About Birchbox:

We started Birchbox in 2010 to redefine the way consumers discover and shop for beauty and grooming. The company quickly grew from an exciting idea to a business that has materially shaped the beauty industry: we've activated an enormous group of underserved, untapped consumers, awakening their relationship with beauty by making the experience relevant, easy and fun. Our innovation isn't the simple concept of delivering a box of samples - it's understanding that although not everyone is passionate about beauty and grooming, everyone still deserves to have a great experience finding, trying and buying it.
Birchbox operates in six countries, reaching more than 2.5 million active customers with a portfolio of 500 best-in-class prestige brand partners. We have retail locations within select Walgreens stores across the US as well as a flagship Birchbox store in Paris.

About the role:

Birchbox is looking for a well-established VP of Beauty Merchandising & Brand Development with strong experience and relationships to take our subscription and e-commerce business to the next level. We need an inspirational leader to own brand partnerships, subscription box sampling, online shop merchandising, and in-house brand development strategy. You will report to the Chief Customer Officer and manage a growing team of 12 Merchants working out of our New York office.

Your responsibilities will include….

• Merchandising
  • Bring a strong perspective on how merchandising can impact and drive forward overall company vision
  • Establish and drive execution toward a long-term strategic vision for our box and e-commerce shop assortment to truly differentiate Birchbox in the market and uniquely meet the needs of our casual beauty target customer
  • Leverage existing relationships to pitch and onboard top tier and cult prestige beauty brands, building long-term relationships to enhance our monthly subscription experience for our customers and accelerate our e-commerce revenue growth
  • Lead the team to effectively source large quantities of high-quality deluxe sample and travel-sized products each month, working toward aggressive sales targets and within a strict budget
  • Build upon a strong partnership with the Planning team to further our collective goals as a business - managing across KPIs for both departments
  • Effectively manage a large budget, reporting out on the ROI of investments and identifying opportunities to optimize resourcing
• Brand Development
  • Use trends and knowledge about competitive landscape to develop vision and roadmap for potential new in-house brands and product lines/extensions
  • Lead idea generation and creative development processes with key cross teams (Product Development, Merchants, Design, Marketing) to conceptualize brands and their evolution.
  • Develop & manage key KPIs for success.
  • Managing P&L and oversee cost of production
  • Lead negotiations with business partners and vendors
  • Develop a plan for the structure of the team and organization
• Executive Leadership
  • Lead the team by supporting and coaching to ensure effective day to day execution, actively managing career development and growth
  • Collaborate across teams to drive toward key company-wide strategic initiatives, including Marketing, Product Management, Operations, and Tech
  • Become a trusted advisor to the global Birchbox leadership team, including helping advise and coach our lead Buyers / Merchants in Europe
  • Contribute significantly to the strategic direction and overall vision of the company, including outside area of direct responsibility/expertise, bringing high-quality ideas to the table to continue to disrupt the beauty industry via continual innovation
  • Serve as an external representative/spokesperson for Birchbox

Your qualifications should include…

• 12+ years experience as a merchant, with a strong digital/e-commerce background
• Beauty experience strongly preferred
• Brand/product development experience preferred
• Strong people management and team leadership required
• Experience managing large budget / P&L

You also…

… Are naturally customer-centric in the way you think and communicate

… Have an entrepreneurial spirit and crave a high-growth, fast-paced environment where you can innovate and help build a disruptive business

… Prioritize team culture and people management above all else, recognizing the value of establishing an effective organization and internal processes to drive business results, and getting joy from developing others

… Are a positive team-player, collaborating effectively with all stakeholders, inspiring action in diverse groups, and thriving on the opportunity to problem solve

… Are analytical and data-driven; you love using stats and numbers to make decisions and prove your point

… Convey excitement and passion in everything you do, so much so that others comment on it