Social Media Marketing Manager at ALT (Greater NYC Area, NY or Remote)

| Greater NYC Area | Remote
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At Alt, we envision a world where anything is an investable asset. Using trading cards, we’re establishing a proof of concept to create financial products that traditional financial institutions don’t support or recognize as collateral. Our future plans are to expand into other asset classes to support everything from trading cards, watches, NFTs and even LP interests.

To date, we’ve raised over $100 million from thought leaders at the intersection of culture, community, and capital. Some of our investors include Alexis Ohanian’s fund Seven Seven Six, the founders of Stripe, Coinbase co-founder Fred Ehrsam, BlackRock co-founder Sue Wagner, the co-founders of AngelList, First Round Capital, and BoxGroup. We’re also backed by professional athletes including Tom Brady, Candace Parker, Giannis Antetokounmpo, Alex Morgan, Kevin Durant, and Marlon Humphrey.

Alt is a dedicated equal opportunity employer committed to creating a diverse workforce. We celebrate our differences and strive to create an inclusive environment for all. We are focused on fostering a culture of empowerment which starts with providing our employees with the resources needed to reach their full potential.

What we are looking for:

Alt’s Social Media Marketing Manager is both a creative and a strategic role. You’ll help shape our social strategy, bringing the Alt brand to life in new and creative ways and scale our reach and engagement across channels. The role is highly visible within the organization and requires collaboration across marketing, design, comms, product, customer support, and legal. This role reports to the Head of Marketing.

The ideal candidate for this role is creative, passionate, and has a knack for leveraging social media to strategically build brands, capture attention, and generate buzz. You have a pulse on all things culture (From NFTs to sports). You want to join an early-stage startup, have an empowered voice at the table and help drive the next level of growth for Alt. 

The impact you will make:
  • Shape & execute the social media strategy for Alt
  • Own all day-to-day social media operations for Alt’s owned channels, inserting social-first thinking into everything we do and posting
  • Develop new content ideas, strategies, and campaigns to grow and engage Alt’s social audience
  • Partnering with Alt’s in-house creative team (Graphic designer, copywriter, photographer, video editor), imagine and brief all social content
  • Create and manage a robust monthly editorial calendar to ensure all content is planned and aligned to relevant seasonal, cultural, and brand moments
  • Lead internal and external stakeholders through complex processes—from brief and concepting to feedback, approvals, and execution
  • Manage agency partners to ensure flawless execution of always-on programs and campaigns
  • Deliver weekly reports with comprehensive metrics and actionable insights to optimize content performance and future campaigns
  • Stay on top of social memes and culture, surfacing trends to share with the wider team; stay informed on the latest platform best practices
  • Cultivate strong relationships with platforms (Twitter, Instagram, tik tok)
What you bring to the table:
  • 2+ years of experience managing social media and working on innovative social campaigns for consumer brands
  • Ability to provide clear and concise feedback across a range of topics and audiences
  • A deep understanding of the social ecosystem and how brands should participate in an authentic way
  • Experience managing complex workstreams involving internal stakeholders and external agencies
  • Experience managing social media crisis/brand reputation issues in real time with cross-functional stakeholders
  • Has worked with content creators/influencers 
  • Understanding of how paid and organic content and strategies work together
  • Excellent communication, collaboration, and planning skills with meticulous attention to detail
  • Proven ability to creatively problem-solve and achieve results in a fast-paced and dynamic environment, often on short deadlines
  • You can post on a flexible schedule - this role requires we have the freshest content possible.
  • Bonus points if you have interest in alternative assets, trading cards, watches, sneakers, sports, NFTs, web3
What you will get from us:
  • You will be given resources to help grow your personal brand and to position yourself as a thought leader in areas relevant to Alt.
  • Ground floor opportunity as an early member of the Alt team; you’ll directly shape the direction of our company. The opportunities for growth are truly limitless.
  • An inclusive company culture that is being built intentionally to foster an environment that supports and engages talent in their current and future endeavors.
  • Stipend to invest in alternative assets
  • 401K, Work from home and Wellness Stipends 
  • Unlimited vacation policy
  • Generous paid parental leave
  • Competitive healthcare benefits, including HSA, for you and your dependent(s)
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Technology we use

  • Engineering
  • Product
    • JavascriptLanguages
    • PythonLanguages
    • TypeScriptLanguages
    • GraphQLLanguages
    • ReactLibraries
    • React NativeLibraries
    • FlaskFrameworks
    • AWS (Amazon Web Services)Frameworks
    • AirflowFrameworks
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign


54 W. 21st Street, New York, NY 10010

An Insider's view of ALT

What are some social events your company does?

