast-growing community of loyal followers on Instagram and Linkedin
• Identify new platforms we should be on

The Skills Set

• 5+ years of social media marketing experience, with a track record of building memorable social media communities 
• Passion for social media, pop culture, and trending conversations
• A great sense of humor and ability to talk to people with ease
• Proficient in basic video shooting, editing (e.g. Instagram stories) 
• Aesthetic eye for what looks good and basic graphic design (Canva is ok ;)
• Creative but organized. Good with deadlines and managing multiple projects
• Comfortable with numbers and analytics
• Fast learner and ability to digest complex concepts and ideas into visual formats
• A big plus but not required: Comfortable in front of the camera, knowledge of B2B marketing concepts, e.g. lead generation, conversion funnels, and/or fluency in French
• Enthusiasm about the idea of working in our Culture of Convexity

What We Offer

• Compensation. Competitive salary + equity
• Benefits/Perks. Comprehensive medical, vision and dental insurance. 401k matching after 6 months. Generous parental leave policy. Level up your skills with our very own platform. Apero with team members from around the world. 
• Balance. We offer 20 days of annual PTO + 5 days for sick leave + holidays! We are remote-friendly and promote flexible work hours.
• Culture. We are powered through our culture called Convexity (you will hear this a lot). We are strong-believers in documenting our process, sharing continuous feedback and having low authority. Click here to envision what's it like to join 360Learning from onboarding to ramp-up, and beyond.

To Apply:

• Submit a non-traditional cover letter in a social media-friendly format (Tweets, IG story, Reels, carousel posts, go crazy!) and tell us: 
• Who you are and what we should know about you
• Why you’ll be great at this role
• What you like about 360Learning
• Your favorite social media accounts on Instagram and Linkedin
• Provide links to your social media accounts or accounts you’re managing

Who We Are

360Learning empowers Learning and Development teams to drive culture and growth through Collaborative Learning. Our learning platform combines collaborative tools with the power of an LMS, enabling high-growth companies to unlock learning based on collective expertise instead of top-down knowledge. 360Learning is the easiest way to onboard new employees, train customer-facing teams, and develop professional skills–all from one place.

360Learning powers the future of work at 1,200 organizations, including Toyota, Criteo, and Airbus. Founded in 2012, 360Learning has raised $41 million with 180 team members across New York, Paris, and London. You can learn more in this blog post from our CEO.

Learning Includes Everyone.

In concert with our culture, 360Learning believes learning includes everyone and that means embracing the strengths of diversity, connectedness, and inclusion. Through conscientious efforts, our global footprint celebrates cultures, perspectives, and experiences from all over the world to support our platform that is built for all regardless of race, ethnicity, gender identity or expression, sexual orientation, religion, age, neurodiversity, disability status, citizenship, veteran status or any other aspect which makes an individual unique or protected by laws and regulations in the locations where we operate. Thus, 360Learning is proud to be an equal opportunity workplace, and we commit to continue this throughout our processes for recruitment, compensation, benefits, performance, promotion, and all other conditions and terms of employment. We want to learn from and with you!