Social Media Manager at Newsela

| Greater NYC Area
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The Role:

The Social Media Manager will lead the development and delivery of an organic social media strategy to engage Newsela’s 25M+ registered users and target buyers, in service of Newsela’s brand performance and brand association goals. You will also be responsible for delivery a social media governance model across Newsela, execution of organic social programs, measuring and optimizing social media performance metrics, and developing a social selling program. 

Why You’ll Love This Role:

This is a truly unique opportunity for an experienced marketing or communications professional to join a company with a massive, loyal user base, a business model that publishes highly engaging content every day, and a completely under-exploited opportunity in social media. It’s a social media enthusiast’s dream, and a key part of the brand perception shift that forms part of our 2020 strategy. Every day, you’ll be interacting with Newsela employees, administrators, and millions of teachers that are passionate about Newsela’s mission to transform education for every learner. 

Why We’ll Love You:

You are a passionate, experienced professional that’s inspired by our mission and come with a track record of at least 5 years developing and executing successful organic social media programs. You can straddle strategy and execution, and understand how to connect and optimize social media metrics against business priorities. You have successfully managed a social media management platform to post, track, listen, measure, and optimize social media performance (bonus points if you’ve actually implemented a new social management platform or process). You’ve developed social media governance programs that strike the right balance between controlling for quality and risk, and not stifling creativity or enthusiasm of teams that contribute to a brand’s social media content.

 About Newsela:

Newsela is an Instructional Content Platform that combines engaging, leveled content with integrated formative assessments and insights to supercharge engagement and learning in every subject. Students and teachers use Newsela to find digital content from 100+ of the best sources—from National Geographic to NASA, Biography.com to Encyclopedia Britannica, the Washington Post to the Wichita Eagle. Content is instructionalized to meet students where they are, with interactive tools and analytics to take them where they want to go. Newsela has become an essential solution for schools and districts, with a presence in over 90% of U.S. K-12 schools. Newsela is the content platform for the connected classroom.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • SwiftLanguages
    • ReactLibraries
    • DjangoFrameworks
    • FlaskFrameworks
    • SanicFrameworks
    • MySQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • JIRAManagement
    • TrelloManagement
    • WordpressCMS
    • SalesforceCRM
    • SendGridEmail
    • MarketoLead Gen

Location

Situated in the New York Times building, our location boasts not only convenience for commuters, but also plenty of food and shopping options nearby.
"My Code Represents Real People": At Newsela, Social Impact and Innovation Meet
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An Insider's view of Newsela

What’s the vibe like in the office?

Amazing. Newsela is a trusting and responsible environment where we have control to get our work done when and where is best for us.

Vanessa

Lead Web Application Developer

What's the biggest problem your team is solving?

On the Community team, we work with school leaders and teachers to create innovative applications of Newsela article content to support our mission to "unlock the written word for everyone". Our goal is to engage and empower educators with tools to enhance their students' learning.

JJ

Educator Specialist

How has your career grown since starting at the company?

I've grown leaps and bounds at Newsela! I initially started out as an enterprise sales development representative and went through a mentorship program to transition to the account management team! I cannot measure the amount of growth I've experienced the past two years.

Emma

Account Manager

What is your vision for the company?

I work with a team of kind, smart people, who are energizing on a daily basis. It is important to put your values to work during the interview process—create accountability for culture when new people join, and don't forget about it as they grow.

Kieran

Chief Technology Officer

What’s the vibe like in the office?

The Newsela office is a collaborative workspace. The office is designed to reflect the clients we serve. We love to keep our mission of "Unlocking the Written Word for Everyone" top of mind.

Ariel

Sales Development Representative

What are Newsela Perks + Benefits

Culture
Friends Outside of Work
Eat Lunch Together
Intracompany Committees
Newsela offers the opportunity to join various affinity groups operated by members of each community to help facilitate an inclusive and diverse workplace where all people are valued.
Open Door Policy
Team-Owned Deliverables
Team-Based Strategic Planning
Group Brainstorming Sessions
Open Office Floor Plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Team Workouts
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Return-to-Work Program Post Parental Leave
Company-Sponsored Family Events
Every year we bring Newsela's youngsters to our offices for our Take Your Child to Newsela Day. It's one of our favorite days of the year, filled with crafts, story time, workshops, and even yoga!
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Sabbatical
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
We provide free daily breakfast. Employees can select from our cereal bar, yogurts, oatmeal, fruit, granola bars and unlimited cold brew on tap!
Game Room
Our teams love to take time to challenge each other to a game of ping pong or pool throughout the day, and maybe even a ping pong tournament every now and then.
Stocked Kitchen
Newsela has a fully stocked kitchen including unlimited snacks, coffee, tea and all of the flavored seltzer you can handle. You might even be able to catch a Top Chef competition every now and then.
Some Meals Provided
Happy Hours
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and Learns
Cross Functional Training Encouraged
Promote from Within
Continuing Education Stipend
We offer an annual stipend to encourage all employees to keep learning!
Time Allotted for Learning
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