VP, Business Development
Position Overview
The VP, Business Development will be responsible for the growth of DV’s global distribution and coverage of services on Social platforms. DV’s advertiser and agency customers use DV’s targeting and measurement services across a series of social platforms (Facebook, YouTube, Twitter, Snap, Pinterest, etc.) The VP, Business Development will be responsible for the overall strategy and management of DV’s partnerships with these platforms, driving deeper integrations and greater usage of DV services. Further, the VP, Business Development will be responsible for sourcing, leading and closing new partnerships in the Social channels.
In order to be successful in this role, the candidate must:
∙ demonstrate strong analytical skills and technical competency by seamlessly interfacing with Business Development, Product and Executive-level contacts at the partner companies. ∙ think both tactically and strategically, able to help shape and execute DV’s partnership strategy with Social platforms
∙ be effective navigating a large organization, successfully building relationships across hierarchical levels from executive to field level
∙ have a strong understanding of the role third-party data plays in the revenue organizations of these social partners
∙ serve as DV’s advocate from a commercial and technical perspective, requiring a functional understanding of the integration and the ability articulate DV’s needs with the partner ∙ be comfortable with cold outreach in order to generate relationships and build partnerships from scratch
∙ be a strong presenter, including presenting to large groups and participating on industry panels
Primary Job Responsibilities
- Work with EVP, Business Development to continuously develop and refine partnership strategy ● Build strong relationships on multiple levels at each of the partner companies
- Partner with DV Product leadership to effectively advocate for DV needs
- Maintain close contact with DV Sales and Client Services in order to effectively drive new usage of DV services and to understand client needs related to Social platform availability
- Identify partnership gaps (with existing and new partners) and effectively close deals that solve for those gaps
- Maintain DV’s leadership in Social distribution and coverage
Minimum Qualifications
- 10+ years of demonstrated excellence in business development or partnership roles ● Strong understanding of advertising technology, verification services
- Deep knowledge of Social platform ecoysystem, with strong preference for experience working at or directly with those partners
- Skilled in establishing trusted relationships, navigating a large partner organization, and driving strategic deals to a close under a tight timeline
- Experience, familiarity and comfort partnering with product teams to jointly drive efforts forward
- Bachelor’s Degree from an accredited institution (MBA preferred)