Product Manager - Subscriber Engagement

| Greater NYC Area
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Freshly is one of the fastest-growing food-tech startups and the largest fresh-prepared meal delivery service in the country. It’s our mission to make eating healthy easier by delivering fresh, nutritious, fully cooked meals directly to consumers. We’re passionate about changing the food industry by pioneering a new way to think about meal delivery, access to fresh and healthy food, and how we eat in general. If helping build a brand that will fundamentally transform an industry is exciting to you, read on!

 

With over $100MM in funding raised to date, we’re now looking for an exceptionally talented Product Manager - Subscriber Engagement to join our team. This is a unique opportunity to get in on the ground floor of a company that is reshaping an industry.

We believe great products are built by multi-disciplined, diverse teams of passionate builders. Designers, engineers, analysts, marketers, and other teammates are all vital to making great products happen. As the Product Manager on Freshly’s Subscriber Engagement team, you’ll lead the team in testing, building and iterating on web features and products that increase subscriber retention.

RESPONSIBILITIES:

  • Own and report on Subscriber Engagement KPIs, including working with the Data team to correlate digital actions to retention and prove causation via a/b testing.
  • Own the team’s roadmap, prioritized based on quantitative analysis, customer feedback, competitive research and projected value-to-effort.
  • Outline clear hypotheses, KPIs, test/rollout plans and user stories for each initiative; report on post-launch performance and next steps.
  • Collaborate with engineering, UX/product design and other team contributors to inform the roadmap and execute using agile and lean product development methodologies.
  • Work closely with the app team to ensure a cohesive user experience across web and app.
  • Communicate roadmap changes, progress and results to senior management and various stakeholders.
  • Keep the mission of making Freshly an amazing place to order food and empower customers and their lives at the forefront of everything you do.

QUALIFICATIONS:

  • 2 - 5 years experience building and iterating on digital products using agile and lean methodologies; e-commerce and/or food tech experience a strong plus.
  • Proven record of basing decisions on the analysis of quantitative and qualitative data.
  • Exceptional written and verbal communication skills, and a rigorous thought process. You are the product advocate for the team throughout the company.
  • Proven ability to lead teams and work cross-functionally in a highly collaborative environment.
  • Ability to work and adapt to a fast-changing environment. Previous start-up experience preferred.
  • Ability to deliver projects quickly with a strong affinity for multitasking and personal organization.
  • Strong people skills: you work with the team and for the team.
  • A scrappy, startup attitude that enables you to achieve success with minimal resources. You are hands on, and you can grow as the team grows.

About Freshly

Freshly delivers chef-prepared, ready-to-eat healthy meals to customers’ doorsteps through a weekly subscription model. The menu is designed using whole, natural ingredients - every meal is packed with high-quality proteins, heart-healthy fats, and nutrient-dense carbohydrates. Freshly meals NEVER contain gluten, refined sugars, or artificial additives. Freshly’s team of chefs do all the cooking and meals arrive fresh (never frozen) and are ready to eat within 3 minutes. For more information, visit www.freshly.com.

 

Here's some recent chatter about us:

WSJ - Nestle Buys Stake in Freshly, Putting Healthy Food On The Menu 

Fortune - Nestle Leads $77M Funding Round In Meal-Delivery Startup Freshly

Techcrunch - Nestlé leads $77M Round For Healthy Meal Startup Freshly

 

We pride ourselves on our fast-paced and fun environment and above all value transparency, communication, and collaboration. We are always learning, growing, and taking risks – if this sounds like an environment where you would thrive, we’d love to hear from you!

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Location

115 East 23rd St, New York, NY

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