Millennial media giant DEFY Media nabs $70M

DEFY Media, a digital producer focused on video content for millennials, has announced that it raised a $70 million Series B round.

Written by Taylor Majewski
Published on Sep. 14, 2016
Millennial media giant DEFY Media nabs $70M

DEFY Media, a digital producer focused on video content for millennials, has announced it raised a $70 million Series B round. The company plans on using the new funding to aggressively expand its original programming across platforms. 

DEFY Media’s digital brands are centered around entertainment, comedy, lifestyle and gaming, and resonate with millennials who consume content when and how they want it. As such, DEFY’s content can currently be found on more than 20 video platforms, including Comcast Watchable, SKY TV, Verizon’s go90, Amazon Prime, PlutoTV and Spotify, among others. 

The company’s roster of brands includes SMOSH, ClevverScreen Junkies, AWEme, Break, and Made Man to name a few. DEFY Media currently gleans over 800 million monthly video views, 125 million unique monthly visitors and has 65 million subscribers on YouTube.

“Our brands and programming are currently being embraced by over 100 million people monthly and are poised to be included in the next iteration of paid cable and OTT bundled packages,” said DEFY Media CEO, Matt Diamond, in a statement. “These investments will further allow us to accelerate our original programming to capitalize on the changes that are happening within the media landscape.”

DEFY Media has offices in New York, Los Angeles, San Francisco, Chicago, Durham, Toronto and Shanghai.

Wellington Management led the round, joining existing investors ABS Capital, Lionsgate, Viacom and Zelnick Media Capital.

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