Product Communications Specialist

| Greater NYC Area | Hybrid
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Outbrain is looking for a Product Communication Specialist to help support a global team in delivering communication strategies around Outbrain’s publisher product line, Engage. As the Specialist, you will focus on planning, executing, and analyzing product communication programs. You’ll play a critical role in ensuring business teams are prepared to go to market with new offerings, layering on external communications to support their efforts and evaluating adoption.

 

Key responsibilities:

  • Support Product Marketing Team in creating content around key product strengths, features and benefits - driving internal and external adoption.
  • Work with global stakeholders across multiple departments to build messaging that resonates with all markets
  • Maintain and communicate list of product updates for internal and external distribution
  • Support Sales, Customer Success, Support, and Marketing teams with clear messaging around product releases and improvements
  • Develop content for the customer interface to increase adoption and usage.
  • Create marketing programs that drive results using all online/offline channels (Newsletters, Brochures etc.), concept to execution.
  • Conduct competitive analyses and other business research to help inform marketing strategy.
  • Support marketing team on lead generation activities, including email campaigns, webinars, events, etc., with messaging and thought leadership.
  • Develop A/B and multivariate testing programs to optimize channel performance.

 

Knowledge Skills and Abilities

  • 2 years Marketing or Communications experience.
  • Publisher or Product-focused experience preferred.
  • Creativity a must, both in your thinking style and your copywriting.
  • Strong analytic capabilities
  • Impressive time management, with ability to prioritize and manage multiple projects
  • Experience with Account-Based and Waterfall Marketing, utilizing strategic communications for more diverse targeting a plus
  • Interest in AdTech and Media industry
  • Innovative mindset and willingness to test new approaches, with attention to detail.
  • Familiarity with database management.

 

About Outbrain:

Outbrain is the brains—and technology—behind those recommendations that can be seen throughout online articles, helping people digitally discover the content most interesting to them. Headquartered in New York City, with a global presence across 16 offices, Outbrain was founded to narrate the web. Top publishers—including CNN, Condé Nast and Time —utilize Outbrain's technology to redefine their digital landscapes, while top marketers utilize the platform to interact with untapped audiences. Outbrain currently serves more than 308 billion monthly recommendations to readers, and is paving the way in native advertising innovations.

 

The brainy culture that ignites the halls of Outbrain has even been industry-recognized and awarded ‘Best Tech Work Culture’ in 2018 by Tech In Motion.

 

Interested in discovering what’s next for your career at Outbrain?

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Technology we use

  • Engineering
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • RubyLanguages
    • Salesforce ApexLanguages
    • ScalaLanguages
    • SqlLanguages
    • jQuery UILibraries
    • ReactLibraries
    • DockerFrameworks
    • HadoopFrameworks
    • JupyterFrameworks
    • KafkaFrameworks
    • KubernetesFrameworks
    • Node.jsFrameworks
    • OAuthFrameworks
    • SparkFrameworks
    • BigQueryDatabases
    • CassandraDatabases
    • ElasticsearchDatabases
    • HiveDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • OracleDatabases
    • PostgreSQLDatabases
    • AWS (Amazon Web Services)Services
    • Google CloudServices
    • Microsoft AzureServices

Location

Outbrain’s New York City office is our company headquarters and the heart of Outbrain’s culture. NYC is where our company was founded and is still led by those original founders today. We recently moved into a brand new office in the beautiful and lively Flatiron District.

What are Outbrain Perks + Benefits

Outbrain Benefits Overview

86% of our employees rank our Work Life Balance as excellent, according to our February 2022 Engagement Survey. Don't believe us? Check out our reviews and real employee testimonials. We accomplish this through our impact driven culture. We focus on getting things done instead of where or when it gets done. With a hybrid working model, we work how it best suits us - we come to the office for collaboration and stay at home to focus and re-energize. It's not uncommon to see a cat, dog, or infant Outbrainer pop up in a Zoom call - in fact, it's encouraged.

Culture
Volunteer in local community
Partners with nonprofits
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Hybrid work model
Flexible work schedule
Diversity
Mandated unconscious bias training
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Team workouts
Mental health benefits
Financial & Retirement
401(K) matching
Company equity
Employee stock purchase plan
Charitable contribution matching
Child Care & Parental Leave Benefits
Generous parental leave
Vacation & Time Off Benefits
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Office Perks
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within
Mentorship program
Continuing education available during work hours

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