Product Manager, Retention

| Greater NYC Area
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Who We Are

The Farmer’s Dog was created to radically improve the $90 billion global pet food industry — starting with a subscription service that sends freshly-made food directly to customers’ doors. Long term, our aim is to simplify every part of pet care, bettering the lives of the animals who make our lives better. Backed by the early investors of Warby Parker, Dollar Shave Club, and Sweetgreen, we've raised over $100M in funding and seek to build a company as healthy as the dogs we feed.

Join The Farmer’s Dog team as we continue to figure out ways of bringing peace of mind to customers, health to their companions, and much-needed change to the way people feed and care for their pets. 

#LongLiveDogs

Where You'll Come In

The Farmer’s Dog is looking for a customer focused and strategic Retention Product Manager that can synthesize a wide variety of data sources to build seamless cross-platform experiences that cultivate emotional loyalty and certainty. You’ll distill these insights into a measurable product roadmap and work with our Engineering Department to scope, build, and ship high-impact features that significantly enhance retention by improving the lives of our customers (and their four-legged companions!).

You’ll be joining the Growth Department, responsible for the holistic customer experience across acquisition, conversion, retention, and new initiatives; this is a highly cross-functional role in which you’ll be collaborating daily with engineering, product design, CX, data, etc. As such, your projects will be diverse and across all stages of the development lifecycle — you’ll have the opportunity to think big in blue sky brainstorming sessions as well as go deep with more tactical implementation. If you consider yourself a detailed, conscientious, and data-driven problem-solver then this is the perfect role for you!

How You'll Make An Impact
  • Lead the conceptualization, testing, development, and launch of innovative features and products that improve customers’ subscription experience, address and alleviate pain points, and drive lifetime value.
  • Identify big ideas that move the needle on active users, certainty, and satisfaction. Prioritize these efforts to craft iterative roadmaps and clearly communicate objectives to key stakeholders.
  • Use quantitative and qualitative data to deeply understand our customers’ lifecycles across all post-purchase stages and approaches; use findings to resolve opportunities to improve, and deploy strategies that build lifelong retention.
  • Build and lead a strategic retention product roadmap.
  • Develop and implement an experimentation roadmap that maximizes findings while minimizing risk.
  • Run user research studies in collaboration with Data Strategy & Insights that ensure we implement products that improve customer satisfaction and retention.
  • Collaborate with cross-functional partners across CX, Engineering, Brand, Data Strategy & Insights, Operations, R&D and Product Design and actively work to empower our partners to be more effective, in order to accomplish these objectives.
We're Excited About You Because
  • You have a proven record of shipping high-impact experiences for a direct-to-consumer or subscription business.
  • You have 5+ years of product management experience, ideally at an ecommerce company. Bonus points for any experience with physical x digital product integrations!
  • You have a customer-centric mentality and experience collaborating with CX, design, and brand.
  • You love to be challenged by your work and are excited to tackle sophisticated, tricky problems without any standard off-the-shelf solutions
  • You are highly analytical and hands-on with customer data - focused on uncovering measurable insights and deeply familiar with tools to support conversion, personalization, and digital product efforts.
  • You are very comfortable with retention analytics and customer segmentation - you feel confident you could identify key customer segments and build features to improve their experience.
  • You have a proven track record of building an experimentation roadmap and function, including multivariate and longitudinal tests.
A Few of Our Best Benefits
  • Brand new dog-friendly office in Greenwich Village (upon a safe return-to-office!)
  • Market-competitive compensation and equity packages
  • Comprehensive Healthcare, Dental, and Vision
  • Competitive 401k plan with company match
  • 12 week paid parental leave
  • Flexible PTO and (when in office) WFH policy
  • Discounted fresh food for your pup
  • Your pet interrupting video calls (and in person-meetings) is now a feature, not a bug
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Technology we use

  • Engineering
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • ReactLibraries
    • ReduxLibraries
    • Node.jsFrameworks
    • Google CloudFrameworks
    • PostgreSQLDatabases
    • GCPDatabases

Location

The Farmer's Dog is located in the heart of Greenwich Village right by Washington Square Park and NYU!

An Insider's view of The Farmer's Dog

What’s the vibe like in the office?

It's so refreshing to be able to walk into my job knowing that I'm truly making a difference. Every person on our team believes in our product and mission, so motivation and passion comes organically. Did I mention that our office is full of dogs?

Matt

Customer Experience

What projects are you most excited about?

We are changing the way people think about pet food by delivering fresh, healthy meals for dogs in personalized meal plans. Supply chain is exciting because it's basically the key differentiating factor for how we can be the most cost efficient, really impact the consumer experience for the better, and always make sure the dogs get fed.

Sana

Head of Operations

How does the company support your career growth?

I feel a crazy opportunity to grow my career the way I want to at The Farmer's Dog. We are encouraged to take risks and are surrounded by genuine, loving, and compassionate people. The culture is supportive of both dog and human health and wellness, and I love that I get to help dogs live longer lives with my dog, Emmy, by my side.

Adrian

Growth Manager

What is your vision for the company?

The Farmer's Dog is on a mission to change the way people think about feeding their pets. Our goal is to educate & give people the tools to give their pets the healthiest diet. We believe that once the world is educated about fresh food, people will stop feeding their pets processed food and the life expectancy for the entire species will increase.

Brett

Co-Founder & Head of Community

What does your typical day look like?

As CEO, I spend my days making the hard decisions, hiring the best people, protecting the team, and making sure the company is financially sound. I also get to choose which dogs are allowed in the office (all of them).

Jonathan

Co-Founder & CEO

What are The Farmer's Dog Perks + Benefits

The Farmer's Dog Benefits Overview

Brand new dog-friendly office in Greenwich Village
Discount on TFD food for your pup!
Comprehensive Healthcare, Dental, and Vision
401(k) with competitive company match
Unlimited vacation & sick days
Flexible work-from-home policy
Team outings, coffee always brewed fresh, and a strong breakfast and snack game

Culture
Partners with Nonprofits
We love partnering with rescue organizations, adoption centers, and other organizations who are as passionate about dogs and dog people as we are.
Friends outside of work
Eat lunch together
Whether we're ordering in, going out, or bringing our own, we take lunch seriously.
Intracompany committees
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
We love a good offsite and have regular all-hands meetings led by the co-founders.
Pair programming
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity Employee Resource Groups
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Employee Stock Purchase Plan
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Stocked Kitchen
Some Meals Provided
Happy Hours
Pet Friendly
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Continuing Education stipend
Customized development tracks
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