Growth Manager, CRO

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Reporting to the VP of Growth, you will build and execute Atom’s conversion optimizations practice. You will take the lead on driving full-funnel experimentation in order to remove obstacles, generate new pathways, and create meaningful and effective user experiences throughout the entire user lifecycle. This is a newly established, deeply cross-functional role that will allow you to partner closely with and provide recommendations to Data, Engineering, Product, Design, and Growth teams. 

What You'll Do:

  • Manage a CRO roadmap to plan, coordinate, execute, and analyze A/B and multivariate tests to improve onsite and in-app conversion rates.
  • Partner with Product, Growth, and Data teams to conduct behavioral and quantitative user research via experimentation, surveys, and usability studies.
  • Own experimentation for the entire customer journey, first focusing on signup, onboarding, and trial and then proceeding to later stage retention and loyalty funnels.
  • Provide recommendations and insights related to navigation behaviors, usability, acquisition, and conversion patterns.
  • Stay on top of the market landscape to ensure best CRO practices are followed.
  • Stay on top of the peer/competitive landscape to build differentiated user experiences that are continually hypothesized, tested, and validated.
  • Responsible for defining, reporting, and acting on KPIs.

Who You Are:

  • Minimum 5 years professional experience
  • Minimum 3 years experience related to CRO, UX Research, or User Behavior analytics
  • Established portfolio of UX/CRO projects
  • Analytical, process-driven, systematicHands-on experience with A/B and multivariate testing
  • Experience with both app and web platforms required
  • Expertise in CRO tools such as Optimizely, Google Optimize, Adobe Target, etc.
  • Proficiency with landing page tools such as Instapage, Unbounce, etc.
  • Proficiency with design and prototyping tools (Adobe XD, Figma, etc).Expertise with analytics tools such as GA, Adobe Analytics, Amplitude, Mixpanel, AppsFlyer, etc.
  • Prior experience with digital consumer subscription software services preferred
  • Financial markets and fintech knowledge a plus
  • Comfortable working in fast-paced, high-growth startup environment with a lean team

Atom offers competitive benefits including health, dental and vision plans, 401(k) matching, parental leave, a complimentary Equinox gym membership, commuter benefits, flexible hours, unlimited PTO, and more.


We are building a highly scalable platform on a modern stack. Here you will have the chance to build things from the ground up, and own products and features from the start.

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Location

425 Broadway, New York, NY 10013

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