Social Media Manager
Movable Ink is a software company that helps businesses earn attention in a world where time is precious and creativity is power. Founded in 2010, Movable Ink activates any data into real-time, personalized content in any customer touchpoint. Over 700 of the world’s most innovative brands rely on Movable Ink to accelerate their marketing performance. With more than 300 employees, the company is headquartered in New York City with operations throughout North America, Central America, Europe, Australia, and Japan.
Movable Ink is looking for a Social Media Manager to create and execute a robust social media strategy that aligns with business objectives, builds brand awareness, and increases content engagement. This position requires a creative, analytical thinker able to write and publish compelling copy while breaking down campaigns by the numbers. The Social Media Manager will have an outsized impact on Movable Ink’s external voice and how content, videos, and events are delivered to clients, prospects, and martech influencers.
Responsibilities:
- Develop and execute a social media strategy across multiple platforms that aligns with business growth objectives and elevates the Movable Ink brand
- Maintain an analytical reporting structure that comprehensively assess the success of organic and paid social media campaigns
- Engage in conversations across platforms involving Movable Ink and discussions relevant to the industry and martech current events
- Implement an internal employee advocacy program that increases the participation and relevance of Movable Ink’s executives, sales, and client experience teams
Qualifications:
- 3+ years experience in social media management and/or content creation
- Proficient in social media management and CMS platforms
- Experience creating, implementing, and analyzing social media strategy
- Excellent written and verbal communications skills
- Experience drafting compelling social media copy for executive-level staff
- Experience in cloud-based CRM solutions a plus (Salesforce, Marketo)