Sr. Manager of Digital Marketing Capabilities & Operations

Posted 4 Days Ago
Be an Early Applicant
East Hanover, NJ
Hybrid
7+ Years Experience
Big Data • Food • Hardware • Machine Learning • Retail • Automation • Manufacturing
We're a global snacking company empowering people to snack right.
The Role
The Sr. Manager of Digital Marketing Capabilities & Operations leads strategy development for digital marketing capabilities, manages internal projects related to complex Digital COE initiatives, and ensures cross-functional collaboration to enhance consumer experience and marketing effectiveness.
Summary Generated by Built In

Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
The Digital Marketing Capabilities and Operations pillar oversees the advancement of MDLZ marketing digital capabilities and supports business operations of the Digital Marketing Center of Excellence. The pillar enables and liaisons with Global/ Local Consumer Experience teams and Global/Local Marketing to remove barriers and deliver exceptional capabilities experiences. This pillar is crucial in ensuring the proper flow of information across stakeholder groups and enforces digital first / consumer first mindset within the organization. This pillar supports project management and operations across complex, multi-function initiatives.
Purpose:

  • Lead the development of MDLZ's digital marketing capabilities strategy and roadmap. This pillar serves as the COE on digital marketing capabilities and supports Consumer Digital marketing Strategy (Digital Center of Excellence) and broader Consumer Experience capability vision (CX Excellence) to drive prioritization of new to market / advanced opportunities and capability building across global and local teams.
  • Internal project mgmt. and operations lead on complex Digital COE initiatives include GENAI, RFPs, etc. to guarantee seamless operations across functions and agency partners


Objective:

  • Ensure the development and implementation of best-in-class capabilities and project management specific to digital and ensuring connection to the full marketing / brand / media ecosystem and compliance.
  • Standardize approach with fit & flex solutions to ensure business works collectively to understand and act on consumer / customer / operational needs and business opportunity.


Responsibilities:
Strategy: Build the enterprise point of view and emergent strategies related to digital marketing capabilities and products that drive our digital marketing transformation agenda, consumer experiences and agile ways of working. Clarify, simplify and pilot opportunities we could adopt and translate into meaningful actions and workstreams.
Capability: Create enterprise narratives and end-to-end playbooks for BU teams in adoption across various digital marketing topics. Partner with global legal and other cross-function teams to build governance documents and cascade of communication in execution of digital ambition. Act as SME and 'bring the outside in' to shape our approach and actions.
Project Mgmt: Support global/local teams in implementation of complex initiatives specific to our digital marketing ambition (GENAI). Lead x-functional teams to plan, execute and deliver projects on time and within scope. Monitor project performance, identifying risks and implementing mitigation strategies while ensuring stakeholder communication and alignment.
Cross-functional Oversight: Continuously collaborate across Global & Local business functions in Marketing, Consumer Experience, Commerce, MDS and I&A to drive Digital Capabilities ambition.
Qualifications

  • Bachelor's degree
  • 10+ years digital marketing experience in managing effective relationships with internal / external that yield in positive results
  • Extensive experience building digital marketing capabilities, processes, playbooks, and tools to support execution.
  • Leadership of and strong navigation of complex local, regional and global teams/communities
  • Ability to lead and facilitate cross functional workshops and drive both capabilities and ways of working
  • Strong project management skills and ability to lead and drive performance of complex initiatives


The anticipated base salary range for this position is $133,900,700 to $184,150; the exact salary depends on several factors such as experience, skills, education, and budget. The salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with possibility for overachievement based on performance and company results.
In addition, Mondelez Company offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company.
No Relocation support available
Business Unit Summary
The United States is the largest market in the Mondelēz International family with a significant employee and manufacturing footprint. Here, weproduce our well-loved household favorites to provide our consumers with the right snack, at the right moment, made the right way. We have corporate offices, sales, manufacturing and distribution locations throughout the U.S. to ensure our iconic brands-including Oreo and Chips Ahoy! cookies, Ritz, Wheat Thins and Triscuit crackers, and Swedish Fish and Sour Patch Kids confectionery products -are close at hand for our consumers across the country.
Mondelēz Global LLC is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact 847-943-5460 for assistance.
Job Type
Regular
Media
Marketing

The Company
East Hanover, NJ
90,000 Employees
Hybrid Workplace
Year Founded: 2012

What We Do

Mondelēz International, Inc. (NASDAQ: MDLZ) is an American multinational confectionery, food, and beverage company based in Illinois which employs approximately 90,000 individuals around the world.

Our Purpose
Our purpose is to empower people to snack right. We will lead the future of snacking around the world by offering the right snack, for the right moment, made the right way.

Our Brands
We’re leading the future of snacking with iconic brands such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum.

Our People
Our 90,000+ colleagues around the world are key to the success of our business. Our Values and Leadership Commitments of Love our Consumers and Brands, Grow Every Day, and Do What's Right shapes our culture – what we believe in, stand for, and what guides our actions and decisions. Great people and great brands. That’s who we are.

Our Strategies
We are uniquely positioned to lead the future of snacking with strong leadership in our categories, an unparalleled portfolio of global and local brands, and a solid footprint in fast-growing markets. Aimed at delivering sustainable growth, our strategic plan is centered around three strategic priorities:

• Growth: accelerate consumer-centric growth
• Execution: drive operational excellence
• Culture: build a winning growth culture

Why Work With Us

We offer passionate, energetic and curious people a huge choice of careers in our fun, fast-paced, global business. We operate in four regions: Asia, Middle East & Africa; Europe; Latin America; and North America. And in over 80 countries our people are united in a common purpose to empower people to snack right.

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Mondelēz International Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

#TeamMDLZ F​lexible Work​ing Pledge: We Trust each other to work flexibly and productively We show Empathy, encouraging belonging and connection We are Mindful of making space and taking time

Typical time on-site: Flexible
East Hanover, NJ

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