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The Salesforce Developer will build, scale, and optimize the Salesforce platform, collaborating with various teams to enhance system performance and integration. Responsibilities include application development, business solution design, and data architecture management.
Top Skills:
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The Senior Salesforce Developer designs and optimizes Salesforce solutions, focusing on CPQ and Billing, ensuring scalable revenue operations employing AI capabilities.
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Design, build, and enhance Salesforce solutions focusing on Agentforce for improved productivity and patient experience. Collaborate on agile development and maintain high standards.
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Attentive® is the AI marketing platform for 1:1 personalization redefining the way brands and people connect. We’re the only marketing platform that combines powerful technology with human expertise to build authentic customer relationships. By unifying SMS, RCS, email, and push notifications, our AI-powered personalization engine delivers bespoke experiences that drive performance, revenue, and loyalty through real-time behavioral insights.
Recognized as the #1 provider in SMS Marketing by G2, Attentive partners with more than 8,000 customers across 70+ industries. Leading global brands like Crate and Barrel, Urban Outfitters, and Carter’s work with us to enable billions of interactions that power tens of billions in revenue for our customers.
With a distributed global workforce and employee hubs in New York City, San Francisco, London, and Sydney, Attentive’s team has been consistently recognized for its performance and culture. We’re proud to be included in Deloitte’s Fast 500 (four years running!), LinkedIn’s Top Startups, Forbes’ Cloud 100 (five years running!), and Inc.’s Best Workplaces.
About the Role
Attentive is seeking a Salesforce Engineer to join our growing Business Systems team. In this role, you will develop, implement, and optimize our processes within the SalesForce ecosystem. You will work closely with business system analysts, senior developers and business stakeholders to customize and optimize our Salesforce platform while also contributing to broader application development initiatives. This role is ideal for someone who thrives at the intersection of technical architecture and business partnership, has experience working in fast-growth environments, and enjoys building systems that scale with the business.
What You'll Accomplish
- Design and implement customized solutions within Salesforce using a combination of declarative tools (Flows, Screen Flows, and process automation) and custom development (Apex, Lightning Web Components, and Visualforce Pages)
- Support integrations between Salesforce and other enterprise applications, ensuring data consistency and smooth system interactions
- Collaborate with business stakeholders to design solutions and deliver technical implementations that align with business objectives
- Participate in Salesforce release management and deployment processes, including Sandboxes, Change Sets, and CI/CD pipelines
- Troubleshoot and resolve Salesforce issues, ensuring system stability and optimal performance
- Assist with data management, including imports, exports, deduplication, and maintaining data quality standards
- Document configurations, processes, and technical solutions to support knowledge sharing and maintainability
- Stay up to date on Salesforce best practices, new features, and platform enhancements, proactively recommending improvements
Your Expertise
- Must have SalesForce Certified Platform Developer and Platform Developer II certifications
- 3+ years of hands-on Salesforce experience in administration and development
- Solid understanding of Salesforce Sales Cloud, CPQ and basic platform architecture
- Experience with Apex, Visualforce, Lighting Web Components, Lightning Components, and SOQL queries
- Strong configuration skills: Flows, Screen flows, approval processes, and reports/dashboards
- Knowledge of data management, integrations, and system security best practices
- Strong problem-solving skills, attention to detail, and ability to manage multiple priorities
- Excellent communication and collaboration skills, able to translate technical solutions for non-technical stakeholders
- Background in Agile development using JIRA or similar tools
Nice to Haves
- Experience with supporting integrations via Boomi between SalesForce and other business systems (for example NetSuite)
- Salesforce Certified Platform Administrator II
You'll get competitive perks and benefits, from health & wellness to equity, to help you bring your best self to work.
- The US base salary range for this full-time position is $137,000 - $210,000 annually + equity + benefits
- Our salary ranges are determined by role, level and location
#LI-MN1
Attentive Company Values
Default to Action - Move swiftly and with purpose
Be One Unstoppable Team - Rally as each other’s champions
Champion the Customer - Our success is defined by our customers' success
Act Like an Owner - Take responsibility for Attentive’s success
Learn more about AWAKE, Attentive’s collective of employee resource groups.
If you do not meet all the requirements listed here, we still encourage you to apply! No job description is perfect, and we may also have another opportunity that closely matches your skills and experience.
At Attentive, we know that our Company's strength lies in the diversity of our employees. Attentive is an Equal Opportunity Employer and we welcome applicants from all backgrounds. Our policy is to provide equal employment opportunities for all employees, applicants and covered individuals regardless of protected characteristics. We prioritize and maintain a fair, inclusive and equitable workplace free from discrimination, harassment, and retaliation. Attentive is also committed to providing reasonable accommodations for candidates with disabilities. If you need any assistance or reasonable accommodations, please let your recruiter know.
Attentive New York, New York, USA Office
136 Madison Avenue, New York, NY, United States, 10016
What you need to know about the NYC Tech Scene
As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.
Key Facts About NYC Tech
- Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
- Key Industries: Artificial intelligence, Fintech
- Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
- Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory


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