SVP Marketing at Rokt

| Greater NYC Area
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Who we are:

Rokt makes e-commerce smarter, faster and better. When customers are buying online, they increasingly expect more personalized and relevant experiences. Rokt uses real-time data and decisioning to deliver the next best action for each person in each Transaction Moment™. Founded in Sydney in 2012, Rokt now operates in the US, Canada, UK, France, Germany, Australia, New Zealand, Singapore, The Netherlands, Spain and Japan. Our clients include Live Nation, Staples, Groupon, GoDaddy, Expedia, Wells Fargo, Vistaprint and HelloFresh. Rokt unlocks the hidden potential in every single Transaction Moment™.

With an annual revenue run rate of USD$150m+ & a vibrant company culture, Rokt was recently listed in Built In NYC's ‘Best Places to Work’ in New York. Our award-winning culture is guided by our four core values: Smart with Humility, Customer Obsessed, Conquer New Frontiers, and Enjoy the Ride. These values help us recruit, retain and promote the right talent around the globe and ensure we have the right conditions to do our best work. Rokt closed our Series C in 2019, raising US$48m from TDM Growth Partners and existing investors. The investment will support our continued investment in research & development.

We are profitable, growing fast, and having great fun transforming the world of ecommerce.

Learn more at rokt.com.

About this role

Rokt is looking for a proven and passionate B2B technology marketing leader, accustomed to working in a high-growth technology company with a fast paced, high performance and entrepreneurial culture. Reporting to the Chief Commercial Officer, our SVP of Marketing will be responsible for driving all activities that help tell the Rokt story and position the business for continued rapid growth including operationalizing and scaling Rokt’s B2B marketing funnel.

Familiar with highly complex, multi-touch sales cycles, you have proven expertise in all aspects of building a strong B2B marketing funnel, from brand to pr, demand generation to communications, GTM strategy through to the development of market leading sales enablement materials and content marketing, highly technical product marketing requirements, all aimed at establishing and extending market leadership.

In managing an exceptional and cohesive integrated marketing team (brand/comms, pr, product marketing, account-based marketing), you must be skilled at hiring, mentoring, and retaining top talent and managing high performing teams. You’re a creative, flexible and hands-on marketer with a focussed ability to get the job done even in the face of time, budget or resource constraints. You’re smart, energetic and relentless in the pursuit of moving the needle.

Requirements


Outcomes & responsibilities:

  • Translate goals into effective integrated marketing strategies and campaigns for key products and customer segments that support the achievement of quarterly and annual goals
  • Drive market expansion and revenue growth by developing sales strategies and supporting sales efforts across the sales cycle
  • Closely collaborate with revenue generating teams (Customer Success & Business Development) and across the marketing functions within the team, including product marketing, to ensure the development and delivery of the most effective and efficient programs
  • Oversee the development and execution of data-driven account-based marketing strategies and models and stay well-informed of marketing trends, vertical industry insights and best practices for potential leverage
  • Build, inspire, and lead a marketing organization that delivers against marketing goals, with clearly defined roles, career paths, succession plans, and employee success strategies
  • Develop and manage marketing program budgets; measure and optimize marketing programs to ensure activities are effective, efficient, and deliver high ROI

Capabilities & requirements:

  • Proven B2B communications leader with 15+ years of integrated marketing, having previously built and delivered revenue-generating programs in a fast growth technology business (at least 5 years at VP level)
  • Innovative thinker, with a track record for translating strategic thinking into action plans and output. Enjoys rolling sleeves up.
  • Budget management expertise
  • Superior management skills; ability to influence and engage direct and indirect reports and peers
  • Stature, gravitas, and confidence to gain the credibility and respect of high-performing CEO and Executive Committee
  • Highly networked, easily attracts great talent
  • Self-reliant, good problem solver, and results oriented
  • Ability to make decisions in a changing environment and anticipate future needs.
  • Excellent and persuasive communicator
  • Energetic, flexible, collaborative and proactive; a team leader who can positively and productively impact both strategic and tactical initiatives
  • Exceptional written, oral, interpersonal and presentation skills and the ability to effectively interface with leadership team and staff
  • Ability to operate as an effective tactical as well as strategic thinker

Benefits

  • Work with the greatest talent in town. Our recruiting process is tough. We hold a high bar because we have a high performing culture - we only want the brightest and the best.
  • Join a community. We believe the best things happen when we come together to solve complex problems and make meaningful connections with each other through interest groups, sports clubs, and social events.
  • Accelerate your career. Develop through our global training events, ‘Level Up’ investment, online training courses and our fantastic people leaders. Take your career to Rokt’speed - the average time between promotions is 12 months.
  • Take a break. When you work hard, we know you also need to rest. We offer generous time off and parental leave policies. We also offer a paid Rokt’star Sabbatical for employees who have been with us 3 years or more.
  • Stay happy and healthy. Enjoy catered lunch 3 times a week and healthy snacks in the office. Plus join the gym on us! Access generous retirement plans like a 4% dollar-for-dollar 401K matching plan in the US. In the US, get fully funded premium health insurance for your whole family.
  • Become a shareholder. All Rokt’stars have stock options. If we succeed, everyone gets to enjoy the upside.
  • See the world! Along with our global all-staff events in amazing locations (Phuket, Thailand in January 2020), we also offer generous relocation packages for those interested in moving to another Rokt office. We have cool offices in great cities - Tokyo, New York, Singapore, Boston, Sydney.
  • We believe in equality. Rokt is an Equal Opportunity Employer and recognizes that a diverse workforce is crucial to our success as a business. We would love to hear from you - irrespective of socio-economic status or background, age, gender identity, race, religion, sexual orientation, colour, pregnancy, carer/family responsibilities, national and social origin, political opinion, marital, veteran, or disability status.
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Technology we use

  • Engineering
    • .NETLanguages
    • C#Languages
    • C++Languages
    • GolangLanguages
    • PythonLanguages

Location

50 West 23rd , New York, NY 10010

What are Rokt Perks + Benefits

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Documented equal pay policy
Unconscious bias training
Diversity manifesto
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Team workouts
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Flexible Work Schedule
Rokt provides employees with a flexible work schedule that includes flexible start and end times.
Remote Work Program
Our remote work program includes work from home on occasion as needed.
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Sabbatical
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Rokt hosts company outings quarterly.
Free Daily Meals
Game Room
Our game room includes ping pong and shuffle board.
Stocked Kitchen
Some Meals Provided
Employees get free lunch on Monday, Wednesday, Friday.
Happy Hours
Happy hours are hosted every Thursday.
Pet Friendly
Rokt's pet policy is dog friendly daily.
Recreational Clubs
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Rokt offers employees professional development opportunities like annual individual budget for training, onsite training courses and the ability to attend job related conferences and seminars.
Lunch and learns
Rokt hosts lunch and learn meetings on occasion.
Cross functional training encouraged
Promote from within
Mentorship program
Our mentorship program includes 1-to-1 programs, cross-department programs and leadership mentoring.
Online course subscriptions available
Customized development tracks
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