Senior Marketing Manager
Greater NYC Area
1 week ago
• You will be responsible for input on growth strategy, execution and optimization including all marketing initiatives in the US for product launch and beyond through strong analytical skills and properly managed timelines with key deliverables for all creative and media campaign programs.
• You will design and lead a growth strategy across all channels including (but not limited to) SEO, events, direct mail, email marketing, mobile native and web campaigns, etc.
• You will design and develop user activation campaigns and user engagement campaigns (including an influencer marketing program and across social media).
• You will design, develop and manage strategy, planning & execution of brand campaigns across the US that educate potential users, retain existing users; drive customer value; and enhance brand equity.