I love being a part of a company that invests in building relationships between coworkers. We have teams dedicated to planning events in our various cities. Our company loves hosting-- weekly team work outs, attending local sporting events, offsites in Napa, Halloween pumpkin carvings/paintings, holiday parties, and happy hours.


People Associate

What projects are you most excited about?

I feel very lucky to be an early full-stack engineer at Alt because of the projects I’ve gotten to work on. Getting to build the whole customer onboarding flow was extremely fulfilling for me. Working with my team on the various UI screens and business logic for an Alt Exchange transaction has been massive for my technical growth as well.


Software Engineer

How does the company support your career growth?

Alt supports my career growth by acknowledging my aspirations! The leaders at Alt have supported me in defining what that success looks like while shaping an actionable plan. It excites me to achieve those desired outcomes that align with company goals given the vast opportunities my team has available.


Customer Experience

What are ALT Perks + Benefits

Volunteer in local community
Alt has planned volunteer activities for the holidays with plans to implement more volunteer opportunities next year!
Friends outside of work
Eat lunch together
Intracompany committees
Alt has committees in each of its' hub cities to plan and host fun events including monthly outings, happy hours, sporting events, and holiday parties.
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Each new employee at Alt receives an unconscious bias training to guarantee that new hires are prepared for our diverse working environment.
Mean gender pay gap below 10%
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Alt's Flexible Spending Account (FSA) helps employees cover out-of-pocket medical and dental expenses with pre-tax contributions of up to $2,750 annually.
Dental Benefits
Alt employees are offered dental benefits that are administered through Beam with a wide variety of provider options across the US.
Vision Benefits
Alt employees are offered dental benefits that are administered through Beam with a wide variety of provider options across the US.
Health Insurance Benefits
Alt employees are offered three Anthem PPO choices with a wide variety of provider options across the US.
Wellness Programs
Alt offers a $200 monthly benefit to spend on activities or resources that can help you to stay healthy both mentally and physically!
Mental Health Benefits
Alt offers a $200 monthly benefit to spend on activities or resources that can help you to stay healthy both mentally and physically!
Retirement & Stock Options Benefits
Alt’s 401(k) Plan is a convenient payroll deductible method to help supplement employees’ retirement benefits and provide a long-term vehicle to accumulate savings.
Company Equity
Alt offers extensive equity options to all of its employees and opportunities to invest in company sponsored index funds.
Performance Bonus
Alt rewards employees for excellent performance with raises, promotions, and equity bonuses.
Child Care & Parental Leave Benefits
Generous Parental Leave
Eligible Alt employees are compensated at 100% of their normal salary for 16 weeks during their parental leave.
Flexible Work Schedule
Remote Work Program
Alt employees in NYC are allowed to work remotely as often as they choose! They are also allowed to use WeWorks in other cities when they travel.
Family Medical Leave
Eligible Alt employees are compensated at 100% of their normal salary for 16 weeks during their parental leave.
Return-to-work program post parental leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
ALT wants our employees to give back to their community! We offer paid volunteer time of up to 16 hours per year
Paid Holidays
Paid Sick Days
Alt doesn’t track sick days. If you’re under the weather, take the time you need to feel better. This also includes taking mental health days as needed. Mental health is just as important!
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Alt hosts various outings including happy hours, sporting events, and holiday parties. We also have bi-yearly offsites for all employees to come together and spend time together in person.
Free Daily Meals
Alt provides lunch during the work day and dinners in the late evening for employees working at the office.
Stocked Kitchen
Alt has a fully stocked kitchen at our office!
Some Meals Provided
When working remotely, Alt employees are also able to use their monthly work from home benefit to cover a few lunches each month.
Happy Hours
Alt has a committee in NYC dedicated to planning and hosting fun monthly outings like happy hours and sporting events.
Pet Friendly
We love dogs at Alt! Our employees are eligible to bring their furry friends to our office provided that they are potty trained, not aggressive and up to date on their vaccinations.
Fitness Subsidies
Alt will reimburse eligible gym membership fees, fitness classes, wellness experiences, or mental health activities up to a maximum of $200/month.
Professional Development Benefits
Job Training & Conferences
Alt employees are emboldened to attend job trainings and conferences relevant to their jobs, in areas they find interesting, and on innovations in the industry.
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
All new "otters" are given a buddy when they start to welcome our new employees to Alt!
Continuing Education stipend
Alt offers a $2000 professional development stipend for you to continue your L&D efforts throughout the year!

Additional Perks + Benefits

Our perks extend beyond wellness, company bonding, professional development, unlimited vacation, and meals... we want you to understand alternative assets inside and out. Whether it's sending you to card shows/conferences, a financial literacy platform, or investing in our different index funds, our employees should be empowered to invest intelligently, just like our customers.

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