Partner Marketing Manager
Greater NYC Area
2 days ago
Build and refine a tiered framework for our partner marketing program in coordination with our new vertical, travel, product, and customer experience teams.
Develop, execute and measure end-to-end integrated partner marketing campaigns (across brands).
Collaborate with partners on the creation of joint solution value propositions and drive the internal and external go-to-market strategy and execution.
Maintain deep relationships with key partner marketing teams to leverage ongoing opportunities and new audiences.
Regularly evaluate and report back on established KPIs, recommend optimizations and improvements.
Support the overall priorities and goals of CLEAR through diversification through partner channels.
Understanding of marketing programs, events, promotions, and the development of partner-sourced lead generation/pipeline.
Proactively identify and source thought leadership opportunities, such as speaking engagements, awards, webinars, blog posts, and press.
Equip internal partners with an always up-to-date library of marketing resources and product messaging guidelines to enable sales.