VP, Global SEO (Organic Search & Acquisition)

| Greater NYC Area
Sorry, this job was removed at 5:12 p.m. (EST) on Wednesday, January 26, 2022
Find out who's hiring in Greater NYC Area.
See all Marketing jobs in Greater NYC Area
Apply
By clicking Apply Now you agree to share your profile information with the hiring company.

Vimeo is seeking an experienced VP, Global SEO (Organic Search & Acquisition) to lead and expand our SEO + Content Strategy team during a period of rapidly accelerating growth. This executive will be a data-driven SEO growth leader with deep technical SEO expertise and a track record of effective cross-functional collaboration. The right candidate has successfully built, mentored, motivated and retained world-class SEO teams, and is excited to build something big.

This is an opportunity to exponentially grow organic search traffic across multiple Vimeo business units and help embed SEO into our company’s DNA while working with some of the brightest business leaders in the industry.

The VP, Global SEO (Organic Search & Acquisition) will own all aspects of SEO, including technical, off-site, international, and content strategy, and scale a team that will help rapidly grow Vimeo’s SEO initiatives. The ideal candidate has a deep understanding of how to handle technical SEO for 10M+ page website and how to build a world-class, cross-functional SEO program. This person will help establish Vimeo’s unique and differentiated playbook for scaling and monetizing organic traffic, drawing from both UGC and B2B growth loops. They will be an empathetic leader, a hands-on strategist, an exceptional communicator, and will have proven leadership skills and past successes in innovating at scale.

Key responsibilities:

  • Lead the scaling of Vimeo’s global SEO program across its suite of products
  • Build, mentor, and retain a world-class SEO team, with a focus expanding talent on both the technical and content sides of SEO
  • Grow Vimeo’s organic registration volume through the execution of technical improvements and expansion of content strategies.
  • Build a holistic plan and roadmap for long-term success
  • Build and execute technical roadmap for SEO, working alongside Product and Growth leaders to resource and prioritize effectively
  • Work with Director of SEO Content to build and execute near, mid, and long-tail content strategies and building out capacity to scale content production
  • Establish an experimentation and testing infrastructure for SEO 
  • Work with performance marketing leaders to align organic search and paid search strategies for maximum impact
  • Collaboration with Marketing Analytics to enhance our multi-touch attribution model to better credit SEO where applicable.
  • Work cross-functionally with Vimeo’s Engineering, Marketing, Product, and PR leads to ensure SEO best practices across the company

Required skills and attributes:

  • 15+ years of experience, 10+ years specific to SEO and growth
  • Experience with both marketplace/UGC and content-driven B2B growth models
  • Experience managing technical SEO for enterprise websites (1M+ pages) and managing directly or collaborating with Product teams to execute ambitious SEO roadmaps
  • Experience building and leading a world class SEO team and managing key cross-functional stakeholders
  • Strategic, innovative and analytical thinker that can produce a distinctive SEO strategy
  • Fast learner with excellent problem-solving ability
  • Proven ability to utilize qualitative and quantitative data to develop actionable insights, and a thorough understanding of cross-channel attribution
  • Thoughtful, collaborative leadership with strong communication skills and the ability to influence others
  • Strong POV on SEO’s role in a business like Vimeo’s and the ability to evangelize SEO throughout the organization
  • Experience with a SaaS business environment a plus, but not required

About us:

Vimeo (NASDAQ: VMEO) is the world’s leading all-in-one video software solution. Our platform enables any professional, team, and organization to unlock the power of video to create, collaborate and communicate. We proudly serve our growing community of over 230 million users — from creatives to entrepreneurs to the world’s largest companies.

Vimeo is headquartered in New York City with offices around the world. At Vimeo, we believe our impact is greatest when our workforce of passionate, dedicated people, represents our diverse and global community. We’re proud to be an equal opportunity employer where diversity, equity and inclusion is championed in how we build our products, develop our leaders, and strengthen our culture.

Learn more at www.vimeo.com 
Learn more at www.vimeo.com/jobs

Read Full Job Description
Apply Now
By clicking Apply Now you agree to share your profile information with the hiring company.

Location

Vimeo is home to a highly ambitious, super innovative, and lovingly hilarious team. Come find us working hard and laughing loads at our HQ in Chelsea.

Similar Jobs

Apply Now
By clicking Apply Now you agree to share your profile information with the hiring company.
Learn more about VimeoFind similar jobs