Even though usability testing is one of the most effective things you can do to improve any digital product, not much of it gets done. Why? Because people tend to think that it has to be a time consuming process that requires serious expertise and will slow down development.

With a mix of demonstration, explanation, and hands-on practice (on your own product!), this workshop will teach your team Steve Krug’s formula for doing low cost/no cost testing that’s simple enough to make it a routine part of every project.

And as an added bonus, it gives your team a chance to spend a day asking Steve their questions about testing or any other aspect of usability.

The day tends to be 60% demonstration, explanation, and Q&A, and 40% hands-on practice. This includes a live demo test so you can see the whole process in detail, a complete explanation of Steve’s recommended testing method (hint: very simple, very fast, and very cheap), hands-on practice creating your own test tasks and moderating a test on your own site, and plenty of time to answer questions about testing or any other aspect of usability.