Workplace Community Strategist and Engagement Manager
We’re looking for a rock star community strategist and engagement manager to lead our Workplace by Facebook community initiatives for Compass employees and real estate agents (our customers). You will create an exclusive and unique community experience in line with Compass culture, initiatives, and offerings. This role will have a shared focus on supporting cross-functional teams to create employee engagement while also driving business growth for our real estate agents.
Key Responsibilities:
Single point of accountability for employee and agent Workplace experiences and ROI
Leads adoption and engagement efforts; monitor and adjust strategy as necessary to build long-term usage and scale
Guides short and long-term strategy, programming, content, leadership engagement, adoption techniques, user education, system integration, promotional events, and other enterprise social networking programming
Partners with Agent Operations, Product Experts and IT Workplace System Administrator to guide training and adoption and integration of new features and enhancements
Develops a strategy for groups and communication cadence throughout the Workplace community
Builds and executes campaigns to increase awareness and usage of feedback for company products and initiatives
Uses analytics to assess the effectiveness of programs in terms of revenue, conversion rate, and established goals (OKRs)
Serves as the daily Community Manager, managing moderated content, group administration, user questions, and liaising with multiple constituents, the Facebook / Workplace team, and other parties involved in network management
Builds exclusive agent programs that drive agent retention and help agents grow their business through relationships, referrals, recommendations, and off-market listings
Creates a tracking mechanism to understand and report on the positive financial impact Workplace is having on Compass
Build and manage governance policies, guidelines, escalation paths, and align the community with Compass compliance and regulatory needs
Obtain executive sponsorship and coach leadership participation in the community and among employees and agents
Work with internal communications teams to craft communications plans, build employee and agent education programs, and maintain consistent messaging aligned with the anticipated value of the community
Creates meaningful relationships with our employees and customers and is a trusted advisor and influencer
Evangelize Workplace results externally with case studies, conferences, speaking engagements, and participation in social forums with industry peers
Qualifications:
7+ years of work experience in Communications, Marketing, Collaboration, and/or HR functions
3+ years of experience as an enterprise social network Community Manager, Strategist, or Director with responsibility for over 10K users
Direct experience working with Workplace by Facebook within the past 2 years
An influencer and enthusiast that is known in the enterprise social business community
Exceptional leadership, communication, management, and business skills; demonstrated emotional intelligence and ability to empathize
Familiarity with industry best practices, thought leaders, associations, vendors and emerging technology
Ability to comfortably liaise directly with senior leadership, technology practitioners, and global employees
Basic knowledge about SaaS, Single Sign On, Intranets, HTML/JavaScript, APIs, and other common enterprise social network technology
Obsessed with the customer and employee experience
Can move as fast as Compass’ hyper-growth while executing stellar results
Comfortable working with various personalities and demographics
Ability to consistently produce content through interview, video, and all forms of media
Collaborates effectively across a variety of customer and internal groups to ensure alignment
Effective and compelling presenter to executive, stakeholder, colleague, and customer audiences
Obsessed with data collection and analysis and using all data points to drive decision-making
Familiar with the latest and upcoming technologies including machine learning, blockchain, augmented/virtual reality
and big data analysisUtilizes crowdsourcing techniques to quickly collect sentiment analysis and distribute awareness of initiatives
Having a love for real estate is a plus