Bankrate is seeking an experienced Marketing Analyst who will work closely with a dedicated, fun group and will be highly influential to the growth of our organization. This is a role with lots of potential and requires someone with 2 to 3 years of online marketing experience, focused on consumer acquisition through display & paid social marketing channels.

Responsibilities:

Requirements:

• 2 to 3 years of relevant online marketing experience with an emphasis on testing, reporting, and measurement
• In-depth understanding of key digital marketing performance metrics
• Experience in web analytics, research and optimization tools including Google Analytics and Optimizely among others.
• Knowledge of lead generation marketplace and industry trends are a plus
• Comfortable using Display Marketing platforms (DSP/DMP's, etc).
  Must have experience in working in bulk sheets and managing campaign architecture
  • Some understanding of multivariate testing and optimization tools available (Optimizely, google experiments)
• Client side experience is highly preferred
• Advanced Excel skills are a must
• Ability to create and present updates on business in professional and detail oriented manner
• Experience working with creative, technical and business intelligence teams ensuring projects are completed to specific requirements