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Senior Manager, Audience Engagement

Reposted 14 Days Ago
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United States of America
111K-231K Annually
Senior level
United States of America
111K-231K Annually
Senior level
The Senior Manager, Audience Engagement will optimize content for Yahoo Sports, craft push notifications, analyze trends, and support editorial teams. Requires strong sports knowledge and programming experience.
The summary above was generated by AI
Yahoo Sports is one of the internet’s leading destinations for comprehensive sports news and innovative fantasy games. We produce insightful content across multiple platforms and curate quality coverage from around the web to inform and entertain fans. We're an original fantasy sports pioneer, with a legacy of innovation that helps us continue to be a fantasy leader. And as one of the most-visited sports platforms on the internet, we're one of the best places for brands to reach fans.

Overview: The Senior Manager, Audience Engagement's primary responsibilities will include the curation and optimization of Yahoo Sports and affiliate content, including articles, blogs, and video, within the desktop, mobile web, and app feeds. In addition, this individual will also be responsible for crafting and sending push notifications, or alerts, to different sports fan lists throughout their shifts, which will include nights and weekends. 

The Individual should be well-versed in general sports and have knowledge of recent trends and news so that they can effectively and efficiently review different forms of content, including images, headlines, and copy, and understand how to package across platforms to entice fans to consume, engage, and return. 

Position is remote or hybrid at select offices if desired (CA/NY)

Responsibilities

• Programming Yahoo Sports mobile and desktop platforms with a focus on promoting breaking news, analysis, commentary, and game-oriented content

• Identify and prioritize storylines in a fast-moving digital news environment

• Update featured game cards in the mobile app with notable developments.

• Quickly and accurately write and edit mobile notification headlines/teasers for the Yahoo Sports app

• Analyze data to identify trends, generate reports, and dictate coverage parameters

• Work with the Fantasy team to promote content and product initiatives, including live shows

• Support other Sports Editorial groups by assisting with social engagement and copy editing

Minimum Qualifications

• At least 7 years experience in sports media/journalism

• Professional experience in online and mobile programming/production, content curation, SEO, and copy editing, including all related software

• Keen eye for prioritizing content and spotting emerging trends and storylines on social media

• Sharp instinct for writing mobile- and social-friendly headlines required

• Strong news sense and AP style knowledge required

Preferred Qualifications

• Ability to edit and program content within internal content-management systems.

• Familiarity working within mobile apps

• Strong knowledge of prominent sports: NFL, NBA, MLB, college football/basketball, NHL, and Fantasy sports

• Working nights and weekends required.

The material job duties and responsibilities of this role include those listed above as well as adhering to Yahoo policies; exercising sound judgment; working effectively, safely and inclusively with others; exhibiting trustworthiness and meeting expectations; and safeguarding business operations and brand integrity.

At Yahoo, we offer flexible hybrid work options that our employees love! While most roles don’t require regular office attendance, you may occasionally be asked to attend in-person events or team sessions. You’ll always get notice to make arrangements. Your recruiter will let you know if a specific job requires regular attendance at a Yahoo office or facility. If you have any questions about how this applies to the role, just ask the recruiter!

Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo will consider for employment qualified applicants with criminal histories in a manner consistent with applicable law. Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form (www.yahooinc.com/careers/contact-us.html) or call +1.866.772.3182. Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.

We believe that a diverse and inclusive workplace strengthens Yahoo and deepens our relationships. When you support everyone to be their best selves, they spark discovery, innovation and creativity. Among other efforts, our 11 employee resource groups (ERGs) enhance a culture of belonging with programs, events and fellowship that help educate, support and create a workplace where all feel welcome.

The compensation for this position ranges from $110,625.00 - $230,625.00/yr and will vary depending on factors such as your location, skills and experience.The compensation package may also include incentive compensation opportunities in the form of discretionary annual bonus or commissions. Our comprehensive benefits include healthcare, a great 401k, backup childcare, education stipends and much (much) more.

Currently work for Yahoo? Please apply on our internal career site.

Top Skills

Content Management Systems
Mobile Apps
Seo

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