Join our guests for a fireside chat all about how to successfully build your brand, even at the earliest stages of your company. Hosted at Fenwick & West.

Speakers:

Carolyn Rush, Partner, Worn

Rachel Cohen, Co-founder & Co-CEO, SNOWE

Topics:

• When does brand building start? How is it different than marketing?

• What activities are critical in building a brand at the early stage?

• Do I need to hire a branding firm?

• How do I build my brand into the culture of my company?

• How important is building a brand versus customer acquisition at the early stage?