Associate Manager, Growth Marketing
About Common
Common is the nation’s leading residential brand and operating platform that designs, leases, and manages multifamily properties that appeal to today's renters. Through smart design and tech-enabled property management, Common delivers exceptional experiences to thousands of residents in coliving, microunit, and traditional apartments in cities from coast to coast. Founded in October 2015, we are the preferred choice for renters looking for a stress-free apartment from a trusted brand, and for real estate owners seeking reliable, above-market returns.
We challenge ourselves every day not just to think about ways to make city living better, but to activate those ideas in meaningful ways. Our team is comprised of real estate professionals, designers, engineers, salespeople, marketers, member service representatives, and so much more. We work collaboratively, value self-startership, and embrace a “whatever it takes” mentality to ensure our work is done and done well. Common sits squarely at the intersection between technology and real estate, working every day to build quality residential solutions that bring positive change to the world’s rental housing crisis.
It’s an exciting time to be part of Common’s team. With over 17,500 units signed and under development and over $110 million in global venture capital investment, Common is expanding its reliable, renter-first property operations to 26 cities across the world.
To follow the latest Common news, get to know our community of residents, and learn about what it’s like to work at Common, you can follow us on Instagram, Linkedin, and Twitter. To see more open roles and hear from Common employees check out our Careers Page.
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About the Role
The Associate Manager on the Growth team reports to our Director of Growth Marketing who sets paid marketing strategies. This role’s main focus will be to execute all of our ILS listings along with paid marketing campaigns. This role is a managerial role that manages the Marketing Coordinator within the Growth team.
Responsibilities
- Oversee, manage, and optimize all listings on 3PL and ILS sites
- Measure performance of listings on 3PL sites and paid marketing placements against internal KPI's, utilizing testing strategies and learnings to provide in-depth analysis to improve marketing performance
- Create systems and processes to scale 3PL placements while maintaining accuracy of listings
- Work with Director of Growth to incorporate monthly sales goals into execution of prioritizing placements on new paid marketing placements and 3rd party RE listing sites
- Collaborate with Marketing Operations Analyst to ensure accurate tracking across all paid marketing mediums
- Identify insights, market trends, competitive activity and opportunities from data provided by Marketing Operations Analyst.
- Manage Marketing Coordinator and assist is seamless execution of 3rd Party Listings for all current and new homes
- Implementation of paid digital media strategies to capture qualified leads
Qualifications
- Real Estate Experience with 3rd Party Listing sites is a must
- 3+ years of performance marketing or related experience
- Excellent written and verbal communication skills
- Experience developing marketing plans and campaigns
- Strong project management, multitasking, and decision-making skills
- Metrics-driven marketing mind
What We Offer
Common truly values our employees and wants to do everything to ensure that our employees are not only happy and professionally fulfilled, but also that they have the opportunity to be healthy. Because of this, we are committed to providing a number of affordable and valuable health and wellness benefits for our employees such as:
- Paid vacation and sick time
- Medical, dental, and vision insurance
- FSA + HSA options
- Company-paid life insurance
- Company-paid STD/LTD
- Paid parental leave
- 401k plans
Additional benefits such as equity, paid holidays, commuter transit benefits, job training + development opportunities + a great wellness program are also available. And as always, we are regularly evaluating our offerings to ensure employees' needs are being met.
Common is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations, and ordinances.